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BOBBI BROWN Vitamin Enriched Face Base Moisturizer & Primer with Vitamin C + Hyaluronic Acid
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Highlights
Summary
Bobbi Brown's Vitamin Enriched Face Base is a hydrating primer that instantly nourishes, plumps, and preps skin - blending the performance of a makeup primer with the cushion of a moisturizer. Allure Best of Beauty 2025 Winner.
Benefits
- A blend of Vitamins B, C and E helps replenish and condition skin with essential nourishment.
- A moisturizing complex of Hyaluronic Acid, Squalane, and Shea Butter helps instantly hydrate, plump, and prep skin for a fresh, healthy-looking glow.
- Rich yet lightweight and fast-absorbing primer texture cushions skin and grips foundation for smooth, flawless makeup application.
- Grapefruit and Geranium leave a light, uplifting scent on skin.
Research Results
- From consumer testing on 123 women after using product for one week:
- 98% said it left skin looking rejuvenated.96% said it left skin feeling nourished and conditioned.
- 96% said it left skin feeling moisturized throughout the day.
- 96% said it left skin looking healthy.
- 95% said it left skin feeling healthy and infused with moisture.
- 95% said it gripped makeup for flawless application.
- 95% said it layers well with makeup, helping makeup apply smoothly and evenly.
- 93% said if left skin feeling plumped.
- 91% said it improved the look of foundation.
Formulated Without
- Parabens
- Phthalates
- Sulfates
- Animal-Derived Ingredients
- Gluten
Item 2583728
Massage moisturizer primer base onto just-cleansed skin, avoiding eye area. Use with Vitamin Enriched Eye Base to achieve moisturizing prep for undereyes.
Ingredients: Water\Aqua\Eau , Cyclopentasiloxane , Bis-Diglyceryl Polyacyladipate-2 , Butylene Glycol , Ppg-2 Myristyl Ether Propionate , Cetyl Alcohol , Peg-40 Stearate , Butyrospermum Parkii (Shea Butter) , Squalane , Glyceryl Stearate , Sorbitan Stearate , Epilobium Angustifolium Extract , Yeast Extract\Faex\Extrait De Levure , Beta-Carotene , Sodium Hyaluronate , Citrus Grandis (Grapefruit) Peel Oil , Tocopheryl Acetate , Methyl Glucose Sesquistearate , Pelargonium Graveolens (Geranium) Flower Oil , Dimethicone Crosspolymer , Acrylates/C10-30 Alkyl Acrylate Crosspolymer , Carbomer , Peg-20 Methyl Glucose Sesquistearate , C12-15 Alkyl Ethylhexanoate , Tetrasodium Edta , Sodium Hydroxide , Panthenol , Magnesium Ascorbyl Phosphate , Limonene , Citronellol , Geraniol , Linalool , Chlorphenesin , Phenoxyethanol Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Q&A
Showing 20 out of 40 Questions
- Q
How long is this prodict good for unopened?
- Asked by Rene
- Official Answer By Bobbi Brown USSome products include a Period After Opening (PAO) number (which shows a number followed by “M”) that indicates the number of months within which an opened product should be used or replaced. Once a product is opened and used, its integrity can be affected by such things as exposure to environmental conditions or from contact with the user’s skin. If a product is not fully used following that time frame, we suggest replacing it in order to assure product integrity. OR Unopened products should be good for at least 3 years under normal use conditions provided they are not exposed to extreme heat or cold.Was this answer helpful to you
- Q
I have oily skin so I can used it ?
- Asked by Nancy
- Official Answer By Bobbi Brown USThanks for your question! The Bobbi Brown Vitamin Enriched Face Base Moisturizer & Primer is recommended for normal to oily skin types.Was this answer helpful to you
- Q
I am 60 with very dry skin , should I use a moisturized under this or is that not needed? Also if I should use a moisturizer, how long do I wait before applying this primer. and then how long should I wait before applying foundation?
