Tab through the images or use the previous or next buttons to navigate each product image
- Available to ship
- Pick up not available. Not sold in stores.
- Same day delivery not available
Earn points on this purchase.
Summary
Conscious Beauty at Ulta Beauty™
- Clean Ingredients
- Cruelty Free
- Sustainable Packaging Brand
The jane iredale PureBrow Brow Powder is a silky-soft, easy-to-use brow powder fills in brows for a soft, full, diffused look.
Benefits
- Soft, cushiony, easy-to-blend brow powder
- Fills in sparse brows for a fuller appearance
- Creates a natural, diffused look - no harsh lines or fallout
- Formulated with naturally-derived powders for optimal adherence
- Skin-loving ingredients support brow health
- Available in 6 natural-looking shades
Key Ingredients
- Boron Nitride helps to optimize skin adhesion
- Panthenol (Vitamin B5) helps to condition and moisturize brow hair
- Glycerin helps to lock in moisture and helps to maintain healthy hair
Brush brows upward and outward with the Spoolie. Using the Angle Liner/Brow Brush, apply brow powder to brows, filling in gaps along your natural contour. Brush through brows to diffuse the formula and set brows in place.
Mica, Boron Nitride, Ethylhexyl Stearate, Lauroyl Lysine, Diisostearyl Malate, Zea Mays (Corn) Starch, Polyvinyl Alcohol, Isononyl Isononanoate, Calcium Silicate, Caprylyl Glycol, Panthenol, Caprylic/Capric Triglyceride, Triisostearyl Citrate, Glyceryl Caprylate, Glycerin, Triethoxycaprylylsilane, Potassium Sorbate. [+/- Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499)].
This brand is excluded from most Ulta Beauty coupons.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored Products
12 items
Use previous and next buttons to navigate the slides of the Sponsored Products Product Carousel
Questions
Ask a QuestionWhat do you want to know about this product?
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Great Product for Defined Natural Brows!
I have used several of Jane Iredale's eyebrow products for the past 12+ years. I used to use the Great Shape Eyebrow Kit in Ash Blonde many years ago though this product is no longer available. It was a powder and had a separate waxy product to use after the powder to keep the brows in place and on ...
Most Helpful Critical Review
pure brow powder
The pure brow neutral blond powder is bad for me because the color is a cool tone and too light for me. I need something that is the color of your original pure brow gel which I used for years. I also reviewed the new pure brow gel and that neutral blond is the same color as the powder. Not good on...
108 results
Not Working As I Hoped
Verified Buyer
Reviewed at

I was excited to find this brow powder, but after trying different ways of application, no matter what I do, I can't get a decent looking brow. I ordered a medium brown, but the coverage is faint unless using multiple coats, and even then, it is hard to get it to adhere to the skin, and by the time there are enough coats to be visible, the color is too dark. It's more like a dark brown.
Awesome Product
Verified Buyer
Reviewed at

Was disappointed when you discontinued Bitty Brow Kit and then I discovered you have the Pure Brow. I immediately purchased it. I had the Bitty Brow in Brunette so ordered Pure Brow in Med. Brown. I love it, but it's too dark and quite a bit darker than the Bitty Brow Brunette. I hope to order your Pure Brow in blond, but am on a fixed budget so will need to save up before I can afford to purchase it.
Keep SAME COLOR NAMES PLEASE
Verified Buyer
Reviewed at

COLOR NAMES HAVE BEEN CHANGED…Jane, please put the old color names so you don't keep confusing your customers. The gal was kid enough to give me a refund which I appreciated.
Disappointed
Verified Buyer
Reviewed at

I don't care for this, difficult to apply, even with the brush I purchased with hit. Am I missing something? I loved the Iddy Biddy eye brow kit that had the wax with it. Maybe this would apply better if it was sold with a wax so it had something to "adhere" to. Disappointed.
Matches well with my natu
Verified Buyer
Reviewed at

Matches well with my natural brow color