0 in bag
SKIP TO MAINSKIP TO FOOTER

Free standard shipping on any $35 purchase

Use the following zoom and pan buttons to control the image that follows them

Persona SwipeUp Brow Gel #1
Persona SwipeUp Brow Gel #1

Tab through the images or use the previous or next buttons to navigate each product image

Persona SwipeUp Brow Gel

Online only|Exclusive|Item 2587627

$18.00
    • Blonde SwipeUp Brow Gel
    • Cool Brown SwipeUp Brow Gel
    • Charcoal SwipeUp Brow Gel
    • Warm Brown SwipeUp Brow Gel
    Size:0.17 oz
    • Available to ship
    • Pick up not available. Not sold in stores.
    • Same day delivery not available

    Earn points on this purchase.

    Summary

    Conscious Beauty at Ulta Beauty™

    • Vegan
    • Clean Ingredients
    • Cruelty Free
    • Sustainable Packaging Brand
    • Give Back

    Meet SwipeUp Brow Gel, an ultra-comfy lightweight brow gel that tints, shapes, and sets brows in one swipe.

    Details

    Benefits

    • Easy-to-use
    • Comfortable
    • Lightweight
    • Natural finish
    • Medium hold

    Key Ingredients

    • Panthenol (Provitamin B5)
    • Castor oil

    How To Use

    Apply in short upward strokes starting at the inner brow, working outward to tint, lift, and shape brow hairs for natural, everyday definition.

    Ingredients

    Water, VP/VA Copolymer, Synthetic Beeswax, Butylene Glycol, Stearic Acid, Behenyl Alcohol, Copernicia Cerifera (Carnauba) Wax, Polyglyceryl-2 Triisostearate, Tromethamine, 1,2-Hexanediol, Dimethicone, Hydroxyethylcellulose, Caprylyl Glycol, Tocopherol, Ethylhexylglycerin, Disodium EDTA, Panthenol, Ricinus Communis (Castor) Seed Oil. May Contain (+/-): Titanium Dioxide (CI 77891), Iron Oxides (CI 77499), Iron Oxides (CI 77492), Iron Oxides (CI 77491).

    Shipping & Coupon Restrictions

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

    We think you'll like

    12 items

    Similar items for you

    12 items

    Sponsored Products

    12 items

    What do you want to know about this product?

    Review Snapshot

    by PowerReviews

    100%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons

    9 results

    Great color eyebrow gel

    Submitted 11 months ago

    By Jo

    From San Diego

    This is one of my favorites. I dont have thick or dense eyebrows. This gives me some volume and the color—cool brown—is spot on. Also, it's like a hair filler in a way. A lot of the other companies make the eyebrow gels and pencils too warm. My eyebrows are a medium to dark very cool brown and this does the trick.

    Was this review helpful to you?
    Dry, no hold

    Submitted 1 year ago

    By Nymb

    From Ny

    I thought this would have a bit of hold but it didn't at all. It was dried after only about a week. Maybe I received a dud? Might try to return it.

    Was this review helpful to you?
    Dry and very little product

    Submitted 1 year ago

    By Mb

    From NJ

    I have thick eyebrows and was hoping this would provide a little hold. It is very dry and barely any product brushes into my eyebrows. Maybe I received a dud or old product that was sitting around? There are so many better products out there. This is the third Persona product I tried that was mediocre.

    Was this review helpful to you?
    Best everyday brow product!! GO-2!!

    Submitted 2 years ago

    By Yupppp

    From Boston, MA

    I've been on the hunt for an everyday brow gel for quick AM office days…tried them ALL! NO clumps & natural brow for the office and brunch! I purchased 3 tubes: 1 in-use, 1 back-up & 1 for best friend to try. Blonde gel is the perfect neutral color.

    Was this review helpful to you?
    Must have

    Submitted 3 years ago

    By Sp

    From Seattle, Washington

    This brow gel is the best eyebrow product I've ever used. The only product I use for shaping and defining my eyebrows daily. I also used it during my recent vacation trip to Mexico and it hold up very well during hot, beach, and pool days.

    Was this review helpful to you?