Value Sets

Frequently asked questions

What is a beauty value set?

A value set bundles multiple full-size or travel-size products at a lower combined price than buying each item separately. Value sets are built around a routine, brand, or concern, not just packaged as a discount bundle.

Are Ulta value sets actually cheaper than buying the items individually?

Value sets are priced below the sum of the included items' individual prices, which is what makes them a value set. The savings amount varies by set, so compare the listed set price against the individual product prices if you want the exact difference.

What's the difference between a value set and a gift set?

A value set is defined by its price savings; a gift set is defined by its packaging and gift-readiness, though many sets qualify as both. Value sets are a good option if the price-per-product matters more than presentation.

Can value sets be used for personal restocking, not just gifting?

Yes. Many shoppers buy value sets to restock a routine at a lower cost rather than to give as a gift.

Do value sets go on sale for additional savings?

Yes, value sets are sometimes discounted further during sale events, on top of their already-bundled pricing. Checking the Beauty Sales page alongside this one can surface extra markdowns.

Are value sets available in every product category?

Value sets are most common in skincare, hair care, and fragrance, though makeup and body care value sets are also available in smaller numbers. Availability varies by brand and season.

Not sure what they’ll love?

An Ulta Beauty gift card makes gifting easy by letting them choose exactly what’s on their beauty wish list.

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