Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
e.l.f. Cosmetics Power Grip Matte Primer
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Highlights
Summary
Get all the iconic makeup stick of e.l.f. Cosmetics' OG Power Grip Primer, with a matte finish! Power Grip Matte Primer grips makeup for long-lasting wear and is infused with lemon myrtle blend to help reduce the look of excess oil and shine for a smooth, balanced, matte complexion.
Benefits
- Mattifying makeup primer helps reduce the look of excess oil & shine
- Sticky gel formula grips makeup for long-lasting wear
- Gives your complexion a smooth, matte finish
- Great for dry, oily & combination skin
- e.l.f.'s fan-fave Power Grip Primer with a matte finish
- e.l.f. is proud to partner with Fair Trade USA & manufacture products in Fair Trade Certified facilities; look for the Fair Trade Certified seal on your e.l.f. product
Key Ingredients
- Infused with lemon myrtle blend to reduce the look of shine
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
Item 2632081
Use fingertips to apply mattifying primer and pat into skin.
Allow to set for 30 seconds to absorb and activate grip prior to makeup application.
Water (Aqua), Glycerin, Silica, Butylene Glycol, PEG-150 Distearate, Niacinamide, Polysorbate 80, Backhousia Citriodora Leaf Extract, Tocopherol, Ethylhexylglycerin, Caprylyl Glycol, Potassium Laurate, Ammonium Acryloyldimethyltaurate/VP Copolymer, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, Phenoxyethanol, Disodium EDTA.
Ingredients may change or vary from time to time. Please refer to the packaging of the product you receive for the list of ingredients in your particular product.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
Ask a QuestionWhat do you want to know about this product?
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
3557 results
I would buy this again
[I received this product in exchange for my honest review] I truly appreciate finding products that truly work and this is one of them! I love the coverage and texture is nice after it dries. My makeup finish is perfect!

Yes
I really like this primer! It grips makeup perfectly and keeps it in place all day. The matte finish helps control shine without making my skin feel dry. My foundation applies smoothly and looks more even.
Great Primer
The e.l.f. Power Grip Matte Primer has become an essential part of my makeup routine. Its smooth texture and effective grip help my makeup last longer throughout the day, making it a fantastic addition to my beauty arsenal. I highly recommend it for anyone looking to enhance their makeup application.

Good sticky texture
[I received this product in exchange for my honest review] This is definitely a sticky primer texture which is what you want usually. I feel like you don't need much but also need a good amount to cover your face and feel like it's enough. The finish is tacky but smooth so a good base to start. I felt like my makeup still didn't hold up as I would hope but i still thought it was a good primer and wasn't patchy.
cool product!
I received this product in exchange for my honest review. this is a very interesting texture, but does exactly what it says, it mattifies very well, and has that classic power grip texture, would totally recommend.