ULTA Beauty Collection Tidal Wave Waterproof Mascara

Most Helpful Positive Review

Score FabuLASHES

So, I recently received the Ulta Beauty Tidal Wave Waterproof Mascara in exchange for my honest review, and after giving it a solid try for the past week, I'm ready to dive in. First Impressions: The tube is sleek and gives off that "beach-proof" promise with its name. I was hoping this would be my... new go-to for pool days or hot, humid weather when you don't want mascara melting down your face. Application: The brush is pretty standard—nothing too fancy. It has a tapered shape, which made it easier to get those tiny lashes in the corners of my eyes. As I applied it, the formula felt smooth and not too thick, which is great because I'm not a fan of mascaras that clump on the first swipe. One coat gave me decent volume and length, but if you're looking for that dramatic "false lashes" look, you might need to layer it. I went in for a second coat, and I noticed that it built up well without turning into a spider-lash situation (which we all know is a nightmare). It's not super lengthening, but the volume was nice and natural. Waterproof Claims: Here's where the real test comes in. I wore this on a particularly humid day and then for a workout (because why not really push it to its limits?). Surprisingly, it held up! There was no smudging or flaking throughout the day, which was a huge win. Even after my workout, it stayed put. I didn't look like a raccoon afterward, which is always a plus. Wear & Removal: Throughout the day, the mascara stayed comfortable. It wasn't heavy or irritating, and I didn't feel like my lashes were stiff. That's something I appreciate because some waterproof formulas can feel crunchy, and this didn't. As for removal, since it's waterproof, I wasn't expecting it to come off easily. I used a makeup remover, and it took a little extra effort to get it all off, but nothing crazy. If you have a good oil-based cleanser or makeup remover, it should come off without too much hassle. Overall Thoughts: I think this is a solid option if you're looking for a waterproof mascara that offers natural-looking volume and decent staying power. It's not the most dramatic in terms of lengthening or thickening, but for everyday wear it does the job. The formula doesn't clump easily, which I loved, and it definitely holds up in humid weather. All around, I'd say it's a dependable, budget-friendly waterproof mascara that I'll be keeping in my makeup bag during the summer.