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Summary
KVD Beauty Super Pomade Vegan Eyeliner, Shadow & Brow Pigment is a one-pot wonder for waterproof eyeliner, shadow and brows, in many long-lasting colors.
Benefits
- One pot of creative potential: Use for graphic lines, blown out shadows, brow transformations and more
- Smooth, creamy, instantly bold pigment payoff makes your artistry hassle-free
- 100% vegan
Features
- 96%* agree it has instant payoff
- 96%* agree it has a creamy formula
- 96%* agree it feels weightless
- *In a consumer study on 32 volunteers over 24 hours
Key Ingredients
- Kaolin Clay Blend - Vegan mineral clays help create a creamy, comfortable texture
Item 2570699
No water needed to activate!
Use the #70 Pomade Brush for eyeliner and brow application. Its firm, angled bristles give you extreme control and effortless strokes.
Choose your favorite synthetic eyeshadow brush, or use your finger, to apply Super Pomade as eyeshadow.
Close cap tightly after use.
Isododecane, Trimethylsiloxysilicate, Dimethicone, Kaolin, Silica, Polyethylene, Phenoxyethanol, Caprylyl Glycol, Disteardimonium Hectorite, Triethoxycaprylylsilane, Lecithin, Synthetic Fluorphlogopite, Propylene Carbonate, Tocopheryl Acetate, Bht, Blue 1 Lake (CI 42090), Titanium Dioxide (CI 77891), Ultramarines (CI 77007).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
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Most Helpful Positive Review
GENIUS POMADE! THE BEST POMADE I'VE EVER TRIED!
When I say it's the best ever, it's because I've literally tried a ton of them! I just bought awhile back, my 1st ever pomade from her & her MAGIC multidimensional looking eyebrow powder from her line & it was the best purchase I've made in Cosmetics in 2018. I kid you not!!! And No, you DO NOT Want...
Most Helpful Critical Review
Horrible to use as eyeliner!
This was recommended to me by an Ulta employee I got the white one and I was told I could mix it with my favorite eyeshadow to get it that color eyeliner or I could just put the powder over where I lined my eyes with this pomade. Unfortunately it's very difficult to work with on its own I did not tr...
2334 results
Formula has been changed at
Verified Buyer
Reviewed at

Formula has been changed at some point and it no longer is waterproof or goes on nice. Gets gummy and dry super quick. Won't be buying again.
Not what I thought "Aubergine" would look like.
I guess I imagined "Augergine" to be more of an eggplant shade (hence, the name). It's more of a magenta and it doesnt show up on my olive skin…and the reddish cast makes me look like I'm stoned. It's also very dry and not easy to get out of the container. I have a good brush for eyelining and I know how to wing out my eyes so it's not me. If it was just my poor color choice I'd say go darker….but the consistancy is bad as well. Waste of money for a prestige brand not even eligible for coupons.
Not Beginner Friendly but still very good
I bought this eyeliner for a friend who is just getting into makeup. She's been struggling a little using it but she's determined to learn how to use it and have killer winged eyeliner.
The best there is!
Verified Buyer
Reviewed at

It's the best on the market and always has been.
Nice
Verified Buyer
Reviewed at

Nice