Beauty in 2 hours or less—order online, pick up in store.

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Positive Vibes ✨✨

It’s completely understandable to feel disappointed when you were so excited, made plans to attend Ulta Beauty World, and things didn’t work out the way you hoped. Those feelings are valid. At the same time, it helps to remember that not everyone was going to have the opportunity to attend. The experience was limited to a select group, and that’s just the reality of events like this.

For those who are able to go, that’s amazing and truly exciting. And for everyone else, this is a chance to redirect that energy into something just as fun. Treat yo...

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3 comments
BeautyBunny01
I don’t think most people are upset simply because they didn’t get tickets. The frustration is about transparency and process—broken links, long queues, and finding out much later that only 3,000 tickets were available for millions of people. Clearer communication upfront would’ve made the experience feel more respectful.
1/21/2026
BeautyBunny01
Well....they already lost a ton of supporters....i dont think they will have as many people next year u less ulta steps up their game
1/21/2026