Free standard shipping on any $35 purchase

Use the following zoom and pan buttons to control the image that follows them

Better Not Younger Superpower+ Advanced Hair Densifying Scalp Serum #1
Better Not Younger Superpower+ Advanced Hair Densifying Scalp Serum #1

Tab through the images or use the previous or next buttons to navigate each product image

Better Not YoungerSuperpower+ Advanced Hair Densifying Scalp Serum

Item 2600641

4.5 out of 5 stars. 93 reviewsQ & A
Size:2.0 oz


Conscious Beauty at Ulta Beauty™

  • Vegan
  • Clean Ingredients
  • Cruelty Free

Better Not Younger's concentrated gel serum is specially designed for noticeable hair thinning and sensitive scalp. It uses a gentle yet extra-potent Superpower blend combined with plant-derived actives Rosemary Extract and Apple Cider Vinegar for thicker-, denser- and stronger-looking hair.



  • 84% of women said their scalp was less visible after 8 weeks of use.*
  • 84% of women said their scalp felt relief after the first application.*
  • Designed to refuel hair that’s experiencing significant shedding and noticeable thinning for thicker-, denser- and stronger-looking hair.
  • Lightweight, refreshing gel absorbs well onto the scalp.
  • Vegan. Cruelty-free. Safe for color-treated hair.
  • Made in the USA.
  • For all hair types: straight, wavy, curly or coily.
  • *Independent consumer trials with daily usage. Individual results may vary.

Key Ingredients

  • Superpower Blend: A proprietary blend of skin and hair-loving vitamins like, Biotin and Niacinamide, and a boosted concentration of Procapil, a patented ingredient proven to thicken the appearance of hair.
  • Rosemary Extract: An energizing antioxidant-rich essential oil to support a healthier-feeling scalp and thicker-looking hair.
  • Apple Cider Vinegar: Helps to tone and balance a dry scalp and increase shine and smoothness in hair strands.

Formulated Without

  • Sulfates
  • Parabens

How To Use

  • Press the cap button to load the applicator.
  • Evenly distribute serum around the scalp.
  • Gently massage your scalp for 2 to 3 minutes to blend the serum into the scalp. Focus on thinning areas.

Pro Tip: For optimal results, apply once daily at night, to towel-dried or dry hair.

Note: Better Not Younger's formulas are specifically designed to help your hair improve with age for Better Hair Ahead.


Aqua/Water/Eau, Butylene Glycol, Glycerin, Rosmarinus Officinalis (Rosemary/Rosmari) Extract, Serenoa Serrulata Fruit Extract, Bisabolol, Niacinamide, Ppg-26-Buteth-26, Peg-40 Hydrogenated Castor Oil, Apigenin, Oleanolic Acid, Biotinoyl Tripeptide-1, Xanthan Gum, Hydroxyethyl Cellulose, Citrus Aurantium Dulcis (Orange) Peel Oil, Polysorbate 20, Cellulose, Sophora Angustifolia Root Extract, Hydrolyzed Rice Protein, Sodium Pca, Biotin, Acetum (Apple Cider Vinegar/Vinaigre De Cidre De Pomme), Sodium Acetate, Dicalcium Phosphate, Ascorbic Acid, Tocopheryl Acetate, Phenoxyethanol, Ethylhexylglycerin

*Ingredient list may vary. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.