Product Reviews Rated 4.09 out of 5 stars
22 Reviews
Most Helpful Positive Review Very nice brow gel - wet formula This brow gel only comes in one color and I would say it's a light brown. I have light blonde hair and was hesitant that this color would work for me. However, I can pull it off and it doesn't make my eyebrows too too dark. It has an incredibly wet formula. The pros to this are it gives you true definition and really calls out attention to each brow hair. At first application, it gives your brows a 'wet' look. It dried down a bit so obviously your brows don't look like you just splashed water on them all day. The cons to the wet formula are application. You have to use a light hand and possibly scrape some of the product off the side of the tube when you pull out the wand. You also have to lightly coat your brow hairs otherwise you will have one big wet clump of hairs. Overall I love the gel, its color, and how defined it makes your brow hairs look. I will repurchase and use it in my kit for clients. The color would really suit all hair colors except for the fairest of blondes, but even then you could brush through with a clean spoolie to get rid of excess color/product.
Most Helpful Critical Review Shimmery brows? There's shimmer in this. I am very surprised no one else has mentioned it in their review. It's the first thing I noticed when I opened it. If shimmery brows are your thing, this would be good for you.
Reviewed by 22 customers The Best Brow Shaping Gel Out There 5
MariaD84 from Philadelphia, PA
Ok so I'll be honest, this brow gel takes 1-2 times getting used to it. But boy is this item a lifesaver in my cosmetics bag. I just swipe over my eyebrows and they are set. They look like microbladed perfect with both this tool and my Eyeko eyebrow pencil. I've tried other brands (like benefit) and this just holds so much longer. It doesn't smear or come off if you accidentally touch your face. And I think it has like Keratin in it? Which is supposed to be really good for hair! This is a must have for me.
Great Brow Gel! 5
Margo from WI
Very easy to apply and stays on, too! Works well!
It's okay 4
Flower Beauty from United States
I like that the brow gel has a brown tint to it to give some fill in color, it just doesn't put down my brow hairs like other brow gels do for me. Others would like it more with longer thicker brows
Decent formula 3
WishUponABrow from Los Angeles, CA
I really wanted to love this especially because for the price you get a lot compared to gimme brow that's way less but it cost the same.
But the wand is a little too big for my brows I have some hairs but definitely need to draw them in.
It holds my brows fine all day but what throws me off is I think there is either glitter or something reflective in it. I held the wand against the sun and was shocked to see glitter in it??
Anyways I love the brand and the amount of product but for my non bushy brows I don't think it works for me.
I will always have this product in my makeup bag! 5
Leanne from Wisconsin
I use this product daily. It's great!
Eyeko 5
Mimi from Red Oak Tx
Use this product everyday even when not going out.
I honestly wouldn't buy again-although I love this brand 2
Jo from Houston, TX
It a great concept, but its hard to apply and seems to be too liquidity for my liking. Kind of smudges around and doesn't keep my brow hairs "up" & in place
Can't live without it! 5
Staynvertical from SLC
Can't live without this brow gel. I've tried many products & this one by far is the best! I'm a mature women with fading brows that have unfortunately been over plucked. This product fills them in & shapes them perfectly with a hold that lasts all day!
Meh 2
Nat from San Diego, CA
Dislike that it doesn't come in a variety of colors. Also very difficult to apply as there's so much product on the applicator. Also is a super wet formula that is tricky to apply evenly.
holy grail!!! 5
MMS from New York
It's a dark color but it doesn't give a crazy tint to your brows. I was recommended this by alxcext on ig. It makes your individual hairs look thicker. It's my holy grail for sure.
Not Bad 3
Abby from Savannah, GA
I like this overall, but I don't like that I have to physically wipe the brush off on the lip of the tube every time before I apply. This is definitely a more watery gel, which I typically like, but the tube dispenses way too much product onto the wand and it can make your brows look crazy gloppy pretty quickly. I do like the color though -- it's a pretty universal brown. I also like that it keeps my brows in place all day. I probably won't repurchase but I'm not mad about it.
Natural Beautiful Brows 5
Sarah Rose from Sharon Hill, PA
I bought this back on Ulta's black Friday sale, and it has become my new favorite brow gel. The pigmentation is unreal. I cannot leave my house without my brows done and now I'm able to just use this product and get out the door. I love it so much, such an awesome product!
Favorite Brow Gel 5
SB from Kansas City
This is my favorite brow gel. Not crunchy, pigmented nicely, and lasts forever.
LOVE LOVE LOVE!! 5
Laneylou from Indiana
Love this product!!! Was worried it would be too dark/too light but it can be used on anyone's brows!
Good Brow Filler 4
Tulahboone from Southern Pines, NC
Other reviewers have said it was lighter in color than what I have found. If they carried a lighter color I would be sold. Only 1 color that is too dark for my purposes.
Shimmery brows? 1
Shelby from Indianapolis
There's shimmer in this. I am very surprised no one else has mentioned it in their review. It's the first thing I noticed when I opened it. If shimmery brows are your thing, this would be good for you.
Great Brow Gel 5
denigma from Denver, CO
I really like this stuff. I've tried other eye brow gels and so far this is my favorite. I like that it adds just enough tint to make them look a little darker and more filled in.
SAVE YOUR $ 1
Ellenebay from SoCal
With all the great reviews I was soooo looking forward to this being my "holy grail" of brow gels! Unfortunately it goes on wet and clumps your hairs together. I had to wait for it to dry then take a spoolie through to separate hairs. The color ended up nice but doesn't fill in brows at all. Good news ...Ulta Rep recommended Clinique "Just bowsing brow"..think I may have found a winner!
really like the way it defines 5
T from NJ
I don't usually use eyebrow products unless I'm going to an event however this one is simple to use and looks really natural that I've started using it daily
Great brow gel! 5
jackie the foodie from Sugar Land, TX
Love this brow gel! Does its job.. keeps brows in place. The color is universal so I could see it matching a lot of different skin tones, hair colors, etc. I love this and my Anastasia brow gel equally. It never makes my brows stiff or crunchy. It is a very WET formula so be careful while wielding that brush. I have smeared it on my forehead by mistake before.
Very nice brow gel - wet formula 5
AA316 from NC
This brow gel only comes in one color and I would say it's a light brown. I have light blonde hair and was hesitant that this color would work for me. However, I can pull it off and it doesn't make my eyebrows too too dark. It has an incredibly wet formula. The pros to this are it gives you true definition and really calls out attention to each brow hair. At first application, it gives your brows a 'wet' look. It dried down a bit so obviously your brows don't look like you just splashed water on them all day. The cons to the wet formula are application. You have to use a light hand and possibly scrape some of the product off the side of the tube when you pull out the wand. You also have to lightly coat your brow hairs otherwise you will have one big wet clump of hairs. Overall I love the gel, its color, and how defined it makes your brow hairs look. I will repurchase and use it in my kit for clients. The color would really suit all hair colors except for the fairest of blondes, but even then you could brush through with a clean spoolie to get rid of excess color/product.
Love! 5
Aort87 from Downers Grove, Il
I got this as a gift with my Eyeko purchase and I am very impressed. Great for everyday use!
