Product Reviews Rated 4.42 out of 5 stars
59 Reviews
Most Helpful Positive Review Perfect pomade! I got black brown, and I'm light medium in my foundations. I use natural beige in TF born this way. I'm Asian. This product is super pigmented and creamy. I don't have to use a lot of product for both natural and bold brows. I use black brown. I think this color range is good, but the colors are super warm tone. I still think that cool tone people can pull off black brown, but if he or she uses a lot, then the warm tones in this pomade will show. So if you're looking for jet black or a true black pomade, pass on this one. Make sure to get it swatched at the store if you aren't sure about a warm tone pomade. I highly recommend this product to neutral and warm tone people! I can't say how long this will last, but if it does dry out a bit, I'll just add coconut oil or vaseline to it.
Most Helpful Critical Review poor color payoff, smudges easily i have used so many different brow pomades, and when this one went on sale i was excited to get my hands on it, since tarte is too high end for my budget. unfortunately it did not come even close to meeting my expectations. the color payoff is beyond weak - like need three or four layers to achieve the same payoff i'm used to. for reference, i shave the ends of my brows to draw on a bolder shape. the pomade almost completely wore off in the places without actual brows, which is not an issue i have had with other pomades. i am giving this two stars as opposed to one because i did find that it was very easy to work with, but that was the only redeeming quality about it for me. if you typically use the abh or kvd pomades, this will fall short of your expectations, and is not worth the few dollars you'll save.
Reviewed by 59 customers Would not purchase again 1
Give me my Amazonian clay eyebrow mousse from Pa
This product is terrible. The color is off, it goes on very sporadically, and it's very oily.
YES 5
Buy from West Covina
Always skeptical trying a new product without researching a YouTube review and randomly tried it. THIS IS IT!!! I have a habit of losing the cap on all brow products and I do with this one and it DOSENT DRY!!!!! Looks like new with every use. I hope they don't discontinue because I will be repurchasing and they have many colors!!!!! Thank you tarte < 33
I would not buy this product again 1
B Samone from Mesquite, Texas
I use this product for eyebrow application. The color I purchased was dark brown.... however when I applied it, it came out gray. That's not what I wanted. So now I wasted money
Best Eyebrow Pomade 5
Alex from Maryland
My Favorite Brow Pomade!!!! Better than ABH.
Amazing Brows 5
Alexas from Dallas
This product is amazing? Why??? Because I have a little bit of eye brow hair but when I first used this pomade I was shook. It instantly gave me brows and I was able to them perfectly on my first try. I will NEVER use a pencil again! Like I did my brows like a professional. I let it dry a bit and then I used my spoolie to blend out the front of them and BAM! I was so happy! Finally, it looks like I have professionally done brows that took no time at all. I love this stuff!!!!!!
My FAV!!! 5
Just Call Me J Nicole from Cobb county, GA
I love this product. I originally bought the product because I was gifted a card for Ulta. I usually use a pencil for my brows but I gave this a shot. I am so glad that I did. I bought the first container in February 2020 and just had to replace it. I actually have more in the old container so I am not even using my new one. I just didn't want to run out. I use an angle brush to apply and a little goes a long way. I am a sports mom who is outside in the sun SWEATING most of the hottest days of the year and this will stay in place and I don't have to worry about it smearing or running.
Perfect For Filling In Brows! 5
Theismannfan from Sissonville, WV
I use a liner brush to apply and you have to be careful or you'll look like Joan Crawford if you get carried away! It's my third attempt at buying a brow product and this time I got it right.
Long lasting 5
Meliza from Florida
Love it! Got so many compliments on my eyebrows.
New favorite 5
Glamwarriorshay from Michigan
This pomade is not dry or super creamy it's the perfect pomade! I got medium brown and it has been the best shade for my brows! I'm a bit heavy handed so I always seemed to break the brow pencils😅
This + Tarte eyebrow brush & spoolie 5
Kassie from Oregon
Oh my goodness this is such a smooth formula. I used this with the Tarte Brow Brush & Spoolie
Go To Brow Pomade 5
tangerine from westco
This is creamy and easy to use with my NYX dual angle brush. I have no complaints, except if you are a super oily person like me you might want to lightly powder or spray the brows to set them because near the end of an extremely long day I notice it does curdle.
Beautiful, natural looking brows 5
MrsS from SL, UT
I was able to draw natural looking brows and hairs with this pomade. I had a fine tip brush from another brow set that I didn't like but the two of them worked perfectly together. the color lasted all day and looked fabulous.
