Tab through the images or use the previous or next buttons to navigate each product image
or
Earn points on this purchase.
Summary
Keep your brow game sharp! Our specially shaped, flat-angled tip delivers a neutral-toned, creamy, buildable formula. Define for precise hair-like strokes, fill sparse spaces, and shape for low-effort, high-impact, natural brows.
Benefits
- ALL-IN-ONE BROW DEFINING SYSTEM: Create naturally full, undetectable brows with a uniquely angled precision tip designed for both hair-like strokes and effortless filling to sculpt and define your arch.
- LONG-LASTING, PLANT-BASED WAX FORMULA: Delivers all-day wear with water- and smudge-resistant staying power—no touch-ups needed.
- NOURISHING, BROW-CONDITIONING FORMULA: Infused with Vitamin E, Argan Oil, and Baobab Seed Oil to help condition brow hairs while ensuring smooth, easy blendability.
- BUILDABLE, SOFT-MATTE COLOR: Glides on seamlessly with customizable pigment payoff for natural-looking definition and a soft matte finish.
- UNIVERSALLY FLATTERING SHADES: Thoughtfully balanced neutral undertones make shade matching easy and create a natural, seamless brow look for every skin tone.
- BUILT-IN SHARPENER & SPOOLIE: Keep your lines precise anytime, anywhere with a built-in sharpener and spoolie for easy grooming and on-the-go touch-ups.
- SUSTAINABLE PACKAGING: Made with 30% post-consumer recycled (PCR) materials.
- CLEAN, VEGAN, CRUELTY-FREE, FRAGRANCE-FREE
Key Ingredients
- Vitamin E – strengthens brows for healthy, fluffy look
- Argan Oil – nourishes and locks in moisture
- Baobab Seed Oil – hydrates for softer, shinier hair
Key Notes
- With the built-in sharpener and grooming spoolie, brows stay put and on-point.
Tip: Reinvigorate the pigment payoff with frequent sharpening. The friction will bring life back to the pencil without sacrificing the longwear capabilities of its conditioning, no-touch-ups-needed wax.
Item 77002355
Fill in brows with short, hair-like strokes using the top of the angled tip. Shade, shape, and fill in brows with the flat side. Apply with a light hand for subtle color or more firmly for deeper pigment. Apply gently to prevent breaking the precision tip. Brush and groom with the spoolie. To sharpen, hold at an angle and rub against the ridges. Gently move side-to-side until reaching desired sharpness.
Synthetic Wax, Copernicia Cerifera (Carnauba) Wax, Hydrogenated Vegetable Oil, Sorbitan Tristearate, Hydrogenated Coco-Glycerides, Polyglyceryl-2 Triisostearate, Zinc Stearate, Mica, Polybutene, Caprylic/Capric Glycerides, Triethoxycaprylylsilane, Tocopheryl Acetate, Aluminum Hydroxide, Argania Spinosa Kernel Oil, Adansonia Digitata Seed Oil. May Contain/Peut Contenir: +/- CI77491/77492/77499 (Iron Oxides), CI 77891 (Titanium Dioxide).
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Smudge Proof
This just isn't spectacular enough and amazing to warrant a $20 price tag. I mean, you do have a couple ways in which you can use it, both with smaller swipes and larger ones, obviously. However, the product itself isn't that great. It's literally just average when it comes to the quality and consis...
Most Helpful Critical Review
Hard, dry, waxy texture
All my life I've had basically no eyebrows to speak of, they are very sparce and blonde. If I don't wear an eyebrow definer then you don't see them at all. The soft brown color was the perfect shade I needed. This Alleyoop Eyebrow pencil does a good job of coverage giving me the right amount needed....
653 results
Great precision
Reviewed at

I was concerned this ALLEYOOP Swift Brow All-In-One Brow Definition with Built-In Sharpener & Spool would not be what I would usually order. But upon receiving it I tried it and the color seems fine. The brow pencil is not your usual point it is flat with an edge. The other end has a spoolie to help tame and blend the brow hairs and pencil marks together. Unfortunately, I forgot I had tried this and hours later looked in the mirror to see most of it had vanished from my eyebrows. I had not used a setting spray so I am hoping that will make a difference. This says it is water and smudge resistant as well as vegan and cruelty free. It has definitely smudge off for me though.
Clever packaging
Reviewed at

I really like the almost knife edge sharpness of this brow liner. It enables quick strokes of color that look more natural than what other solutions to thin brows provide. I had thyroid cancer several years back and along with the treatment, it left me with very thin, almost non-existent eyebrows and lashes. I had given up on finding a solution I could use myself, and I didn't want to spend crazy money at a salon to end up looking like I've got caterpillars above my eyes. I can use the brush on this pencil to get my thin brow hairs into the shape I want, and then fill in with quick strokes of the pencil. It looks much nicer than anything else I have tried in the past.
Cool Tone, Flawless Brows Every Time
Reviewed at

The tube/applicator thing that this brow pencil comes in is really well-designed. In the bottom of the tube is a brow brush and sharpener, so convenient. When you take off the top cap, there is the pencil. It's a very broad pencil with a flattened end that culminates in a very thin, sharp tip. You twist this top part to get more pencil out. It was quite easy to get more definition in my brows with the flat side and just a little pressure. I Didn't even need the sharp tip really, but it's nice if you find you need thin lines. The color is just perfect for my look. I love this pencil and would buy it again.
Love this brow pencil!
Reviewed at

Great eyebrow pencil! The Dark Brown shade suited me perfectly a cool tone that doesn't look yellow. The applicator is very convenient: the thin tip makes it easy to fill in sparse areas and draw individual hairs. The built-in spoolie and sharpener make it even more user-friendly. I'm very happy with this purchase!
Very good
Reviewed at

I liked this product very much having used similar. Good light color, eadily applied and looked good.