Rated 4.38 out of 5 stars
Most Helpful Positive Review LOV E THGIS
I absolutely LOVE this product. I have been looking for something to cover my dark circles for YEARS, and finally found something that works, and works well. You only need a tiny bit, to male a huge difference. Will definitely be buying the full size version when this one runs out.
Most Helpful Critical Review Bad
This concealer irritated my skins dried up my under eyes and woke up with swollen irritated under eyes it's been 2 days and it wont go away and I have a fashion show don't know what to do to make it go away
Reviewed by 1086 customers What is this?
Nebula from Washington
I feel like they tried to do the whole "skincare" thing so hard that they got it all wrong. It's so thick I feel I'm tugging my eyes whenever I put it on. It makes my mascara smudge all over the place. When I put powder on it, the powder immediately turns darker. If you're into extreme dewy glass skin this may work for you. To me this was just a sticky, tacky mess.
cheyenne from pennsylvania
i'm terrible at reviews and barely leave them but my first impression before applying was that this was SO thick, now it's my absolute go to. it conceals EVERYTHING and anything i want it to.
way too heavy for textured skin
Gracie sue from kansas
I have extremely textured skin and horrible genetic dark circles and while the coverage is phenomenal, it settles into the texture immediately as it is too thick to work for me. unfortunately this one is a fail for me and I would not recommend if you have very textured under eyes as it only brings out that texture more and settles us the creases
ash from mo
This concealer is a horrible texture and looks cakey when on
I will buy again, pleased with the results.
Miss Priss from Oro Valley, AZ.
I apply after foundation and lightly mix with primer to apply.
ATX from Austin
I love to use this under my eyes and under my brown bone to cut my eyebrow shape, it's amazing! Even my little untweezed hairs won't show through this concealer!
The best concealer EVER
Tualatinsue from Oregon
Covers the dark circles I have under my eyes without having to spackle on a lot of product. It blends easily and does a great job. I have had circles under my eyes for years but never found anything that works as well as this. I got the travel size but I will be purchased the full size. I love this stuff.
SkyOne from Bay Area, CA.
This was my first time trying the IT Cosmetics concealer, and hello!! - It is AMAZING! Yes, it is kinda tacky when you apply it, but I like it! - It has staying power and doesn't move around after I let it set... Now that I've tried the trial size, I plan on buying the full size. - It'll be worth it to me! :)
No. No. No.
Br00k3rs from Slidell, LA
Too thick. Sticky. Doesn't blend well. Too many things wrong with it
Full coverage, great!
London2899 from Alabama
Absolutely love this! Full coverage to the max!! A LITTLE GOES A LONGGGG WAY!!! This definitely lasts, add some setting spray and it will last all day and night! Definitely worth the money, even a trial size will last you a long time.
Best concealer I have used!
Sonja86 from Pittsburgh, Pennsylvania
This is one of the best concealers I have ever used. It covers my dark circles from lack of sleep from my baby eating through the night. It Cosmetics is great!
lena from winston-salem, nc
was waiting in line at ulta when I saw this product. I caught my attention so I decided to give it a try and I love it. It has great coverage and it does dry my under eye like others do. You only need a tiny bit to do the trick. I will keep using this product in the future.
Warm it up!
CouponKelly from Colorado
This concealer is the best for covering under eye circles. It is thick, so be sure to warm it on your fingers before applying. I use my ring finger, apply a tiny (seriously you need only a tiny bit) rub it between my ring fingers, and apply under eyes. Then I use a brush to even it all out. Powder a tiny bit and voila! No more dark circles. I buy the travel size and because such a small amount is needed, it lasts me about 6-7 months with daily use. I love this stuff and will continue to buy it forever!
Seasoned User from San Diego CA
I use a small brush to apply this, a few dots over the foundation, let it warm a little, and then it blends just fine for me. Good for "spot" coverage too. Small size tube lasts a long time.
BethQ from AZ
Call me impressed! Great under eye coverage. I use this as a concealer also. Blends well. Very happy with my purchase.