- Asked by Sumi
- Official Answer By Bobbi Brown USGreat question! For very dry skin, start with Hydrating Face Cream with Hyaluronic Acid for extra moisture. Wait about 1–2 minutes for it to absorb, then layer Vitamin Enriched Face Base as your primer. After letting the primer set for 30–60 seconds, you’re ready to apply foundation. This combo keeps skin hydrated, smooth, and perfectly prepped for makeup.Was this answer helpful to you
- Q
Can I use this in addition to another serum, or is this in lieu of that serum? I use a serum at night as well with hyaluronic acid. Would both applications be too much?
- Asked by Jo Sr.
- Official Answer By Bobbi Brown USThanks for dropping by! Bobbi Brown Vitamin Enriched Face Base Moisturizer & Primer with Vitamin C + Hyaluronic Acid blends the performance of a makeup primer with the cushion of a moisturizer. If your skin type longs for added moisture and additional skin benefits, you may apply your serum prior.Was this answer helpful to you
- Q
Does it have sunscreen?
- Asked by Laura
- Official Answer By Bobbi Brown USThank you for inquiring. The Bobbi Brown Vitamin Enriched Face Base Moisturizer & Primer with Vitamin C + Hyaluronic Acid does not contain sunscreen.Was this answer helpful to you
- Q
I have sensitive and combination skin (oily T zone). I'm also close to 80 years old will this work for me?
- Asked by None
- Official Answer By Bobbi Brown USGreat question! The Bobbi Brown Vitamin Enriched Face Base can work really well for mature, combination skin — it hydrates with hyaluronic acid, smooths beautifully under makeup, and shouldn’t feel too heavy on an oily T-zone. If you’re sensitive, we’d suggest a small patch test first to be safe. If you would like further assistance, please reach out to our Consumer Care team at consumercare-us@gcc.bobbibrown.com to share additional details or concerns.Was this answer helpful to you
- Q
Do I use sunscreen under or over this product?
- Asked by T
- Official Answer By Bobbi Brown USGood question! Yes - you'll want to apply your sunscreen last before applying makeup (if you choose to), to reap the maximum sun protection. Applying the Vitamin Enriched Face Base Moisturizer & Primer is an essential step to get a smooth complexion and can be applied before your sunscreen.Was this answer helpful to you
- Q
will it clog skin
- Asked by RE
- Official Answer By Bobbi Brown USThanks for your question. Vitamin Enriched Face Base is oil-free and not known to clog pores, making it ideal for a normal to oily skin type. If you'd like further ingredient details our Consumer Care Team can best help. You may reach them directly at consumercare-us@gcc.bobbibrown.com or via 1-800-216-7173.Was this answer helpful to you
- Q
Can this be used under Laura Geller powder foundation
- Asked by GG
- Official Answer By Bobbi Brown USAbsolutely! The Bobbi Brown Vitamin Enriched Face Base Moisturizer & Primer is the ideal hydrating primer that instantly nourishes, plumps, and preps skin - blending the performance of a makeup primer with the cushion of a moisturizer. It works well before applying any powder or liquid foundation!Was this answer helpful to you
- Q
How many ounces in each jar?
- Asked by Woody
- Official Answer By Bobbi Brown USVitamin Enriched Face Base, now comes in three sizes, 0.5 oz, 1.7 oz, and 3.4 oz! Perfect for on-the-go, everyday glam, or pro-kit essentials.Was this answer helpful to you
- Q
How long does the product last quality wise after breaking the seal?
- Asked by Christa
- Official Answer By Bobbi Brown USSome products include a Period After Opening (PAO) number (which shows a number followed by “M”) that indicates the number of months within which an opened product should be used or replaced. Once a product is opened and used, its integrity can be affected by such things as exposure to environmental conditions or from contact with the user’s skin. If a product is not fully used following that time frame, we suggest replacing it in order to assure product integrity. OR Unopened products should be good for at least 3 years under normal use conditions provided they are not exposed to extreme heat or cold.Was this answer helpful to you
- Q
When did the product expire?
- Asked by Ngan
- Official Answer By Bobbi Brown USWe appreciate you reaching out. In order to determine this, please reference the Period after Opening symbol on the package, which resembles a tuna fish can, and has a number and "m" representing "months after opening." For example, (24M) means that you should replace this product within (24 months) after first opening, provided the product has been stored under normal conditions and not exposed to extreme temperatures.Was this answer helpful to you
- Q
Does this make my acne worse ?
