Rated 4.15 out of 5 stars
Most Helpful Positive Review Best mascara I have tried!
This mascara is definitely one of the best I have tried. It does a great job at volumizing, lengthening and separating lashes-- as long as you don't put on too many coats. I was amazed the first time I tried it. I went to this mascara as the non-waterproof version was out of stock so I tried this. So glad I did as compared to other mascaras (Milk, Too Faced..), this is the best by a landslide.
I see other reviews bringing up my only con, which is removal. I use an oil cleansing balm and found it a little difficult to even remove this mascara fully. I can't imagine removal with a make-up removing wipe as it probably wouldn't come off and would be irritating. I now use micellar water to get the mascara loose, get most of it off and then follow up with the cleansing balm. With this method it comes off a lot easier. I am going to try the non-waterproof version and see if I like it more, but so happy with this one!
Most Helpful Critical Review Worst mascara I have ever used
I never write reviews, but after using this I have to. I had heard such amazing things about this line. Let me start by saying that when I use any other mascara, if I curl my lashes, by the end of an 8 hour day I will have some transfer on my brow bone. If I do not curl my lashes, this never happens. I also always use waterproof. And I do not have sensitive eyes. I put this mascara on without curling my lashes, let it dry, and FIVE MINUTES LATER it had smudged and transferred to both my brow bone and below my eyes. I cannot remember the last time I got smudges under my eyes, but I'm guessing it was when I was about 10 years old and had Claire's cheap makeup. So as I was on my way to work, I of course had to clean it off. I decided to try water since it smudged so easily. Guess what: water took it off without any rubbing. This is not waterproof! I don't know if it was mis-packaged or if it's just genuinely not waterproof, but every other waterproof mascara I have used from other brands has required makeup remover to get it off. And on top of all that, it turned my eyes bright red and they were burning for hours. And of course because I had to deal with all of this, I was late for work. It was a waste of $5 and I won't be trying any other mascaras from this company.
Reviewed by 454 customers Diva lashes
Mumomsy from Edinburg, TX
My daughter and I both use this mascara live the way it makes are lashes so long
I can cut pounds of onions and this mascara will not move
Angelic-harbour0# from Indio, CA
I have to hand peel, dice, & mince pounds of raw onions at work and Let me tell you. This mascara will not budge when I am crying. I work at In-N-Out so cutting onions is a regular thing. I've tried better than sex thinking maybe it would somehow be better but this mascara is literally better than that. The price is cheap and the product runs out kind of fast but it's okay cause I can just buy another one. I definitely recommend.
it holds up
tx girl from tx
its good for an everyday use especially the waterproof since my eyes get watery cz of my allergies i get no run on the mascara. love it
I LOVE this mascara
dani from md
I love this mascara. My lashes point downwards and this is thee only mascara Ive found that curls them and holds the curl. And it adds a lot of volume.
The fall out is real
lynnmeg from Michigan
This mascara is truly blackest of black which is really nice, that's why it's getting 2 stars not one. The mascara makes your lashes extremely clumpy. It also doesn't give you any length, just fullness. Because the product applies so thick it leaves crazy fall out. In just an hour you'll have black smudges under your eyes.
Amazing for the price
Shasta from Oregon
Best affordable mascara
Finally a good mascara
Gym warrior from Naples Fl
Great product , works just like they say.
hannah.c from spartanburg
honestly the the bottle is way bigger from other mascaras lol. but it's definitely waterproof it seems like it would never come off but it lasted until the morning you could either wipe it off or mine i went to sleep in it and it just came off over night and no smudging on my bed or anything it's really good definitely will buy more of these and if it's product i also ordered mine online from the store and it came in about 4 days!
trfloyd10 from Tennessee
I was so excited to try this after hearing so many good reviews from multiple platforms. I'm so confused about the hype. I got the waterproof because mascaras tend to transfer on me otherwise. However, this was probably some of the worst mascara for transferring that I've ever used. I had someone comment that it looked like I'd tried to take it off and it smeared all over my under eye area.
So sad, I was excited to find a great mascara at such a cheap price. Definitely would not recommend. I only have it two stars because it added decent length.
