Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Member Exclusive! Earn up to 4X points on qualifying purchases & services. Ends 9.28.25.
Summary
Highlights
Moroccanoil Treatment Purple is a tone-correcting hair oil to boost shine, smooth frizz, and detangle while gradually neutralizing brassiness in blonde, lightened, and grey hair.
Benefits
- Neutralizes brassiness over time
- Helps hair look and feel healthier
- Instantly enhances shine
- Reduces frizz and flyaways
- Conditions, detangles, and provides heat protection
- Features the Moroccanoil signature scent
Key Ingredients
- Argan Oil: Rich in vitamin E and antioxidants to help hydrate and nourish the hair
- Linseed Extract: An essential fatty acid that helps improve the health of hair
- Violet Pigments: Neutralize brassy tones while enhancing depth and dimension
Research Results
- In an independent consumer test conducted on 75 respondents:
- After just 1 use: 95% said it refreshed highlights
- After 1 week of consistent use: 95% said it reduced brassiness
- 95% said it helped maintain blonde tones between appointments
- In instrument testing: Protected against heat damage
Item 2644192
Apply a small amount throughout damp or dry hair. Style as usual. Use 2 to 3 times a week or as needed. Use consistently over time for best results. For enhanced toning, use with Moroccanoil Blonde Perfecting Purple Shampoo and Conditioner.
Caution: Use product only as directed. Do not use in or around the area of the eye, mouth, or nose. In case of contact, rinse immediately with water. For external use only.
Cyclomethicone, Dimethicone, Parfum/Fragrance, Diethylhexyl Sodium Sulfosuccinate, Argania Spinosa (Argan) Kernel Oil, Linum Usitatissimum (Linseed) Seed Extract, Caprylic/Capric Triglyceride, Cl 60730 (Ext. Violet No. 2), Cl 60725 (Violet 2).
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Love!
The Moroccanoil Treatment Purple Hair Oil is a lightweight, multitasking oil that keeps blonde, highlighted, or grey hair looking fresh and brass-free. Infused with argan oil and violet pigments, it tones while adding shine, softness, and manageability. Unlike many purple products, it doesn't dry ou...
Most Helpful Critical Review
Above-average Hair OIl
This is a decent product that provides shine and a smoothing effect. Counteracts yellowish tones in gray/white hair to a certain extent, but won't replace purple shampoo/conditioner. Non-greasy, and (like the rest of this line), smells pleasant.
55 results
Makes my hair so soft!
Hair Type Straight Hair
I'm loving the new purple oil! I've always been a fan or Moroccan oils hair oil and like that this one also helps to diminish brassy tones in my hair! It smells delicious as always and love how it softens and nourishes my hair in one easy step! It also helps calm the frizz! I use a few times per week! Complimentary from Moroccan oil!
Amazing
Hair Type Wavy Hair
This is a great option for me to try to get the brassy tones out of my hair. I feel like it also makes my hair feel much softer too. It blends in nicely across my scalp and I was very pleased with the results! Gifted by morrocainoil.
Love
Hair Type Straight Hair
By far the best purple hair treatment I have tried and I have tried several. This one lathers so nicely, smells good, and applies well! It doesn't leave my hair feeling stringy, it leaves my hair feeling soft and renewed blonde! Complimentary from moroccanoil
Hydrating and toning!
Hair Type Wavy Hair
I absolutely love this hair oil! It brings the brightness back to my blonde without over correcting, and I've ditched my purple shampoo entirely after using this! It adds moisture instead of drying out the hair while still getting a beautiful, even tone. I highly recommend! Gifted by moroccanoil
Love it!
Hair Type Wavy Hair
I love the way this smells! The oil leaves my hair soft and my blonde appears to be brighter and less dull! I love the size of it! It's perfect for travel. It's my go to anytime I go on vacation! It last a long time as I've had my first one for several months now and I use it constantly! Gifted by moroccanoil.