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Highlights
Summary
The One Purple Shampoo - Toning for Blonde Hair, Sulfate Free from KRISTIN ESS HAIR uses ultra-violet pigments to instantly tone natural and color treated blondes + brunettes while gently cleansing.
Benefits
- Ultra-violet pigment offers intense toning for both blondes + brunettes
- Removes unwanted brass and yellow/warm tones in hair
- Shine restoring + instantly illuminating
- Gently clarifying
- For all hair types
- Contains Zip-Up Technology: Proprietary strengthening complex designed to "zip-up" split ends while targeting weak areas of the hair, smoothing the appearance of damaged cuticles, and helping protect hair from environmental stressors + color fade
- Cruelty Free
- Keratin Safe
Formulated Without
- Parabens
- Phthalates
- Sulfates
- Silicones
Item 2579345
After shampooing + rinsing, depending on the thickness of your hair, squeeze a dime to quarter-sized amount into your palm. Apply to wet hair starting at the ends and working your way up to the top, avoiding the last inch or two near the root. Wait 3 minutes, then rinse thoroughly.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Acrylates Copolymer, Sodium Chloride, Fragrance (Parfum), Phenoxyethanol, Peg-12 Dimethicone, Sodium Methyl Cocoyl Taurate, Caprylyl Glycol, Ext. Violet 2 (Ci 60730), Glycerin, Sodium Hydroxide, Citric Acid, Ethylhexylglycerin, Polyquaternium-73, Disodium Edta, Panthenol, Guar Hydroxypropyltrimonium Chloride, Coconut Acid, Alpha-Isomethyl Ionone, Cetearamidoethyldiethonium Succinoyl Hydrolyzed Pea Protein, Glycerin, Basic Red 51, Sodium Benzoate, Caprylic/Capric Triglyceride, Chamomilla Recutita (Matricaria) Flower Extract, Helianthus Annuus (Sunflower) Seed Oil, Mangifera Indica (Mango) Seed Butter, Persea Gratissima (Avocado) Oil, Ricinus Communis (Castor) Seed Oil, Tocopherol, Coco-Glucoside, Algin, Carrageenan, Chitosan, Sorbitan Oleate, Xanthan Gum
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Questions
Ask a QuestionQ&A
Showing 2 out of 2 Questions
- Q
Will this be ok for keratin treated hair?
- Asked by Ash
- Official Answer By Kristin Ess Hair - Brand EngageHi! Yes, The One Purple Shampoo is safe for keratin treated hair!Was this answer helpful to you
- Q
Does this work on natural gray hair that has yellowed due to heat?
- Asked by Sheryl
- Official Answer By Kristin Ess Hair - Brand EngageHello! Thank you for your question! Yes, Kristin Ess Hair The One Purple Shampoo has ultra-violet pigments that effectively tone down brassiness and yellow tones on natural or color treated hair. This shampoo reduces brassiness and warm tones in gray hair. You can use it daily if you prefer more ashy tones or switch it out with Kristin Ess Hair The One Signature Shampoo to maintain your tone. Hope this helps!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
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Hair Type
Most Helpful Positive Review
Love it!
I love trying purple shampoos. I have to admit I probably have 6 different kinds in my shower. I'm so glad I got to test this Kristin Ess purple shampoo since I love this product line. First off the smell is great!! Love the bottle, easy to pop open and pour cap , and the perfect size. This shampoo ...
Most Helpful Critical Review
PURPLE HAIR
I used this product and I could tell in the shower that it was already turning my hair more gray/purple with one wash and I was happy about that. UNTIL I started blow drying my hair and I could see that my freshly colored blonde hair had turned purple! It took several days to fade out, but it did fa...
229 results
SO Drying
I will say, this shampoo does its job: it eliminates brass and leaves my highlighted hair much brighter. Unfortunately, it also leaves my hair a tangled mess. I am on the hunt for a new purple shampoo because this one is far too drying and damaging to continue using long-term.
so good!!
this product is so good and took out all of the orange/yellow in my hair! left it so soft and so shiny! I would recommend this product to everyone blonde and even light brown hair.
Moisturizing but doesn't provide good toning
Verified Reviewer
Reviewed at
While the Kristen Ess Purple Shampoo is moisterizing, I do not feel like it provided the toning that I was seeking on my greying hair. I noticed multiple spots where the tint appeared mauve in color rather than brightening my white/silver hair. The color looked drab overall.
It's ok
Verified Reviewer
Reviewed at
I have used this product 2 days in a row. I recently had my hair bleached and it pulled some gold. I have used other purple shampoos before and they would tone my hair to be more blonde than yellow. So far it has taken out some of the brassiness but not all of it. I have left it on for a longer time and it hasn't lightened it to where I want. I will continue to use.
My holy grail!
Verified Reviewer
Reviewed at
I have been using blonde toning shampoos for over 10 years now. I hated how most either dried my hair out or didn't even work. This one smells great, leaves my hair soft and actually works. I leave it on in the shower for about 5 min and it perfectly tones it. I always use another shampoo first to get full cleansing power, as I really only use this one to tone. Not sure how effective it is for cleansing, but that's not the main purpose for me. Super pigmented and smells wonderful! Will continue to buy this!!