Rated 4.26 out of 5 stars
Most Helpful Positive Review Lovely but...
Upon first spraying Bloom on the skin, there is a great big hit of tuberose. That's really all I smell at first. Thankfully, I love tuberose, so that's fine. But I also love jasmine, and there is only a hint of that later on. And within 2 hours, it is gone. It really is nice, but for the price, it really should last longer than that. I will enjoy using it, but I probably wouldn't buy it again because of that.
Most Helpful Critical Review Smells amazing but fades quickly
I smelled a sample of this in a magazine and immediately knew I wanted it. I never even buy perfume but I couldn't pass this up. I went ahead and bought the largest bottle because I figured it was the best value. Sadly, it doesn't last long AT ALL. It seems to fade almost immediately. Such a shame because it really does smell incredible. Just going to use up the bottle but next time I'll be sure to find a perfume with more staying power.
Reviewed by 1198 customers gardenia heaven
DG from San Antonio TX
i love the smell of this perfume, the escence is not that strong but i will last.
Beautiful gardenia scent
Char from Fayetteville, NC
Reminds me of my mother who loves gardenias.
Brenda from NV
Such a beautiful fragrance. It's a soft powder like floral. My husband loves it when I walk past him wearing it. A real attention getter. I only wish it lasted a bit longer. After about 6 hours or so I can no longer smell it on my skin.
Jackie J from Phila. PA
I've been wearing this perfume for about 2+ years now and it gets me the most compliments by far of any perfume I've ever had! It can be a bit heavy so use lightly until you find your level of tolerance. But you will not be disappointed! I love it!
Nene from West Monroe
Love it and I can smell it every where
It is my absolute favorite perfume!!
Kelley from Knoxville Tn
I feel so beautiful when I am wearing it.
key from las vegas
i really love this perfume it smells not really sweet just perfect
Ehhhh smells like a grandma
Gissy from Miami
I wanted to love this but every time I open it I just smell an old lady I didn't like it at all good thing I bought the roller and not the big size
My new fave.
AnnaAndrewsILY from Dallas, TX
I love this scent so much that I bought the big full size bottle. I love floral scents and this blends nicely as you wear throughout the day. I've had several compliments already.
Joe from Chicago
Use it to go out smells amazing
Cj from MI
This product is for a mature adult and I did not like it because it did not match my body chemistry and it had more floral notes then I like so that does not mean that it is a great scent it is just not for me but feel free to try yourself.
Donna from San Diego
The perfect scent
I will buy this again!
Cin from Vacaville
This is a beautiful, floral fragrance that doesn't scream of one particular flower. Love this!
Nessa from Palm bay, FL
Smell not strong enough to be smelled by others. Not lasting and I usually use it at bed time.
The best perfume EVER
Sierra from Portland, OR
This is my go to / everyday perfume! I LOVE LOVE LOVE THIS SMELL. It's so light and airy and heavily scented with FLORAL. Which I'm all about! This is long lasting and I feel like a Greek Goddess when wearing it!!
Very comforting, NOT "flirty". PLEASE READ!
Tricia 702 from Las Vegas NV
I blind bought this after reading the reviews. I love floral scents and everyone says it is very very floral. I'll list the pros and cons here. But first I'll say, I absolutely love it! However, it is not for everyone. Reviews consider it "old lady like", "funeral home smell", "dead roses", "overly floral", and "too strong". I can see all of those being true. But... if you are looking for a mature floral scent that lasts, this is for you. My husband described it perfectly when he said it smells VINTAGE. I wear this when I just want to be comfortable and relax. I love vintage, I love flowers (alive and dead), and I love scents that last. It's comforting to me. It is not a date night perfume. It's not a night on the town, or going out with the girls smell. It smells Sophisticated and well rounded. Lasts about 6-8 hours for me.
Not for me
HR from VA
I do like floral scents so I wanted to test this one out. My go tos are chanel chance and versace crystal. I saw some of the comments described this scent as being for someone older and I would have to agree. Every persons body chemistry is different so this could work for you, but it most definitely did not for me. Every time I got a whiff of it, I was immediately brought back to my school days and the smell in the church. I like to test the scent on my skin regardless of what it smells like out of the box just to see if it somewhat changes, sadly it did not. I love the packaging though and think it is super pretty, just not the scent for me.
Anonymously A from Philadelphia, PA
So I purchased this as a blind purchase meaning I never smelt it beforehand. I read a ton of reviews and watched some YouTube reviews on the entire Gucci Bloom collection before taking a chance on the original scent and I looooove it! This is my new Spring scent it reminds me of honeysuckle, which I personally love! It's floral, but not too flowery or overly powdery either. Thank you Ulta for offering 5x the points on this scent because that is the ONLY reason I discovered it. I would've NEVER even considered a Gucci fragrance as I've always been underwhelmed with their perfumes, but I love the colognes for men. This has changed my mind completely! I purchased this and Miss Dior and this scent is 10x better! Miss Dior reminds me of an old lady scent and it smells too much like an actual flower bouquet this is more flowery. Like I said before literally smells like honeysuckle as a perfume or like a flower's nectar. Long lasting as well and appropriate for any and all occasions and atmospheres.
Danielle from NEW YORK
I AM SO IN LOVE WITH THIS SCENT. It just smells AMAZING.
Sd from Ms
Looove this fragrance!!!!
I think Ulta gave me a fake perfume !! FAKE
Ari from Oswego Il
The smell doesn't even last 10 mins and I paid $146 and I feel devastated!! How can the smell not last? It's like spraying water on myself
Gucci - love it!
Daydreamer from Colorado
Spritz all over
Smells like Grandma's Tweed coat
NopeBquiet from Nashville
I don't know if I got a bad batch or what but I'm so glad I got a rollerball and not a spray. If that scent had ended up on my person before I went out to lunch I would have had to cancel. Thankfully I was able to smell it before it touched my skin because it smelled as Old-lady-bluehair as White Diamonds.
Spritzed on some Mon Paris instead and avoided what was very nearly a disaster.
Sadly it's not pleasant
Lanaree from Lakeport,MI
Tbh I loved the ads for this retro and glam. I sprayed it on a tester and it was ok. I wore it and was disturbed. I was blasted by musky flowers. I bother my mans to see what he thought...My husband said I smell like a little old church woman that lost her sense of smell and over sprayed floral perfume. No thank u. I love men's Gucci cologne but sadly it's a no for women's fragrance :/
jess from long island, new york
scent lasts all day and smells so fresh.