Please try anything other than this
Star from Dallas
To everyone who says this is the best mascara they've ever used: blink twice If you're in trouble.
I've worked in beauty for a while, and I've tried quite a few mascaras but this guy takes the cake for worst all around product. It does not hold your lash curl. It's so heavy. It's so clumpy. It takes YEARS to dry. The wand is awful and makes a HUGE mess. It runs before I'm even done with my brows. If thick clumpy straight soggy spidery lashes are what you're going for? This is your product! This is no hate on essence, by the way, their liners are my holy grail.
Try literally any other mascara tho.
sierra5253 from Florence
I've always struggled finding a good mascara for my short, straight lashes but this ones great! Only con would be the spooly is sooooo long. But I'm sure there are different ones with different sized spoolys.
My Holy Grail mascara
DebbieB from Chicago, IL
This has become my holy grail mascara! Length and volume! Waterproof, but not horrible to remove with a little makeup remover balm or cold cream. And you can't beat the price!
I would purchase again and again a and again!!!
Shortie360 from Canton, oh I
I love this product! It makes my lashes sooo long!! And I don't have to worry about it coming off! First time using the waterproof but I have used other mascaras from this brand!
Terrible and clumpy
camf from Louisiana
Bought because the store was out of the green bottle, which I prefer. I said "this can't be any different." Wrong! So clumpy, awkward application (too much product comes off at once) and almost impossible to get off
I love that it's water proof, but it gets clumpy:(
Chela from Marysville, CA
I love this brand, but this specific mascara goes on clumpy and makes it hard to give that full volume look.
I would possibly purchase this product again.
Great Grandma from Terre Haute, IN
I would possibly purchase this product again due to the great price.
Who needs falsies when you have this?
Raych from Atlanta, Ga
So far this has been a fantastic purchase. If you're looking for really good products, on a budget this mascara is definitely in my list. The application is very easy, the bottle has an excellent shape especially for small hands, and over all the mascara is fantastic. I haven't had issues with it clumping, even when I apply multiple coats, and my lashes separate well. Overall I really like this formula.
Best Mascara Ever
maddy from pa
My eyelashes look amazing, and for an affordable price, Ill never go back to better than sex.
DEF WATERPROOF WOW
tayk from fl
love it it's super water proof but makes my eyelashes a lil clumpy! Other then that buy it!!
I will definitely buy this again
H. Hurtado from Banks, Oregon
I'm not a big make up person. I have very short and sparse eyelashes. constantly looking for something that makes me feel like I have lashes without a lot of weight to it this product did that so surprised and very happy the price was even better
My Holy Grail Mascara
Emberpatch from Dallas, GA
This is my all time favorite. It dries quickly and doesn't have that tacky feeling you sometimes get with others. It doesn't weigh down my curls and doesn't clump. I have no flaking through the day. It is really hard to remove completely though. Just when I think I cleaned it all off, I find black smudges under my eyes a few hours later. That doesn't change the way I feel about this mascara though. I did try the non waterproof version of this and the formula is not the same. It doesn't work the same, look the same or feel the same. I will stick to the waterproof.
best mascara ever
Jackie from Maryland
I bought this bc a beauty blogger swears by it. I was skeptical that it could REALLY deliver and still be so inexpensive - well, it does EXACTLY what it says it will! my lashes have never looked so good, and I no longer want to try false lashes! Yes, it is super waterproof (didn't streak at all through my tears as I had to leave my fiance for the week). BONUS: even the waterproof formula doesn't irritate my eyes, and given how sensitive my eyes are, that's a major accomplishment!
Bre from To
The best drug store mascara!
I would buy this produc again
Maria from Florida
Use a few product is the best
Dawn from Phoenix, Arizona
This Mascara does exactly what it says it will do. I have very hooded eyes and my eyelashes are almost non-existent because of that. Faux eyelashes are really uncomfortable for me and most mascara's make my eyes itch, But this mascara gave me back my lashes. The only downside is it takes awhile to dry so I have to keep my eyes either closed or downcast until it does. But it's so worth it!