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Color Wow Root Cover Up Powder
Summary
Color Wow's Root Cover Up camouflages your dark and gray roots and/or extends highlights for perfect color every day. Fills in sparse areas and evens hairlines for the look of thicker, fuller hair.
Key Ingredients
- Reflective, multi-tonal mineral powder (in 8 shades)
Benefits
- Fast and easy, precise, no mess application
- Water and sweat resistand, lasts until shampooed out
- No stiff or sticky residues
- Blonde shades cover dark and gray hair (no peroxide)
- No waxes or dyes, won’t come off on clothes or pillows
- Blends seamlessly, looks naturally dimensional
- Great value: compact includes 6 months – 1 year of applications
Item 2507204
Start with dry/styled hair. Load up small end of the brush. Pull hair flat and taught against your head, then press brush down firmly into roots, starting from scalp and working out. Do not use sweeping motion. Apply more powder as needed. Use same technique to fill in hairlines or extend highlights.
Talc, Mica, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays (Corn) Starch, Aluminum Starch Octenylsuccinate, Kaolin, Methylparaben, Triethoxycaprylylsilane, Propylparaben (CI 77499 (Iron Oxides), CI 77491 (Iron Oxides), CI 77891 (Titanium Dioxide), CI 77266 (Carbon Black, Black 2), CI 77492 (Iron Oxides), Tin Oxide (CI 77861).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Most Helpful Positive Review
Amazing
I had to miss my color appointment due to work issues. Your salesperson recommended this. I was skeptical but purchased. I am so thrilled.. the product feels natural and covers with very little product. It is one of the best purchases I have ever made.
Most Helpful Critical Review
Eyeshadow works just as good
I read another reviewer saying it and it's true, this is overpriced eyeshadow! I tried eyeshadow and worked the same, but cheaper. That being said using these powders have a better look for root cover-up than spray root concealers or dry shampoo. Only thing about this product is the brush they provi...
1441 results
Good coverage
Hair Type Straight Hair
Not great for long hair. Only used 5 times and almost out another week till hair appt going to see if my salon has something I won't have to use so much Matches perfectly though
Root cover up powder
Hair Type Wavy Hair
It works great as a cover up
Amazing product for in between color appts!
Hair Type Straight Hair
This product is perfect for in between color appt to hide my gray hair! I recently purchased one for my mom too. Great for those of us who need coverup until next hair appt!
Great products
Hair Type Straight Hair
It freed me from dyeing my hair every two weeks!
I would buy this again as needed
Hair Type Straight Hair
I love the coverage great coverage for in between hair appointments. Color was perfect . Two sizes of brushes for application. Easy to use compact and color last until you wash your hair. Great product to have on hand! Way better than those spray in colors.