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Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo
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Summary
Highlights
Sol de Janeiro's Brazilian Joia Strengthening + Smoothing Shampoo is a bond-repairing, weightlessly hydrating, sulfate-free, color-safe shampoo for soft, healthy-looking hair infused with the iconic Cheirosa 62 fragrance.
Features
- A blend of hair-healthy Brazilian ingredients cleanses hair, provides lightweight hydration, and reduces damage, frizz and split ends. Transform your next wash day with Sol de Janeiro's iconic Cheirosa 62 fragrance.
- Hair Type: Straight, Wavy, & Curly
- Hair Texture: Fine and Medium
- Sulfate Free
- Vegan
- Gluten Free
- Paraben Free
- Cruelty Free
Key Ingredients
- SOL Seal Technology™: Keratin-like plant-based microcapsules repair damaged hair and help prevent future hair damage in one use
- Brazil Nut Oil: Nurtures, protects, and restores vital shine
- Buriti Fruit: Fights frizz and strengthens dry, brittle hair
Research Results
- Clinically proven after one use:
- 58% of damage repaired
- 71% frizz reduction for 8 hours*
- 76% of split ends mended*
- Helps protect hair from future damage*
- *After Brazilian Joia™ Shampoo and Conditioner used together. In a clinical study when used as directed conducted by an independent 3rd party lab.
Item 2618341
Dispense a quarter-size amount and rub together to create a light lather. Gently massage directly into your scalp for one to two minutes, focusing on roots. Follow with The Brazilian Joia™ Strengthening + Smoothing Conditioner (sold separately) for maximum damage-repairing and hydrating benefits.
Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Glycerin, Fragrance, Glycol Distearate, Cocamide MIPA, Sodium Lauroyl Sarcosinate, Sodium Chloride, Bertholletia Excelsa (Brazil Nut) Seed Oil, Cocos Nucifera (Coconut) Oil, Theobroma Grandiflorum (Cupuaçu) Seed Butter, Mauritia Flexuosa (Buriti) Fruit Oil, Euterpe Oleracea (Açaí) Fruit Oil, Chamomilla Recutita Flower Extract, Gardenia Jasminoides Fruit Extract, Caprylic/Capric Triglyceride, Coco-Glucoside, Coconut Acid, Isopropanolamine, Polyquaternium-7, Algin, Chitosan, Xanthan Gum, Carrageenan, Tetrasodium Glutamate Diacetate, Sodium Isethionate, Sodium Formate, Sodium Glycolate, Maltodextrin, Sodium Hydroxide, Sodium Benzoate, Sodium Sulfate, Guar Hydroxypropyltrimonium Chloride, Sorbitan Oleate, Citric Acid, Ethylhexylglycerin, Phenoxyethanol, Benzyl Salicylate, Coumarin, Geraniol, Hydroxycitronellal, Limonene, Linalool
This brand is excluded from most Ulta Beauty coupons.
Free gift with purchase
Free gift with purchase
Online only free 3 piece gift with $65 Sol de Janeiro purchase (valid thru 8.23.25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
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Reviews
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by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Brazilian Joia Strengthening + Smoothing Shampoo
I absolutely love all the products that my Girl Friend sent to me during quarantine she knew I had been having major problems with my hair as it was very dry & brittle & had lost its shine too, so I was unable to get to my Hair Dresser for my weekly deep conditioning treatments & I was telling my Gi...
Most Helpful Critical Review
Tried So Hard to Love It
This shampoo SMELLS AMAZING, just like the Bum Bum Cream. BUT, I hate everything else about it with a passion. I wanted to love it - I really did...and still wish I could, on some level. I even tested it out over a period of several months, hoping I could salvage some love for it for ANY reason, but...
4125 results
Not bad, not great
Reviewed at
I love the smell, but I feel like it does the same job as the shampoos from other comparable brands.
Amazing
Reviewed at
Okay, so I started using the shampoo, conditioner, and milky leave in conditioner routinely the past 6 months or so. I have very fine and dry hair so most shampoos would weigh my hair down and dry it out. I'm not paid or sponsored to say any of this but I've quite literally seen a night and day difference since I started using Sol haircare. my hair is a LOT smoother, healthier and with less breakage/dryness I've noticed my hair growing faster than ever. This does not dry or damage my hair - so if you're like me with dry and fine straight to wavy hair I highly recommend giving it a shot.
Huele delicioso, dejó mi
Reviewed at
Huele delicioso, dejó mi cabello sedoso
love it!
Reviewed at
I'm obsessed with that fragrance! makes my hair smell so good!
Love this set!
Reviewed at
This shampoo is fantastic. I have very long hair and it really takes like a quarter sized amount to get my whole head scrubbed. I add a splash of water halfway through and it really boosts the suds for a second wave of good scrubbing. My hair is beautiful and of course smells amazing. I do have fine hair and with it being so long it is easily weighed down and limp but I can keep some body for a long time now that I've switched. 10/10 highly recommend