Juvia's Place hydrating The Reds and Berries Velvety Matte Lipstick provides a highly pigmented creamy and smooth long wear. Juvia's Place hydrating The Reds Cherry Velvety Matte Lipstick provides a highly pigmented creamy and smooth long wear. A soft matte formula infused with hyaluronic acid from the Reds and Berries collection. This lipstick offers a bold, Blood Red pigment that works with every skin tone.