Free standard shipping on any $35 purchase

MAY 14 - JUNE 3

Gorgeous Hair Event

It's back! 50% off your favorite hair care must-haves—with can’t-miss Daily Beauty Steals® to discover.

Beauty to go

Buy online and pick up your Beauty Steals in store. Quick, easy and totally free.

Diamond & Platinum free shipping

Diamond & Platinum members: free shipping with any $10 Beauty Steal purchase.

Beauty to go

Beauty to go

Buy online & pick up in store or curbside.

Ultamate Rewards Credit Card

Get 20% off today

Earn points for every purchase with the Ultamate Rewards Credit Card at Ulta Beauty.

Bring on the beauty

Get everything you love about Ulta Beauty right at your fingertips with our mobile app.

So, You Want to Know...

What are Beauty Steals?

Beauty Steals are available for one day–and one day only! They are special savings of 50% on our hottest brands. You’ll see them only a few times a year: during 21 Days of Beauty, the Gorgeous Hair Event and the Love Your Skin Event.

How long does Gorgeous Hair Event last?

Our event runs May 14-June 3. Mark your calendar and be sure to sign up for Ulta Beauty emails so you know when our next big events are coming up.

Is Gorgeous Hair Event online or in store?

Shop in store or online for the offers. Also, keep your eyes open for Online Only offers throughout the event. Want a heads up? Sign up for Ulta Beauty emails and we’ll let you know all about them.

Do you have a rewards/loyalty program?

Our Ultamate Rewards® program makes a lot of people pretty happy. Sign up (it’s free) and earn points each time you shop. Plus, we’ll send you member-only offers and the latest beauty content. If you spend a certain amount each year you can reach Platinum status or even our Diamond status – that means even more exclusives. Join Ultamate Rewards today.

Can I use my Ultamate Rewards Credit Card to shop?

Yep – it’s the smartest thing to do. Use it to shop in store and online. Each time you do, you earn Ultamate Rewards points faster. Learn more.

Ulta Beauty's Gorgeous Hair Event

Ulta Beauty's Gorgeous Hair Event is back, and it’s the perfect time to give your hair a spring refresh! From May 14 - June 3, shop Daily Beauty Steals® to score up to 50% off shampoo, conditioner and hairstyling products from hair care brands like It's a 10, Living Proof, Briogeo and more. Plus, Perfect Pairs and weekly full sized gifts with purchase! Shop daily hair care deals in store, online or in the Ulta Beauty app.

Pick your perfect product pairs

On top of Daily Beauty Steals®, pick and pair your favorite salon-grade shampoos and conditioners from brands like Redken, Matrix, Paul Mitchell and more. Shop Perfect Pairs at any point during the Gorgeous Hair Event, starting at 2 for $25.

Get personalized product recommendations with our hair care quiz

Find the right products to achieve your hair goals with our hair care quiz. Simply answer the questions to get personalized product recommendations within minutes. Try different hair styles and get inspired with our virtual hair style try-on experience.

Sign up for Ulta Beauty emails and text messages

Stay up to date on Ulta Beauty events and promotions by signing up for emails and text messages. Download our free app for even more exclusive content and offers. Start earning points on all of your purchases that can be used towards future shopping sprees and beauty services by signing up to become an Ultamate Rewards member.