National Lipstick Day at Ulta Beauty
July 29 is National Lipstick Day, and Ulta Beauty celebrates all week long. Shop deals on lipsticks, lip glosses, lip liners, and more from some of your favorite brands. Whether you are a bold red lip person or a everyday-nude devotee, this is the week to stock up.
What is National Lipstick Day?
National Lipstick Day is celebrated every year on July 29. It started as an informal appreciation day for one of the most iconic products in the beauty world, and over time it became a genuine cultural moment, one that beauty brands, makeup artists, and lip product enthusiasts mark on their calendars every summer.
At Ulta Beauty, we treat it as a week-long event. Our annual National Lipstick Day sale typically runs in the days leading up to and following July 29, with discounts across lipsticks, glosses, liners, and other lip essentials from a wide range of brands. The exact start and end dates vary year to year, so signing up for Ulta emails or checking the Ulta app is the best way to catch the sale as soon as it opens.
Easily find your perfect lipstick shade online
Find your perfect lipstick shade before you buy with GLAMlab, our virtual makeup try-on tool. Simply snap a selfie and tap through a variety of lip makeup products to find what shade suits you best.
Never miss the National Lipstick Day sale
Stay up to date on Ulta Beauty promotions by signing up for emails and text messages. Download our free app for even more exclusive content and offers. Shop and earn points that can be used towards future hauls and beauty services by signing up to become an Ulta Beauty Rewards member.
Discover Buying Guides for shopping inspiration
Make your shopping list by checking out Ulta’s Discover Buying Guides and Beauty Education articles. Our guides feature Best Lip Products, Tinted Lip Balm Vs Lip Gloss, How To Contour Lips, Best Lip Plumpers, and more.