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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
Just a drop or two of Joico Brilliant Glow Brightening Oil, and you'll instantly experience extraordinary, crystal-clear shine; hair that's 7X stronger; free of frizz; and silky-smooth strands that are protected and nourished.
Benefits
- Keeps blondes bright and on-tone for up to 8 weeks*
- Nourishes and strengthens lightened blonde hair
- Softer, shinier, hydrated hair
- Makes blonde hair appear brighter than ever
- 2X more shine for extraordinary illumination*
- Won't stain even the palest shades of blonde
- Smoothing ingredients fight frizz
- Hair feels instantly silky and soft to the touch
- Can be used on damp or dry hair
- Makes hair 7X stronger**
- *vs. untreated hair
- **Against combing breakage on clean, damaged hair
Key Ingredients
- ARGININE: This naturally occurring, elasticity-boosting amino acid instantly replenishes, strengthening lightened strands to help reduce breakage.**
- MONOI OIL: Rich in essential fatty acids, this exotic blend of Coconut Oil and Tahitian Gardenia Flower Extract nourishes and protects each strand
- TAMANU OIL: Packed with essential fatty acids and Omega-6 and -9, this rare oil from Southeast Asia bumps up shine, protects haircolor, and helps smooth brittleness away with every single application.
- BIO-ADVANCED PEPTIDE COMPLEX: Their exclusive blend of smart, hair-identical keratins repair hair from the inside out. These optimized proteins actively "seek out" and lock in on damaged sites, providing around-the-clock hair repair and protection.
- NATURAL DETOXIFIERS: Neutralize chlorine and remove trace minerals, knocking out brassy and yellow tones before they appear to keep blondes bright and perfectly on-tone between touch-ups.
Apply 1-2 pumps to damp or dry hair. Style as usual.
Cyclopentasiloxane, Dimethiconol, Dimethicone, Phenyl Trimethicone, Cocos Nucifera (Coconut) Oil, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Calophyllum Inophyllum Seed Oil, Rosa Canina Fruit Oil, Phosphatidylcholine, Arginine Hcl, Gardenia Taitensis Flower Extract, Phenoxyethanol, Butylphenyl Methylpropional, Limonene, Geraniol, Fragrance/Parfum.
Free gift with purchase
Free gift with purchase
Free Defy Damage KBOND20 Power Masque travel size with $30 Joico purchase (valid thru 6/28/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
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Questions
Ask a QuestionQ&A
Showing 5 out of 6 Questions
- Q
Is this recommended for natural gray hair?
- Asked by Vikky
- Official Answer By Joico - Brand EngageHi Vikky! Thank you for your question. Absolutely! The Blonde Life Brilliant Glow Brightening Oil is ideal for every shade of blonde, from dark honey tones to the iciest platinum color. We would recommend to apply 1-2 pumps to dry or damp hair. Work through and style as usual. Hope that helps! ✨💕Was this answer helpful to you
- Q
Does the Brilliant Glow Brightening Oil also serve as a heat protectant on hair when using hot straightening and styling tools? I used to have an oil by Joico that was a heat protectant, and I loved it! I can't find it anywhere anymore, and it was the only heat protectant that worked when straightening without tangling my curly frizzy hair. I wish it would be brought back!
- Asked by KitKat
- Official Answer By Joico - Brand EngageHi KitKat! Thank you for your question. The Blonde Life Brilliant Glow Brightening Oil does not contain a heat protectant. We would recommend to cocktail the Dream Blowout Thermal Protection Créme or the Defy Damage Protective Shield with the Blonde Life Brilliant Glow Brightening Oil for heat protection up to 450°F. Hope that helps! ✨💕Was this answer helpful to you
- Q
Can I use this on black hair
- Asked by H
- Official Answer By Joico - Brand EngageHi H! Thanks for asking! You absolutely can, but you may like the K-PAK Color Therapy Luster Lock Glossing Oil. It has African Manketti and Argan oil-infused “glow-getter”, you’ll actually help strengthen strands, boost color vibrancy, tame frizz, and gloss over dullness—without weighing fine hair down, or leaving thick strands feeling under-nourished. Hope that helps clarify! ✨💕Was this answer helpful to you
- Q
Is this product meant for color treated or damaged hair, or is it recommended for use on healthy virgin hair just to increase shine?
- Asked by Autumn
- Official Answer By Joico - Brand EngageHi Autumn! Thank you for your question. The Blonde Life Brilliant Glow Brightening Oil would be perfect for use in all of the above scenarios your mentioned. Hope that helps clarify! ✨💕Was this answer helpful to you
- Q
Will it tun silver hair yellow?
- Asked by Ev
- Official Answer By Joico - Brand EngageHi Ev! Great Question! The Blonde Life Brilliant Glow Brightening Oil will not stain/yellow even the palest shades of blonde/gray. Hope that helps clarify. ✨💕Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1Dry
- 1Wet
- 1Dry frizzy hair
Describe Yourself
- 1Curly
- 1Dry
- 1Thick
- 1Blonde
- 1Dry hair
Hair Type
- 2Wavy Hair
- 1Very Curly Hair
Most Helpful Positive Review
AMAZING
This stuff is amazing!! I have blonde, curly, dry hair. Usually when I use any heat or hot tools on my hair it usually makes my hair super frizzy but this product has helped make my hair become way less frizzy than it normally is. When I get out of the shower I put about one-two pumps throughout my...
Most Helpful Critical Review
I like it, but I don't think it's as advertised
I'm about halfway through my first bottle of this and I do like the product, but I don't think it's what they claim it is. First off, I don't think it's an oil at all. It's a silicone. That's how it feels and acts, and what the first ingredients are. I read the ingredients before buying, so I wasn't...
42 results
It tames my mane!
Hair Type Very Curly Hair
My hair dresser first used this on my hair and referred to it as a magical serum. I have natural curly hair but straighten it often. This product helps tame those pesky flyaways and gives my hair the perfect shine.
Helps my hair after washing it.
Hair Type Wavy Hair
Helps my hair after I wash it.
Kinda Glowy
Hair Type Wavy Hair
Verified Buyer
This oil is to be used sparingly. I use it mostly on wet hair. It helps tame my frizziness!
Staple
I currently have curly blonde hair, I have been using this for years now. Actually used it before I was scrunching curls and was using a flat iron. Love the shine and definitely removes frizz from straight or curly hair. I also add some purple drops to it to keep brassiness under control. You don't need much product to get results. I have naturally oily hair and have not had a problem with this adding to that issue. Always have a spare
Cannot live without!
Transforms my thick, curly, porous untamed locks into a soft, shiny, healthy looking hair. I literally do not recognize my own hair!