- Asked by Marlene
- Official Answer By Bobbi Brown USYour inquiry is important and we want to connect you with the right team. If you would like further assistance, please reach out to our Consumer Care team at (888) 303-7615 to share your concerns.Was this answer helpful to you
- Q
Why did I just read 3... yes 3 different answers from the brand when people asked if this product is non-comedogenic? All 3 answers are different. Very misleading, confusing and frankly, created complete distrust.
- Asked by Jambi
- Official Answer By Bobbi Brown USWe can confirm our Vitamin Enriched Face Base is non-comedogenic.Was this answer helpful to you
- Q
Can it use on sensitive skin types?
- Asked by Tweet
- Official Answer By Bobbi Brown USOur popular Vitamin Enriched Face Base is water-based, non-comedogenic, and ideal for normal to oily skin. We’d love to connect and find out more about your skin and its needs, and invite you to your nearest Ulta location.Was this answer helpful to you
- Q
How long does the product last quality wise after breaking the seal?
- Asked by Christa
- Official Answer By Bobbi Brown USSome products include a Period After Opening (PAO) number (which shows a number followed by “M”) that indicates the number of months within which an opened product should be used or replaced. Once a product is opened and used, its integrity can be affected by such things as exposure to environmental conditions or from contact with the user’s skin. If a product is not fully used following that time frame, we suggest replacing it in order to assure product integrity. OR Unopened products should be good for at least 3 years under normal use conditions provided they are not exposed to extreme heat or cold.Was this answer helpful to you
- Q
When did the product expire?
- Asked by Ngan
- Official Answer By Bobbi Brown USWe appreciate you reaching out. In order to determine this, please reference the Period after Opening symbol on the package, which resembles a tuna fish can, and has a number and "m" representing "months after opening." For example, (24M) means that you should replace this product within (24 months) after first opening, provided the product has been stored under normal conditions and not exposed to extreme temperatures.Was this answer helpful to you
- Q
Does this make my acne worse ?
- Asked by Marlene
- Official Answer By Bobbi Brown USYour inquiry is important and we want to connect you with the right team. If you would like further assistance, please reach out to our Consumer Care team at (888) 303-7615 to share your concerns.Was this answer helpful to you
- Q
Why did I just read 3... yes 3 different answers from the brand when people asked if this product is non-comedogenic? All 3 answers are different. Very misleading, confusing and frankly, created complete distrust.
- Asked by Jambi
- Official Answer By Bobbi Brown USWe can confirm our Vitamin Enriched Face Base is non-comedogenic.Was this answer helpful to you
- Q
Can it use on sensitive skin types?
- Asked by Tweet
- Official Answer By Bobbi Brown USOur popular Vitamin Enriched Face Base is water-based, non-comedogenic, and ideal for normal to oily skin. We’d love to connect and find out more about your skin and its needs, and invite you to your nearest Ulta location.Was this answer helpful to you
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Skin Type
Most Helpful Positive Review
BEST EVER!!!!!
If I had to use one thing on my face this would be the it!! It is amazing!! It was thicker than I expected, but it goes on so easily and feels amazing. The smell is fresh! Prior to using this, my face would normally get oily throughtout the day and I always felt like I needed to wash it. I recently ...
Most Helpful Critical Review
NOT for my oily skin
I was so excited to try this, after seeing all of the reviews and claims that it is intended for normal to oily skin. I have oily skin and this did NOT work for me. I tried using it with four different foundations; one of which was a mineral powder foundation, ann another being a matte liquid. It...
3237 results
My skin loves it!
Can't live without it. My skin loves it!
Best primer EVER!
Verified Reviewer
Reviewed at

Once you started to use it you will regret why not try it earlier. Just buy it! I will never put on my makeup without it!
My favorite moisturizer
Verified Reviewer
Reviewed at

I have been using this moisturizer for years. It is rich but not heavy, and doesn't make your skin feel oily.
Love this stuff.
I has tried several moisturizer and this works. My lines on my forehead has gotten smaller.
This product is amazing..
Loving this so much.