Ulta Beauty Homepage

 

Refreshed scentiments

Shifting seasons calls for a new signature scent. Choose from brands including Lancôme, Yves Saint Laurent, Armani and more. Spend $75 on select fragrances and we'll throw in a 14-piece free gift.

$3.50 off

your qualifying $15 purchase with code 975420

Today's deals

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Today only

makeup obsession

Free 8 piece gift

with any $60 online purchase. $68 value

ulta beauty collection

Free 10 piece makeup bag

Choose from two, available with any $19.50 Ulta Beauty Collection purchase.

Cue the new

Just-dropped beauties for all your routines.

Fresh-faced makeup

Accentuate that post-summertime glow. Shop Kylie Cosmetics, Benefit Cosmetics & more.

Brightening skincare

Nourish and rejuvenate your skin with picks from Tula, Clinique and more.

Nourishing haircare

Refresh dry and tired hair with restorative products from Pattern, Drybar, It’s a 10 and more.

2X Points

Earn 2 points per $1 spent at Ulta Beauty using your Ultamate Rewards® Credit Card.³

Beauty Services

Your best look. Our promise. Each service begins with a complimentary consultation with a licensed beauty pro. Ask questions and share ideas—we'll do the same.

Try Benefit Brow Lamination

The new service sets and straightens brows into a full, feathery shape.

Brand of the moment: Nioxin

Experience Nioxin at your next salon appointment until August 20.

Get $10 off your first service

Available with any salon service $50 or more.

 

Our corporate commitments

We're committed to creating a more inclusive world that brings possibilities to life for all.

Our guests are at the heart of all we do, including choices in how you shop.

We use the power of beauty to enhance the world around us.