Styling & solutions

You've put in the extra effort. You're feeling your best. Now keep that feeling going—you (and your hair) deserve it.

Earn 3X points

on all participating Hair Goals products and more from each brand through June 25, 2022.

tips of the trade

"During summer months, our hair is usually exposed to sunlight, salt water from the beach, water with chlorine from pools—so, it’s important to take care of your hair to avoid damage."

Beto Sanchez, Ulta Beauty Master Stylist

Hair Goals Living Proof

Living Proof

Perfect hair Day (PhD) Heat Styling Spray
Why we love it

Your personal bodyguard (but for your hair). The lightweight, shine-boosting spray protects your hair from damage before heat styling. Plus, 48-hours of major smoothness.

Who should use it

Curling, straightening and blow-drying enthusiasts.

Hair Goals Dry Bar

Dry Bar

Hot Toddy Heat Protectant Mist
Why we love it

You + this heat protectant: It *mist* be love. Marula Oil coats hair to deliver protection before styling—plus, leaves hair looking extra silky. Relationship status: going strong.

Who should use it

Anyone who styles with hot tools. This is a must.

Hair Goals IGK


Good Behavior Spirulina Protein Smoothing Spray
Why we love it

A keratin-like treatment in a bottle. Mist over damp hair before blow drying for smooth, high-shine, frizz-free results. Pro tip: Finish with a flat iron for maximum smoothing.

Who should use it

Curlies, coilies & waves looking to smooth things over.

Hair Goals Ouai


Hair Oil
Why we love it

Clocking in overtime—multi-tasking hair oil. Job description includes: Hydrating, softening and split-end-mending power for a high-gloss, super-smooth finish.

Who should use it

Multi-tasking mavens who like a simple routine.

Hair Goals Bumble and bumble

Bumble and bumble

Hairdresser's Invisible Oil Heat/UV Protective Primer
Why we love it

A leave-in treatment that’s on the go. Apply after the shower or toss in your bag and spritz after the beach. It’s a quick refresh that detangles, reduces frizz and conditions.

Who should use it

On-the-go beauties who need a quick refresh.

Hair Goals Sun Bum

Sun Bum

Anti-Frizz Oil Mist
Why we love it

Humidity-proof, check. Powerhouse ingredients like Kukui Nut Oil and Tamanu Oil help protect hair against humidity and frizz, and boosts hair's natural shine.

Who should use it

Those spending the day in the great outdoors.

Hair Goals Joico


K-PAK Color Therapy Luster Lock
Why we love it

Your hair’s future is looking extra bright. The weekly treatment doubles shine, boosts vibrancy and repairs damage. All under 5 minutes, too.

Who should use it

Those who need a quick boost of color in-between salon visits.

Hair Goals Pacifica


Vegan Silk Overnight Peptide Hair Serum
Why we love it

Do the most while doing the least. Apply serum before bed to repair dry, damaged hair while you sleep. The results? Restored, healthy-looking hair when you wake up.

Who should use it

Anyone short on time but looking for long-lasting results.

Hair Goals Toppik


Hair Filler
Why we love it

Approved by celebrity stylists—so you know it’s the good stuff. Use spray when you need a thicker, fuller hairstyle asap. Think: filling in your hairline, crown, edges, baby hairs & more.

Who should use it

Everyone. Any hair type, color, style or texture.


More Hair Goals

Curly Textured Hair

Your hair. Your way. Love your curls. Celebrate your texture.

Add to cal

Ready for a refresh? Book your salon appointment today.