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Summary
L'Oréal Voluminous Volume Building Curved Brush Mascara is uniquely formulated to build lashes 5X their natural thickness, for a full and dramatic look.
Benefits
- Voluminous Volume Building Mascara is uniquely formulated to resist clumping, soften, and build lashes up to 5x their natural thickness
- Exclusive maximizing formula thickens and builds lashes in a single application for a full and dramatic look
- Volume Maximizing Curved Brush matches the shape of your lashes to capture and thicken each lash evenly and smoothly, leaving lashes soft with virtually no flakes, no smudges, and no clumps
- Contains Panthenol and Ceramide-R and helps protect and condition lashes, while being clump-resistant, fragrance-free, ophthalmologist-tested and allergy-tested
- Easy to remove with soap and water and suitable for use with sensitive eyes and contact lens wearers
Item 1472989
Place brush at base of lashes and gently sweep up to tip. Removes easily with soap and water.
To safeguard L'Oreal purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute mascara with water, saliva, or any other substance. Cap tightly after use. If change in odor or appearance occurs, discontinue use. Do not use this or any other eye cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.
Black/Brown: Water, Paraffin, Cyclomethicone, Stearic Acid, Beeswax, Triethanolamine, Acacia, Carnauba Wax, Dimethiconol, 2-Oleamido-1, 3-Octadecanediol, Hydroxyethylcellulose, Sodium Polymethacrylate, Panthenol, Imidazolidinyl Urea, Methylparaben, Ethoxydiglycol, Propylparaben, Simethicone, Polyquaternium-10. May Contain: Iron Oxides, Titanium Dioxide, Ultramarines.
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Questions
Ask a QuestionQ&A
Showing 3 out of 3 Questions
- Q
Does this mascara flake?
- Asked by Kelly
- Official Answer By L'Oréal - Brand EngageHi There! L’Oréal Paris Voluminous Original Volume Building Mascara is uniquely formulated to resist clumping, keep lashes soft, and build lashes up to 5x their natural thickness. Volume Maximizing Brush quickly thickens and builds lashes evenly for a full and bold look. Contains Panthenol and Ceramide-R and helps protect and condition lashes. Resists clumping and flaking, and leaves lashes supple and soft to the touch. Was this answer helpful to you
- Q
Does this mascara contain little threads of material or anything like that to give appearance of longer lashes? In other words, are there little pieces of something in the formula? I want to avoid that. Thanks.
- Asked by Cautious
- Official Answer By L'Oréal - Brand EngageHi there! Thank you for your interest in our Voluminous Volume Building Curved Brush Mascara. The product does not include visible fibers in the formula. We hope you give this a try soon! Was this answer helpful to you
- Q
Is this mascara waterproof?
- Asked by busy mom
- Verified Reply - Brand ExpertHi Busy Mom! Our Voluminous volume Building Curved Brush Mascara is not waterproof.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 255Anytime
- 55Daytime
- 44Going Out
- 1Little effort and look fabulous
- 1Looking Natural
Commitment To Color
- 2Demi-Permanent
- 2Permanent
Describe Yourself
- 135Classic Style
- 120Natural Style
- 47Trendy Style
- 3Beauty Conscious
- 1Interested in a natural look
Most Helpful Positive Review
Second Best
I miss Max Factor 2000 calorie. I have spent so much $ in trying to find a replacement for it. This mascara is the closest I have been able to find. It's not too thin or too thick, it stays put during the day. The only thing I don't like is the brush, I only use curved brushes but this one seems r...
Most Helpful Critical Review
Disappointed
For the last few years I used Loreal's Panoramic Curl mascara as my daily mascara (and LOVED it), but unfortunately it's been discontinued. So I've been searching for another Loreal mascara to replace it. Since this "volume building" mascara has a similar-looking brush, I thought I'd give it a try. ...
431 results
New formula misses the mark
Verified Reviewer
Reviewed at
This used to be my favorite mascara. Black with curbed brush. I've used it for 20 years and always got compliments and people thought they were fake they looked so good. There was no flaking or clumping and it removed easily. The new formula is terrible. It clumps my lashes and will not come off even with makeup remover. If there is not a way to get the old formula back, I will have to switch. Please let me know how to get the old formula without the gold band on the packaging.
Not for me
Verified Reviewer
Reviewed at
Despite the use of use, the next day after use, I experienced significant eye irritation
Pretty nice mascara
Age 60+
Verified Buyer
I tried this mascara and I like it. I am older and my lashes are not what they used to be. This stuff works pretty well on my thin old,..making them a bit nicer.
Great for 25 years, now POOR!
Verified Reviewer
Reviewed at
This formula seems to have changed, but not for the better. Where can I get the original formula that I've used since 1996?? Clumps, not washable, eyelashes rip out when washing etc. I can tell the tube design has slightly changed but none of this is indicated on the package! What has gone wrong here?
Miss the Old Formula
Verified Reviewer
Reviewed at
I echo people's recent concerns about the formula of this product. I have been using this mascara for 10+ years and have loved it. Please go back to the previous formula; it was soft to the touch and a better look for volume. The current formula is too wet and doesn't even stick to the brush well, let alone my eyelashes. Overall, it looks/feels more like a Lash Blast formula, not the Voluminous one. I'm currently on the hunt to replace this mascara, which was my favorite for so many years.