Rated 4.51 out of 5 stars
Most Helpful Positive Review Favourite Mascara
It's the best mascara I've used. I've tried a lot of different products and always feel like they're missing something but this one does it all. You can really feel the mascara wake up your eyes for that wide awake look. It also doesn't crumble which I always find the biggest problem with most mascaras.
Thanks Eyeko for creating my perfect mascara!
Most Helpful Critical Review Doesn't make the cut
I haven't noticed a single negative review of this product online, and I've looked! I may be unlucky, but I;'ve had issues with smudging that I'll describe in this review.
I've used tubing mascaras before. In fact, L'oreal's is the only one that I've ever found that doesn't smudge. I used it for years but wanted something that would do more for my lashes. Enter Eyeko. I purchased two formulas and tried this one first for a less dramatic day, look.
The curved brush does as some lift but not much. My lashes are incredibly straight, however. Someone did comment that they were still straight while using this mascara.
Lash Alert does more for length than volume. It's not super clumpy, Neither is it very dramatic. It's definitely a day look.
Within the first couple hours, I noticed a bit of flaking. But my eyes had been a bit watery. I wiped it away, and it seemed okay. During the day I blotted and applied more powder because I felt oily.
However, this had smudged within seven hours. That's not even a full work day and a far cry from the advertised 12! No one else seems to have this issue, but I did.
Also, it doesn't wipe off like a tubing mascara -- you know, the clumping with water. It comes right off with a makeup wipe or remover. Except for the part that stays on my skin.
I've paid much less for products that work the same. I am not even sure if this actually is a tubing mascara from my experience. I guess it's on to the next one!
Reviewed by 110 customers It's just okay
Dee from Ormond beach
It's clumpy and it gives raccoon eyes by the end of the day. I will not buy again.
Love the volume
Karen from Minnesota
A couple swipes and my lashes are full and voluminous! Love this stuff.
ACS from SC
I don't like heavy mascara. This is just enough with no clumps!
Cin from Los angeles
This is one of the best mascaras I have ever tried. It doesn't smear, it stays on all day. The formula doesn't burn my eyes, I do wear contact lenses and I know I can count on this mascara. The wand is amazing it leaves long and short lashes just how I like it. I found my new all time favorite.
Does What it Says - Wake Up Look!
Evita D. from Massachusetts
I received a sample of this product in my Birchbox months ago and milked it for as long as I could. I love the applicator/brush; it spreads the product on the lash nicely without any clumps or extra product. The formula is smooth and truly makes you look awake. My fav mascara at the moment! Absolutely recommend for an everyday, done up look!
Donna from KS
Gabbi from Columbus, OH
This is my second time purchasing this mascara because it is my absolute favorite one. I get compliments on my lashes when I wear this and I don't wear fakes. I recommend this to anyone who asks me about mascara!
CE from Arkansas
Great mascara. Really Lengthens lashes without the spider leg look
Got this directly from Eyeko
Maven from TN USA
Got this directly from Eyeko and I love it!
Lengthens and curls just the way I like and makes my bottom lashes POP like doll-lashes!
I get compliments on my LASHES, NOT on my mascara!
missG from Wisconsin
I love wearing this under my waterproof mascara. After i curl my lashes it does a great job keeping them curled but also conditioned. It also help my mascara come off at the end of the day!
Brayden from Tn
I personally have stick straight lashes that are very stubborn. I typically have to use waterproof mascaras to hold my curl, but I wanted to try and get away from waterproof. As soon as this mascara was applied to my lashes they fell instantly. The look of this is mascara is very nice so if your lashes have a good natural curl I recommend it.
Love it and so does my daughter!
Barb from Exeter, NH
Curls and lifts lashes really well!
The absolute best
TY from Missouri
This mascara is the absolute best, my eyelashes are long and spread apart
Great at holding lashes up
Imani from Texas
This mascara isn't most impressive for us ability to hold my lashes up all day. It separates the lashes so well so that they look feathery and almost like you're not wearing mascara-except you are. Lengthens the lashes very nicely, but the biggest downside is that this is near impossible to get off. That the only reason why this can't be my everyday mascara. Otherwise I love this mascara
Best ever and I've tried dozens
suki from Denver, CO
This is the best I've ever used
Is it really tubing?
Kathy from Massachusetts
Looked pretty on but it smudged on me and didn't remove like other tubing mascaras do. Disappointed.
amanda from maryland
one of the best mascaras a mix between badgal and better than sex. so perfection.
Had High Hopes
SJGN from Phoenix, AZ
Second Eyeko mascara I've tried. So far, 0 for 2.
I got this as a free sample with one of my purchases. I gave it 2 weeks worth of tries. I have THE most difficult eyelashes, so I am very critical of how mascara performs for me.
My lashes are short, sparse, angled down and sideways, and holds a curl less and less as I age.
Only one pro: the brush shape and bristles length made it easy to get into the small corners.
Cons: uncurled the lashes, flakes after 3 hours, crunchy, volume at the tips of my lashes point downward instead of upward.
Pisces girl from Longview, WA
My lashes are about average. I've been looking for a great mascara forever it seems. I got this little trial free gift. WOW! 😮. Awesome!! It made my lashes super long and like I wasn't wearing mascara at all! Even on the bottom. For those of you who want just your own lashes but longer, and curled, this is it. Even good under your regular mascara, gives it a, sometimes much needed, boost. Definitely going for full size.
Will never use another mascara... EVER!
Mich from Milltown, NJ
Let me start by saying, this is the FIRST time that i have ever written a review for anything! LOL
I'm almost 50 and have been literally trying new mascara every time I needed a new one, for as long as I have been wearing makeup. I have deep set eyes and no matter what type I have used, it always leaves a black smudge on my eyelids (yes, even waterproof). I "stole" a sample of Lash Alert from my gf's Ipsy bag over a year ago and automatically fell in love with it. Haven't used anything else since! Their whole line of mascara is AMAZING!!
Love this stuff
Gabi from Miami, FL
Such a good mascara! Pretty longlasting too.
Favorite mascara ever!!!
Tatum from Corsicana, TX
This mascara is by far the best I have ever tried. I have pretty thick lashes and most mascaras that I've used clump them together a bit, but this one somehow makes them look even thicker and longer. Since using this mascara, I've had many people ask me if my eyelashes are fake or what mascara I use. 10/10 would recommend!!!
Teacup Breaker from Morgantown, WV
Wasn't expecting much when I received this in my ipsy bag but this mascara is a knockout! You don't have to work hard to get this to apply, and it lasts a good 12 hours. I love the brush shape which perfectly curls and separates lashes. When washing it off, it does flake rather than smear but that's not a con . . . just an observation.
Best mascara ever
Yuh from .
I usually have a hard time with mascara cuz it hurts my eyes, but this one both feels good and looks good! My lashes are SNATCHED with this mascara
my must-have mascara
kaleidoscope eyes from north carolina
I get so many compliments when I wear this mascara. you can make your lashes look beautifully natural, or keep building it up thicker and longer without getting clumpy. doesn't irritate my eyes and washes off easily with the rest of my makeup. I love the squeeze tube style packaging, it seems functional and I feel like I'm really able to get my money out of every last bit.