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PATTERN Cleansing Shampoo
Summary
Enjoy a deep clean and remove buildup with PATTERN's Cleansing Shampoo. Revive the scalp and give hair a fresh start without stripping away healthy oils. Features antioxidant-rich Matcha Green Tea, Aloe Vera and Vitamin B5 (Panthenol) to promote strong hair.
Benefits
- Provides a deep clean and promotes strong hair
- Removes build-up without stripping away healthy oils
- Can be helpful for low porosity hair types wanting to keep their cuticle open to receiving moisture
- Packed with antioxidant-rich Matcha Green Tea, Aloe Vera and Vitamin B5 (Panthenol)
- Contains Rosemary and Safflower Seed Oil
- Founder Tracee Ellis Ross picked this fragrance to be clean and not overpowering. Notes are Jasmine, Bergamot and Sweet Sandalwood.
Research Results
- 100% agreed this shampoo produces a good lather.*
- 97% agreed their hair feels completely clean.*
- 92% agreed their hair felt nourished.*
- 92% agreed this shampoo does not dry out my hair.*
- 90% agreed this shampoo does not strip my hair of healthy oils.*
- 92% agreed their hair has soft definition after washing.*
- *Based on a 60-subject consumer perception study after 1 week of use.
Formulated Without
- Parabens
- Formaldehyde & Formaldehyde-Releasing Agents
- Phthalates
- Mineral Oil
- Retinyl Palmitate
- Oxybenzone
- Coal Tar
- Hydroquinone
- SLS/SLES
- Synthetic Fragrance (less than 1%)
- Triclocarban & Triclosan
- Gluten, Silicone & Protein
Item 2565545
Massage vigorously into scalp and wet hair. Add more water as needed to work product through the hair. Rinse thoroughly. Wash a second time as desired. Follow with your preferred PATTERN conditioner.
Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Chloride, Polysorbate 20, Aloe Barbadensis Leaf Extract, Butyrospermum Parkii (Shea) Butter, Caryodendron Orinocense Seed Oil, Cocos Nucifera (Coconut) Fruit Extract, Cocos Nucifera (Coconut) Oil, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Cucumis Sativus (Cucumber) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Caprylyl Glycol, Ethylhexylglycerin, Citric Acid, Cocamidopropyl Dimethylamine, PEG-60 Hydrogenated Castor Oil, PEG-120 Methyl Glucose Dioleate, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Decyl Glucoside, Polyquaternium-10, C12-18 Acid Triglyceride, Sodium Glycolate, Potassium Sorbate, Sodium Sulfite, Phenoxyethanol, Sodium Benzoate, Phenethyl Alcohol, Fragrance/Parfum
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Ratings Distribution
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Hair Type
Most Helpful Positive Review
Amazing! All 4 shower products
I have experienced the effects of using both shampoos and conditioners to see how my hair would react and the after effects. First I used the clarifying shampoo to start then the intensive conditioner, set it in twists and left it on a bit longer than suggested but, my choice and WOW there was an in...
Most Helpful Critical Review
Wanted to love..
As I have 3C hair, I was super excited to try Pattern. I got both the clarifying shampoo and the hydrating shampoo, the leave in-conditioner and the styling cream. Unfortunately the styling cream was so perfumey that one use gave me a headache all day and I just couldn't use it again. The leave in c...
591 results
This can get my thick hea
Reviewed at

This can get my thick head of hair sudsy with a little amount of product. Sadly the 3oz bottle came only three-quarters full. However, this cleanser- plus the light-weight conditioner- left my 3a hair with defined curls that were actually manageable without getting frizzy (that's a first for my hair) I will be buying some more.
Excellent
Reviewed at

Excellent
Loving my hair again!
Reviewed at

I am very pleased with the cleansing shampoo. It's the perfect addition to my routine. I am 100% a pattern fanatic! It's nice not to have to worry about if my hair will do good or not on wash days. Always a good day now. ü©∑
A Clarifying Shampoo
This shampoo is more of a clarifying shampoo. It will remove any dirt or residue with a deep cleaning. It smells fresh and it will make your hair soft.
This is one of my fav's..
Reviewed at

This is one of my fav's....I use this weekly in my hair routine. It removes all the build up of the curl mouse & curl gel in your hair.