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Pureology Hydrate Soft Softening Treatment #1
Pureology Hydrate Soft Softening Treatment #1

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Pureology Hydrate Soft Softening Treatment

Only at Ulta

$44.00

Replenish & Save

Size:6.7 oz

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Usually ships out in 1-2 days

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Details

Benefits

  • Gives hair touchable softness
  • Nourishes hair
  • Provides extraordinary color protection
  • Contains less than 1% of synthetic fragrances
  • This product is 100% vegan
  • Recyclable packaging

Key Ingredients

  • Shea Butter: Softens hair
  • Almond Oil: Nourishes hair

Formulated Without

  • Sulfates SLC & SLES
  • Parabens
  • Formaldehydes, Formaldehyde-Releasing Agents
  • Phthalates
  • Mineral Oil
  • Retinyl Palmitate
  • Oxybenzone
  • Coal Tar
  • Hydroquinone
  • Triclosan & Triclocarban

Item 2569495

How To Use

Apply a quarter-sized amount to shampooed hair, focusing on the mid-lengths and ends. Gently massage through hair. Wait 5 minutes. Rinse.

Ingredients

Aqua/Water/Eau, Cetearyl Alcohol, Dimethicone, Glycerin, Behentrimonium Chloride, Parfum/Fragrance, Amodimethicone, Cetrimonium Chloride, Phenoxyethanol, Isopropyl Alcohol, Prunus Amygdalus Dulcis Oil/Sweet Almond Oil, Tocopheryl Acetate, Butyrospermum Parkii Butter/Shea Butter, Lactic Acid, Butylene Glycol, Dilauryl Thiodipropionate, Linalool, Caramel, Helianthus Annuus Seed Extract/Sunflower Seed Extract, Limonene, Alpha-Isomethyl Ionone, Citronellol, Geraniol, Benzophenone-4, Ci 17200 / Red 33, Citric Acid.

Frequently bought together

3 items

Current Product

Pureology

Hydrate Soft Softening Treatment

$44.00
Pureology

Hydrate Conditioner

Size: 9.0 oz
$37.00
Pureology

Hydrate Shampoo

Size: 9.0 oz
$37.00

Sponsored products

12 items

What do you want to know about this product?

Review Snapshot

by PowerReviews

327 ReviewsWrite a Review
94%
of respondents would recommend this to a friend
Ratings Distribution
Pros
18Smells Great
12Hydrating
11Smells great
9Smells amazing
8Moisturizing
Cons
6None
4Expensive
3Smell
2Silicones
2Scent
Best Uses
3Once a week
2Deep conditioning
2Dry hair
2Hair mask
1I use every time I wash my hair.
Describe Yourself
3Colored hair
3Wavy hair
3Long hair
2Wavy
2Color treated hair
Hair Type
1Straight Hair
1Wavy Hair
Most Helpful Positive Review
Hydrating, Softening Hair Treatment

I was sent this product complementary in exchange for my honest review. My hair feels soft after use but my hair is pretty soft to begin with so I can't say whether it would or wouldn't work better for tough, straw-like hair. I would say it delivers as far as hydration goes. My hair hasn't been stat...

Versus
Most Helpful Critical Review
My colour was fine but my hair now has split ends

I recently added the Pureology Hydrate Soft Mask about once per week as part of my hair washing routine in the shower. [The directions say to use about once/week and I wash my hair 2-3 times per week.] I tried it with my Redken Blonde purple shampoo and conditioner and later with my Matrix volumizin...

327 results

Would recommend

Submitted 2 years ago

By Sky

From Georgia

Hair Type Wavy Hair

Verified Buyer

I wear my hair slicked back in a tight bun everyday for work with quit a bit of hair product. I had been looking for a good hair mask/ deep conditioning and found this. I use this once a week after clarifying shampoo and it leaves my hair very soft and shiny.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Yes

Submitted 2 years ago

By Paula

From Florida

Hair Type Straight Hair

Verified Buyer

The Purology hydrate softening smells great and really makes your hair soft and shiny

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
I will always repurchase this!

Submitted 3 years ago

By Pariek

From Raeford, nc

Verified Buyer

This leave my hair silky and soft. It doesn't weigh my hair down. I use it twice a week and it's lovely. Worth the price. Highly recommend.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
I will never stop buying this product

Submitted 3 years ago

By Dede

From Waterford Michigan

Verified Buyer

I Use as a leave in conditioner It smells amazing and softens My coarse thick hair so nicely!!

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Love this

Submitted 3 years ago

By Dede

From Waterford MI

Verified Buyer

Softens my thick coarse hair and smells so good!

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?