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Summary
Highlights
Too Faced's Born This Way Undetectable Medium-To-Full Coverage Foundation formula that delivers 24-hour hydration + color-true wear that's transfer-resistant, waterproof, and sweat and humidity proof.
Benefits
- Natural finish
- 24-Hour wear
- 24-Hour ydration
- Transfer resistant
- Waterproof
- Color true for 24 hours
- Sweat & humidity proof
- All-day fadeproof
- Reduces appearances of pores
- Improves appearance of skin tone
- Crease proof
- Non-caking
- Non-poring
- Non-streaking
- Photo friendly
Key Ingredients
- Hyaluronic Acid
- Glycerin
- Vitamin E
Item 2640240
Apply with fingertips or a brush. Start at center of the face and work outward. Apply more to achieve desired coverage.
Pro Tip: For a sheer and radiant look, mix Hangover Primer with your Born This Way Foundation
Water\Aqua\Eau, Dimethicone, Coco-Caprylate/Caprate, Trimethylsiloxysilicate, Phenyl Trimethicone, Cetyl PEG/PPG-10/1 Dimethicone, Propanediol, Polyglyceryl-4 Isostearate, Glycerin, Mica, Sodium Hyaluronate, Rhododendron Ferrugineum Extract, Cocos Nucifera (Coconut) Fruit Juice, Tocopheryl Acetate, Caprylyl Glycol, Methicone, Cocos Nucifera (Coconut) Liquid Endosperm, Disteardimonium Hectorite, Sodium Chloride, 1,2-Hexanediol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499)]
This brand is excluded from most Ulta Beauty coupons.
Free gift with purchase
Free gift with purchase
Online only free lip injection max plump deluxe with $35 Too Faced purchase (valid thru 8.30.25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Eye Color
Skin Tone
Skin Type
Most Helpful Positive Review
A foundation unlike any other, truly sensational.
I was so happy when I saw the packaging that this beautiful foundation came in because it has something that the makeup industry desperately needs more of, and that is whimsy. The delicate, fun, and pretty packaging made me smile. The foundation bottle itself is high-quality and made of glass, the w...
Most Helpful Critical Review
Beautiful finish, thicker wear
[I received this product in exchange for my honest review] The Too Faced Born This Way Foundation has some definite strengths, but it didn't fully win me over. The coverage is impressive — medium to full and very buildable — and it does a great job evening out the skin tone without looking too cakey...
1325 results
Good foundation!
Skin Tone Olive
Skin Type Combination
Eye Color Brown
Verified Reviewer
Submitted as part of a free sample program
Reviewed at
Love the natural, skin-like finish with medium-to-full coverage. Feels lightweight and hydrating, and the shade range is great. Wears well for 8+ hours, but I do get a little shiny in the T-zone on hot days. Overall, a flawless but natural look that's worth it.
My go-to foundation
Skin Tone Light
Eye Color Brown
Verified Reviewer
Submitted as part of a free sample program
Reviewed at
[I received this product in exchange for my honest review] Honestly, I'm so impressed. The first thing I noticed is how it truly lives up to its name. The coverage is fantastic, but it genuinely looks like your own skin. It's that perfect medium-to-full coverage that blurs everything out without feeling heavy or caking up, which is a big deal for me. I will always be the fan of Born This Way. [I received this product in exchange for my honest review]
Natural looks
Skin Tone Fair
Skin Type Combination
Eye Color Brown
Verified Reviewer
Submitted as part of a free sample program
Reviewed at
The package is so cute. The foundation coverage is extremely good and no sent which is i like. The foundation absorbs quickly into the skin and leave a natural look. The shade seems like a little darker than I thought, so choose a lighter shade. Highly recommended.
Lightweight yet full coverage!
Skin Tone Medium
Skin Type Combination
Verified Reviewer
Submitted as part of a free sample program
Reviewed at
[I received this product in exchange for my honest review] Loved this product!! It goes on so smoothly and is super bendable. It covers my redness providing a more even tone to my skin. It's lightweight yet still great coverage.
Beautiful natural coverage
Skin Tone Medium
Skin Type Normal
Eye Color Grey
Verified Reviewer
Submitted as part of a free sample program
Reviewed at
[I received this product in exchange for my honest review] I got the Too Faced Born This Way Foundation in the shade Natural Beige. The coverage is medium that can be built up to full without looking heavy or cakey. The Natural Beige shade is a bit too dark for my light-to-medium skin tone, I'll have to use color adjuster. It also goes into yellow undertones, I e Pete's more of a neutral from "natural beige". The formula feels lightweight and comfortable, and it doesn't settle into fine lines or pores. It has a soft, natural finish—not too matte, not too dewy. In my opinion it's a very decent option for everyday use.
