Tab through the images or use the previous or next buttons to navigate each product image
Benefit Cosmetics They're Real! Magnet Extreme Lengthening Mascara
or
Offers
(2)Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Highlights
Summary
Extreme length with a magnetic force! Benefit's They're Real! Magnet is a 36-hour extreme lengthening & lifting mascara powered by magnetic technology to deliver 40% longer lashes!
Benefits
- 36-hour extreme lengthening* mascara
- Flexible, lightweight & builds easily
- Won't smudge or flake
- *Instrumental test on 21 women
Features
- Builds 40% longer lashes**
- 93% said it was extremely lengthening***
- 95% said it lifts & lengthens lashes up & out***
- 93% said it gives lashes fullness AND length**
- **Than bare lashes - Instrumental test on 21 women
- ***Self-evaluation by 110 women after 1 week
Item 2565350
Gently wiggle the wand from base of lashes to tips, layering to build extreme length & powerful lift.
Allow a few seconds of drying time between coats to build the most extreme lash drama!
Beauty Tip: Accentuate the extreme length by defining your eyes with Roller Liner Waterproof Liquid Eyeliner (sold separately). Draw a thin line along your lashes for a naturally polished look or wing it out for a sultry cat eye effect.
Aqua (Water), Cera Alba (Beeswax), Paraffin, Polybutene, Vp/Eicosene Copolymer, Glyceryl Stearate, Acrylates Copolymer, Copernicia Cerifera (Carnauba) Wax, Steareth-21, Palmitic Acid, Pvp, Stearic Acid, Silica, Pentylene Glycol, Phenoxyethanol, Steareth-2, Aminomethyl Propanediol, Caprylyl Glycol, Panthenol, Hydroxyethylcellulose, Aluminum Hydroxide, Tocopheryl Acetate, Disodium Phosphate, Sodium Phosphate, Polysorbate 60. [+/-: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide).
Product ingredient listings are updated periodically. Before using a Benefit Product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Most Helpful Positive Review
The Mascara of the Future
Benefit They're Real! Magnet Extreme Lengthening Mascara is different than any other mascara out there. It has a magnetically charged core in the brush, and the ingredients in the formula are attracted to the brush. This is science, people. The opening is smaller than it needs to be so that the brus...
Most Helpful Critical Review
Clumpy and flakey, hard to remove
Mascara is such a subjective product; different people have different lashes and lids and desire different effects. For that reason, I can't outright pan this mascara, but I was really disappointed that the formula didn't give me the results I look for. I have dark, straight lashes of varying leng...
1094 results
Longer Eyelashes
I was looking for a mascara that will make it look like I had eyelashes. The store clerk did recommend this mascara for me. It does work and does make my lashes look longer. It does put some flakes on my lashes but I just use another lash brush to remove the flakes. That is the reason that I gave it a 4 star rather then a 5.

Real Magnet Extreme Mascara is Good! Not Great But Good!
I am used to using lash lengthening mascara. This mascara did not lengthen my eyelashes as my other brand. However, it is still a good product. Just not as great as a lengthening mascara.
Love it! C
Fantastic product!
meh
didn't hold a curl throughout the day, I know that's a hard mark to hit, smudges under eyes after all day wear. the applicator handle metallic flakes off into your makeup bag.
Best mascara I have EVER used!
This mascara just slides in your lashes. My lashes are longer than ever. Absolutely no clumping and wears all day. Comes off easy with your cleanser. Best mascara I have discovered. I am 70 and have tried many others.
Questions
Q&A
Showing 1 out of 1 Questions
- Q
Is it waterproof? Or smudge proof? Want to make sure it doesnt run underneath the eyes or smudge on eyelid.
- Asked by Nelly
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! Our They're Real! mascara is not waterproof. Our long-wearing formula won't smudge or dry out.Was this answer helpful to you