Just wish there was a lighter color.
Nicole from Cherry Hill, NJ
So far this concealer works really good, I just wish there was a lighter color than light natural. I feel like it doesn't blend well with my skin color.
mmd0627 from Bossier City
Sticky after first applying but this is the best under eye concealer I've ever used!
Jo from Long Island, NY
Thick consistency, but great coverage
Tammy from NC
So all the reviews talking about how thick it is are correct. This product is extremely thick..to the point it is hard to get out of the tube. BUT...with that said, you don't need a lot to get fantastic coverage and it is one of the best, if not THE best concealer I have used. I have skin that gets red and this stuff is great at evening out skin tone, covering scars (I have really bad scars) and toning down under eye circles. I got the Light shade because I am more fair but tan easily, and it works great. I can darken as needed with IT's CC cream over it and it blends very well. Aside from the texture this stuff is great. It does crease a little, but not bad for me. I had previously been using E.l.f. HD concealer which has the BEST feel to it and goes on smooth and moisturizes (without being greasy) ALL day so it doesn't crease terribly. Most times I use this and then pat a little of the E.l.f. over it to make it more moisturizing. All in all, you can't beat this one and it will stay in my beauty routine!
tntholley from Ocean Springs, MS
Got a sample of this in my Ipsy bag, and I'm just not that impressed. It's VERY thick and takes a bit of time to put on. My other under eye concealer just dabs on easily. Even though the color they sent (rich) is too dark for my olive skin tone, I can still make it work. However, I just can't get past the thickness of this product. Maybe if I had a lot to hide in that area, but for me, I won't be buying this.
Creases very easily
Kate from houston
I have a 2 1/2 year old and a baby on the way so I often do not get all the sleep I need. That leaves me with VERY dark under-eye circles that I normally must color correct daily before applying concealer. I thought this could be my all in one "quick makeup" shortcut. Sadly, it is not. I have tried various techniques, tools, setting powders and different amounts of product all to try to get this to wear well and not crease. It will literally creases in between patting it on and grabbing a powder to set your under eyes. I am not particularly wrinkly and this adds 5-8 years to my face. I have tried setting this with the exact It Cosmetics powder recommended here. NOTHING prevents the creasing. It is so thick, covers pretty well if the coverage would stay but it never seems to "set". I live in a humid city.. idk how much that comes to play. But there is pretty much nothing I can use this product for.
The Best coverage for dark cirlcles!
Cristi.b.reviews from Spring, Tx
I have said Dark rings under eyes probably from not getting enough sleep. or just getting old. anyway this is my favorite go to. works so good. best coverage I've ever used. bledable and sometimes I use it on blemishes and red areas on my face. so worth it! got it on one of my monthly membership boxes.
Erika from Tustin, CA
Been looking for a quality undereye concealer for a while, so happy I found this! It covers well without being cakey, thick/creamy texture which blends well with my blender sponge. I am now ordering the full size.
Lu from Nj
I use this everyday and I love it. I will continue to bye this. Works great!
Jenn1376 from FL
I am 39, and have dark circles and very dry under eyes. I am beginning to get fine lines also. This is the first concealer I've tried that actually covers these flaws instead of accentuating them!! I was hesitant about this color - I thought it would be too light for my coloring as my skin is medium to tan, but it must oxidize a bit. I followed the directions exactly, which I think may be why it worked so well , and why others may not be having the best results. I used a VERY small amount, and I rubbed it between my thumb and index finger to "warm" it, and then lightly tapped it under my eye, lightly along the lowest part of the "ring" of the dark circle. I then used a clean finger to lightly tap/blend it upward toward my eye, and then finalized with a beauty blender. I didn't set with powder, as I never do, since as I mentioned my under eyes are very dry. It wore perfectly all day without creasing at ALL. I also checked how it looked in various lighting, as I've used concealers in the past that looked great until I stepped outside,lol. This was just great no matter what!