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Summary
Highlights
Estée Lauder's Pure Color Whipped Matte Lip Color is light as air, velvety smooth lip color with nourishing Moringa butter. This whipped, matte liquid lip makes lips feel as sexy as they look.
Benefits
- Lightweight, powdery texture
- Ultra-comfortable
- 12-hour wear
- 12-hour color-true
- Soft, velvet matte finish
Key Ingredients
- Moringa butter
- Hyaluronic acid
Item 2591249
Stroke over top and bottom lips - the specially designed applicator coats with one swipe. Precision tracing tip provides ultimate control at corners and Cupid's bow.
Pro Tip: For a subtle blurred effect, dab onto the center of your lips and blend out on the edges.
Isododecane, Isononyl Isononanoate, Dimethicone, Silica, Moringa Oil/Hydrogenated Moringa Oil Esters, Polybutene, Synthetic Beeswax, Hydrogenated Polyisobutene, Microcrystalline Wax/Cera Microcristallina/Cire Microcristalline, Magnesium Myristate, Quaternium-90 Bentonite, Sodium Hyaluronate, Ricinus Communis (Castor) Seed Oil, Hydrogenated Castor Oil, Olea Europaea (Olive) Fruit Extract, Cetyl Peg/Ppg-10/1 Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Stearalkonium Hectorite, Triticum Vulgare (Wheat) Bran Extract, Polyglyceryl-3 Diisostearate, Isopropyl Myristate, Propylene Carbonate, Isopropyl Titanium Triisostearate, Lauryl Methacrylate/Glycol Dimethacrylate Crosspolymer, Cholesterol, Glyceryl Stearate, Butylene/Ethylene/Styrene Copolymer, Ethylene/Propylene/Styrene Copolymer, Polyethylene, Oleic Acid, Palmitic Acid, Polyhydroxystearic Acid, Tocopherol, Potassium Sulfate, Fragrance (Parfum), BHT. May Contain (+/-): Mica, Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Bismuth Oxychloride (Ci 77163), Red 7 Lake (Ci 15850), Red 33 Lake (Ci 17200), Yellow 6 Lake (Ci 15985), Red 21 (Ci 45380), Red 27 (Ci 45410), Orange 5 (Ci 45370), Blue 1 Lake (Ci 42090), Red 28 Lake (Ci 45410), Carmine (Ci 75470), Red 30 Lake (Ci 73360), Manganese Violet (Ci 77742), Yellow 5 Lake (Ci 19140), Red 22 Lake (Ci 45380), Red 6 (Ci 15850).
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Questions
Ask a QuestionQ&A
Showing 2 out of 2 Questions
- Q
Is Estée Lauder cruelty free?
- Asked by Mara
- Official Answer By Estee Lauder USThanks so much for reaching out! Our Consumer Care team would be happy to help you with any ingredient-specific questions you might have. Please contact Estee Lauder directly at consumercare-soc@gcc.esteelauder.com. We’re standing by to assist.Was this answer helpful to you
- Q
Hello. Is Estée Lauder Pure Color Whipped Matte Lip Color gluten free?
- Asked by Laurie
- Official Answer By Estee Lauder USThanks for your question. This product contains gluten derived ingredients. We recommend discussing any individual sensitivities or concerns with your physician.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
Air Kiss is very light and matte-Beautiful!
I love the non-sticky matte formula, and overall the lip color was comfortable to wear and very long-lasting! The color Air Kiss is such a great neutral to wear every day with casual clothing or when you are going on a casual date. Once you put the formula on with the doe-foot applicator, it stays o...
Most Helpful Critical Review
What were they thinking
I do love EL, but this product is ridiculous: it goes on so streaky and smeary that it makes a mess. The applicator is an odd inverted spatula that makes application even harder. It has no staying power, and comes off easily. It is matte and quite moisturizing - a unique texture. It plumped my ...
198 results
Perfect shade
Age 60+
Verified Buyer
This lipstick is a winner
Colors are completely different irl
Bought 2 shades online, but colors are way lighter than advertised. Not suitable for dusky girlies at all - cocoa whip, more like a light peach, and social whirl is a very bright fluorescent pink color. Stay away. Not transferproof either .
What were they thinking
Verified Reviewer
Reviewed at

I do love EL, but this product is ridiculous: it goes on so streaky and smeary that it makes a mess. The applicator is an odd inverted spatula that makes application even harder. It has no staying power, and comes off easily. It is matte and quite moisturizing - a unique texture. It plumped my bottom lip to it almost looked bulging. The color is quite different to the description and picture -932 is the brightest orangey red. I would never go out in this. It's bright enough to wake the dead! What in the world were they thinking!? The tube also does appear to have little product in it and is so light it almost floats.
moisturizing lip color.
Verified Reviewer
Reviewed at

I was a little skeptical at first since this is a matte lip color and I was afraid it would be too drying. Definitely not the case. My lips feel great after using it. I got it in the color sweet tart and I love it.
such a gorgeous color!!
dries down matte but is not dehydrating and is super comfy on the lips!!