Rated 4.28 out of 5 stars
Most Helpful Positive Review Beautiful colors!!
This lipstick is bomb! It stays on forever and has great pigment. You only need to apply one coat. I didn't find it to be as drying as some my other liquid lipsticks. I bought this in the color Maddison. It is gorgeous! Seriously I can see this color looking good on all skin types. I feel like it really accentuates my brown eyes and looks great my my dark hair. I can't wait to try more colors!!
Most Helpful Critical Review Not true to color
I've bought the shade crush before, but this time I see the color is way off. Next time I'll be buying from another in store. Not only does the lipstick not look true to color, but the container that holds the lipstick doesn't seem to match the advertising picture or the container I've purchased before. Has me feeling I bought a knock off. Not happy at all. I love the product but don't like what Ulta sent. Advice - go in store 20 is a lot to chance what I'm going through to be let down on the day you put it on.
Reviewed by 6904 customers I would buy this again
B from Mx
It's beautiful , doesn't feel dry.
I would buy it again
Brown eyed girl from Florida
I love the product but the color is a little dark that the consultant recommended; so I just apply it with a q-tip and it's perfect!!
Great liquid lipstick
Lora from Mississippi
My daughter introduced me to these liquid lipsticks and I have fallen in love with them. They have true staying power and look great! Not drying to my lips at all.
Heather from St Petersburg, FL
This lipstick is easy to apply. It goes on smoothly and dries well. Long lasting. Did not transfer to my straw when drinking. Beautiful color. This is my new favorite lipstick.
I probably wouldn't buy this again
Isa 75 from Virginia Beach
I won't buy it again .
Best liquid lipstick out there
Grace from Little Rock, AR
Anastasia has my vote for best liquid lipstick. It isn't sticky, lasts all day, doesn't transfer easily, and is a beautiful shade that I can wear with anything.
FAVORITE LIPSTICK!! STAYS ON NO MATTER WHAT
(: from texas
i bought shade crush, i'm a pale white girl with neutral undertones, usually the lightest foundation shade.
i find myself wearing this one more often than my kylie ones, not only because of the color, but i can eat ANYTHING and it doesn't budge! i just ate two corn dogs with a large fry and i still look hot??! i've eaten steaks, burritos… some greasy stuff and this lipstick has not moved.. that's impressive. patients at my work even compliment the color on me. i will forever repurchase and can't wait to try other shades!!! thanks ABH< 3
Yes very long lasting
@m@nd@ from Somewhere in the world
Well, I wanted a red lipstick so I got this in Sarafine. Gorgeous color. I wanted to test it out though, so at practice for my swim team I didn't remove it. All the color stayed there for like at least 10 mins of me purely swimming. I love it lol
Lesly from Chicago
Have been looking for a red lipstick without an orange undertone and this was the perfect shade of red!
An actual honest review
Jo from Virginia
I'm 52 and have dry lips. If you give it a few minutes to dry down, it is budgeproof. I applied it over a lip balm and it didn't dry my lips at all. I was able to reapply balm later and all it did bad was fade the lip colour slightly. It still looked nice though.
The cons are that if you're hoping it'll come right off when you wash your face, the answer is no. You need a GOOD makeup remover to get this off. Without that, you'll wake up the next day still wearing the colour. And that was AFTER I'd already worn it through a 12-hr shift, eaten several meals, and drank lots of coffee and water. It's great for longevity, but the difficult removal was annoying. The best I could hope for was that it'd keep fading. At least it faded evenly, but I wasn't planning on wearing lip colour that long.
I also removed that 1 star because they need a lot more shades. I have 5 of these and none are perfectly what I wanted. They look nice and they're close to perfect, but if there were more shades maybe I'd finally get my "unicorn" perfect shade.
Espy from Idaho
Love the color so much just bummed it did not last all day. Once I started to eat and drink it was coming off but such a lightweight beautiful color
powderpuffy from nyc
better than limecrime which I was using for years
I would buy this again
Ramy from Bloomingdale
It is light weight and velvet look
Ely from Brandon
I am hooked with it!!
Dawn from Maryland
I'm fair skinned with reddish undertones -dyed blond hair and blue green Gray eyes this is the perfect nude for me !! Thk u
I like the lipstick but not the shade
Alicenwonderland from Albuquerque, NM
This liquid lipstick is of nice quality and it is long-lasting. The shade Ashton is a brown tone but is just slightly too orange for my liking. I tried to use it but it just does not work for my skin tone.
Anything with an orange tone looks terrible on me. I wouldn't purchase this shade again but I'd like to try other colors.
Not as dark
Kyla from Altamonte Springs
I thought I was buying a darker lip color. It's a little misleading but it's nice.
Ingrid from Washington
I don't like this formula at all. Too drying, and looks bad up close. It feels as if I have eyeshadow on my lips.
Mary from Las Vegas
I love that it dries fast and it's lightweight - you won't feel that you're wearing lipstick. Downsides are it transfers and smudges when wearing a mask. There are a lot of cheaper brands that can do better than Anastasia ;)
Better off with a cheaper brand
Cris from WI
This works as well as most brands of liquid lipstick, just very drying. I would expect that from a cheaper brand, glad I got it on sale. Nice selection of colors and they go on easy, very uncomfortable after a few hours. I'll stick this brand's eye products.
Love from Makeup lover
I actually have been trying to get ahold of ashton during there bogo sale for a long time and I'm so glad I did it's absolutely beautiful! I bought four of them including heathers grim and Maude and they're all beautiful. I had Hudson and Allison which Allison is another favorite of mine. It reminds me of kylies lip color ginger. Anyway I love Anastasia lipsticks a lot because they go on so smooth without being clumpy or messy and you can make your lips look bigger because it's a really good formula and all you need is one coat. What I noticed is that other beauty stores don't have some of these colors only últa carry.
Love the liquid lipstick
Mother of 5 from Detroit Michigan
I love this color and product. I'm a busy working mom who puts make up on in the morning and hopes it will last my 10-12 hour shift. The liquid lipstick glides on smooth and the color is perfect for my medium beige skin tone, it will last me at least 5- 8 hours without touch up.
My New Favorite! 💄
Ashley J. from Northern CA
On a cautious whim, I bought ABH in "Kathryn". Mind you I NEVER wear a red lip, because I never found one that I felt good in. This one is AMAZING! Goes on easy, dries matte. No smear, no transfer, long wear! Like all day! My new go to! Can't wait to try other colors!
I wanted to love this
CR from WI
I had high hopes for this brand of liquid lipstick, I'll just stick to their eyebrow products. The choice of colors is great, however this formula is incredibly dry and flakes off, like something you would expect from a drugstore brand. I don't know if the formula was changed recently or what when comparing reviews, but this ain't it.
Not my favorite formula
Irina from Charleston, SC
I find the ABH liquid lipsticks quite drying on my lips and I am usually not one to complain about matte lipsticks. I find that they emphasize every little line and have a slightly cracked appearance after a couple of hours of wear. The formula itself is very thin and opaque. I definitely do not need to layer to get full color. For a more comfortable feel, layering a lip balm underneath helps greatly.