Love love love it 5
Stevierae from Louisiana
Eye brows with a brow brush
Tarte nailed it 5
liz60 from MN
I have used so many brow filler, only to have it look like Betty Davis at the end of the day. This is completely natural looking and easy to apply. It stays put until I take it off at the end of the day. Even stayed on while running during an early Mn. snow storm!
Unexpected surprise 5
SilvieSilvie from Ca
I went into Alta looking for the Anastasia dip brow in Ebony or dark brown. They were all out. I had no idea what I was going to do but I did not want to use a pencil, I actually haven't used a pencil since I've started to use brow pomade in a pot. So I looked around the store because I remember seeing an advertisement for a brow pomade and stumbled upon this one. I am sold! This product and quality and in every other way stand neck and neck With the Anastasia dip brow product. The product is amazing the texture the pavement the range of colors everything about this item is perfect I could not be happier with a back up item. Only it may not be a back up item now. I mean, It's just that good. And also the packaging is beautiful it has this beautiful gold mirror lid and it looks so pretty sleek and high-quality.
poor color payoff, smudges easily 2
emma from chicago
i have used so many different brow pomades, and when this one went on sale i was excited to get my hands on it, since tarte is too high end for my budget. unfortunately it did not come even close to meeting my expectations. the color payoff is beyond weak - like need three or four layers to achieve the same payoff i'm used to. for reference, i shave the ends of my brows to draw on a bolder shape. the pomade almost completely wore off in the places without actual brows, which is not an issue i have had with other pomades. i am giving this two stars as opposed to one because i did find that it was very easy to work with, but that was the only redeeming quality about it for me. if you typically use the abh or kvd pomades, this will fall short of your expectations, and is not worth the few dollars you'll save.
This is my second bottle 5
Donna from Houston Texas
Use to create prettier eyebrows
love it! 5
kat from northridge
i saw someone review this product and say that they have oily skin but this product STAYED ON. and that's what sold me! i had to buy it and try it out and i'm super glad i did! i have combination skin but i'm more and i was afraid the product would smudge or disappear after long, sweaty days BUT no! at the end of the day, i still had eyebrows on just where i left it!!
Better than ABH or Benefit 5
Sid from -
It's creamy, doesn't tug or pull at brows or skin, and gives you time to work with it before setting down, lasts me all day, it's the best pomade I've ever tried, and I've tried ALOT because I have tricky thin brows
Needs an actual black shade 4
Jessica from North Carolina
I absolutely love this pomade but the Black Brown shade is still too light for my brows.
Finally, a WARM blonde Color 5
Gg girl from NJ
I've been searching for 2 years for a WARM BLONDE pomade! I have golden blonde hair and do not want dark ashy eyebrows. This product is amazing. Excellent coverage, draws on nicely and blends easily. The color selection is great. It lasts all day as promised. I also bought the double ended pencil (which I love too). I made the switch from Anastasia. Now I only wish they make brow powders as well!
Great product 5
Jessica from North Carolina
I'm loving this pomade so far, it glides on so easily, it's not greasy feeling like some other pomades I've used, and it doesn't smudge and lasts all day.
I really like the smoothness of this product 4
BJ from BJ
great product
OILY SKIN? DO NOT PURCHASE. 2
Vee from MD
I was in love with the pomade at first but that quickly changed. Upon first use, I liked the color, the texture and how it made my brows look beautiful. I have very oily skin and lids which I can't always blot/retouch throughout the day due to a busy work schedule so I always look for the most durable face products. The pomade goes on so well upon initial application, but within a few hours you see horrible durability. The color changes after an hour or so when it combines with your skin's oils, making it look darker, and smears easily off of your brows. I initially liked it better than ABH's but ABH's never let me down throughout the whole work day like this one did. Hard pass for me.
Perfect pomade! 5
Zaujdeb from Sacramento, CA
I got black brown, and I'm light medium in my foundations. I use natural beige in TF born this way. I'm Asian. This product is super pigmented and creamy. I don't have to use a lot of product for both natural and bold brows. I use black brown. I think this color range is good, but the colors are super warm tone. I still think that cool tone people can pull off black brown, but if he or she uses a lot, then the warm tones in this pomade will show. So if you're looking for jet black or a true black pomade, pass on this one. Make sure to get it swatched at the store if you aren't sure about a warm tone pomade. I highly recommend this product to neutral and warm tone people! I can't say how long this will last, but if it does dry out a bit, I'll just add coconut oil or vaseline to it.
