Product Reviews Rated 4.27 out of 5 stars
870 Reviews
Most Helpful Positive Review Best concealer ever for undereyes. I have very dark undereyes circles and this formula is a dream. Covers well and doesn't crease. I don't have to set with powder. Not too creamy or too dry. No fragrance and lasts all day. The lightest color is perfect color for very fair complexion. I wish I would have found this sooner. Beats my high end concealers by a mile and much more affordable. Plus it's cruelty free! Please never discontinue!!
Most Helpful Critical Review If I could give this... If I could give this zero stars I would I try blending it under my eye quickly and it absolutely stuck to my under eyes I am not even 22 years old yet and it made me look old and wrinkly and burn my under eyes I know everyone skin is different but this is an absolute thumbs down I have never had a concealer do this in my life it dried within seconds could not even have proper blend time and I have over 30 different concealers never had the problem before him
Reviewed by 870 customers Absolute trash 1
April from Sacramento, CA
This is absolute trash. I'm a makeup junkie I had tried many many products and I rarely leave reviews I usually read them but this I had to
This concealor gave me wrinkles I dont have, accentuated my eye crevices, made my under eyes look sunken in and its patchy
Great price bad product!
Perfect Match 5
Cc from Greenwood SC
Perfectly smooth, brightens the under eyes SO MUCH. I have very sensitive acne prone skin and this covers breakouts perfectly under foundation without ANY irritation.
Really good! 5
steph78 from chicago
Great dupe for shape tape in my opinion! I'm 36 with combo skin and I got this because I was curious if it was a dupe to shape tape and it's pretty close! I'll definitely buy another because it covers the dark circles pretty good!
not good 2
bobbybbsuper from undisclosed
this is just a bad concealer. I'm a broke teenager who has crazy dark circles and they don't cover anything and creases horrible. dries very fast .
I would buy this again 5
damk from Michigan
Product works well and is a great price
It's pretty good 4
Aimee from Louisiana
I bought this during Black Friday when it was on sale... I really like the way it makes my skin look but it dries VERY fast so be aware of that. Totally would buy again
I brought this... 5
Maria8 from North Carolina
I brought this concealer and fell in love with it this is eye bag holy grail.
Wow.. What a great concealer 5
dl90 from WA
I consider myself to have problematic undereyes - I have dark circles with combo skin but I swear my undereyes just hate concealer. Patchiness and dry spots are always an issue with concealer. I was using the elf hydrating camo concealer before and it left something to be desired for me (only concealed OK and looked dry...). I've heard so many good things about this and I was hesitant because it seemed like it might be more drying. To my surprise it doesn't cling to dry patches! I'm shocked. To me it might look dry in the sense that its a matte finish and I generally prefer more radiant finishes, but for the price and coverage I'm so glad I picked this one up! It also wears great throughout the day ... it just stays put and no weird separation.
Love this! 5
S from CA
I can't use shape tape because it's too drying for my under eyes. It is a fuller coverage and hydrating. It doesn't crease on me which is very rare. Will definitely be buying again!!
Great besides shade range 4
May from Portland OR
I have very light skin and always have to use the lightest concealer (sometimes just plain white) and foundation, and I thought classic ivory would be an ok match, but was very dark for my skin tone. Maybe without foundation on summer days when I've got a good tan going.
The consistency is very creamy and blendable but a little bit dryer than elf's camo concealer. If you have fair skin, try elf instead
horrible. 1
Bob from Bob's house
cakey and runs out fast. Never matches skin tones right and looks orange or yellow.
Love it 5
Sol from Tx
Dupe for the shape tape concealer
Never again 1
PJ from Wisconsin
When I used this product I thought it was finally the one but when I put it on it did not blend at all it was hard like paint and nothing blend well you had to put pressure on it to blend. The only good thing is that it gets your skin color good but other then that it sucks.
not the biggest fan 1
e from n
this concealer was very thick and cakey, especially on top of foundation....
Terrible! 2
A.W. from Alabama
Cakey, splotchy, and doesn't blend.
I like this a lot except for the shade I bought 4
Gina from Fredericksburg
I like the coverage, the formula, how hydrating and pretty this looks under my eyes. It's definitely better than Shape tape. However I just bought a color that is a little too grey toned for me so when I go in store, I'll get a shade with golden undertones, but other than that, it's good!
New drugstore fav 5
Steph from Rhode Island
I absolutely love this concealer but only blended out with a sponge. When I blend it out with a brush It is too thick. It does have a thick consistency with the applicator the size of the tart shape tape. Definitely could look heavy if to much is applied.
Probably one of the worst... 1
mumps from Wisconsin
I liked it at first but then i realized how thick it was & its soooo harddd to bllleeenndddd. do not recommend.
Meh 2
Sophia from San Jose, CA
I was really excited to try this concealer after hearing it was not only vegan/cruelty free but a dupe for the tape shape concealer. Upon using it under my eyes and to conceal redness, I found this concealer to be a bit cakey and exaggerate my dryness, though it did have great coverage. I used this concealer for about a week, and I've broken out so badly on all the places on my face where I applied it. I wanted to like this concealer, but it was just so meh. Disappointed to say the least.
The worst 3
Mara from San Juan, PR
The worst concealer i have tried recently...
Does a good job! 4
Amber from OKC, OK
I get pretty bad dark circles under my eyes. I had been using a different brand concealer but it seemed to be cakey and just didn't last all day. I feel like this stays in place and ya very good coverage. And it's a good price for the gold job it does!
Amazingggg ! 5
Esmeralda from Turlock
This is the only full coverage concealer that doesn't break me out and doesn't have any perfumey fragrance. Fragrance normally irritates my skin.
easy to blend, great for oily skin! 4
yanana from NY
I use this product under my eyes to brighten mainly. It stays all day on my oily skin, after lightly setting with powder. It's super easy to blend and I like that it sits on top of the skin rather than settling into pores.
Had trouble making this work 4
Pear Bear from Austin, TX
I really wanted to love this concealer but it was too drying on its own for me. One day I tried mixing this with my elf hydrating concealer OH MY GOODNESS changed the game for me. My new all time favorite concealer combo, full coverage but not cakey and a beautiful satin finish. Would highly recommend pairing this with the elf hydrating concealer.
Not for the faint of heart 5
Dez from Washington
This is the closest thing to shape tape I have ever used. Honestly I feel like it's just a bit dryer than the actual shape tape concealer. If you have oily skin and want your concealer to last, I think this is your best bet. If you have dryer skin, I'd probably point you in a different direction. This does wonders on discoloration and blemishes, though!
