I am so excited that ISIMA is finally launching and I am so honored I got to be some of the first people to experience this fantastic formula!! My curls are loving everything about this routine (especially the curls don’t lie curl cream). @isima - Reset clarifying shampoo - Riquisima hydrating shampoo - Suavisima hydrating conditioner - Iconic densifying scalp serum - Curls Don’t Lie #newlaunch #ultabeauty #isima #isimabyshakira #ultabeauties #curlyhairroutine #haircare

isima All In Restorative Leave-In Conditioner

ALL IN RESTR LEAVE-IN COND 8.454FLOZ

$32.00

Súperisima Discovery Hair Kit

SUPERISIMA DISCOVERY KIT 10.144FLOZ

$39.00

isima Súperbomba Triple Repair Peptide Hair Mask

SUPERBOMBA TRI REPR PEPT MASK 8.454FLOZ

$38.00

isima Curls Don't Lie Curl Perfecting Cream

CURLS DON'T LIE CURL PERFECTOR 6.7FLOZ

$32.00

isima Suavísima Hydrating Conditioner

SUAVISIMA HYDRATING COND 10.144FLOZ

$32.00

isima Iconic Densifying Scalp Serum

ICONIC DENSIFYING SCALP SERUM 1.691FLOZ

$42.00