Product Reviews Rated 4.27 out of 5 stars
1606 Reviews
Most Helpful Positive Review Love the feel of my skin! I've used this UD hydrator for the past month and it's the best!! It keeps my skin feeling moisturized and not tight with coverage settling in my wrinkles. I'm 58 and a makeup connoisseur. Urban Decay is by far one of my most fav. brands! I have worn it alone and I have also mixed in some of my other foundations. It's just a pleasure to have finally found something that looks and feels so good on my dry, sensitive skin. ❤️
Most Helpful Critical Review My honest opinion!!! I tried this out for 2 days with different techniques 1st day I added this product on only to test out how moisturizing it is since it says 24-hour hydration. I did a 4 hr check-in and it was still good in my opinion. I did an 8 hr check-in and it started looking glowy but with an oily type of look if that makes any sense(could be the 24-hour glow and moisturizer factor of this product combined), and it looked like it started to want to break up with minimal fine lines under my eyes, nose, and in between my eyebrows. 2nd day added moisturizer and primer I did a 4 hr check-in it looked nice a little glow but not an oily look like the first time. I did a 10-hour check-in not so good it was breaking up everywhere and at that point, I was ready to remove it.
Cons: Not buildable, coverage, the price for the size, and doesn't blend well with a brush you can see little brush streaks. Pros: Texture, lightness, color match, blends nicely with a wet sponge, and hydration.
Review/opinion: If you have dry skin I wouldn't recommend that you use this alone I would add a moisturizer with this product, if you have oily skin I would suggest using a powder with this product, if you have combination skin I guess you'd have to wing it and get used to learning what works best for you when using this product and if you have normal skin this would work best for you. If you have dark spot and looking for coverage this isn't the product for you but if you have spots that are light or a little redness this would work fine keep in mind I feel like this is on the lighter side of a medium coverage so the lighter the spots and redness the easier this can coat. This would be a pick as a light tinted moisturizer and as a few hours wear 6 hours top.
Reviewed by 1606 customers Did not like it 2
lsoren from Minnesota
Greasy and felt very heavy on my skin. Returned it.
Tinted moisturizer 4
Beezy from Austin, TX
This is a really nice, hydrating tinted moisturizer that helps even out my skin tone. It's pretty heavy, so when I wear this I skip my moisturizer and apply this over my sunscreen. You'll definitely want to set this under your eyes, t-zone and on your chin because it is extremely dewy. Not transfer proof, but very very comfortable. Doesn't make my skin feel tight like matte foundation. Also a very generous size.
LOVE. New favorite foundation 5
Taylor from Texas
This is absolutely my new go to foundation. I used to adore the naked skin foundation and was so sad to see is discontinued however I dare to say this one is even better! Probably best for normal to dry skin, it def has a more glowy look. I found a perfect color match for myself and found it blended seamlessly
I would buy this again 5
Becky from Broomfield, colorado
Easy to apply and do look like a clown
I would buy this product over and over again!!! 5
Francine from Albuquerque, New Mexico
I love this product so much that all I have to do is apply it without adding more cover up, like concealer, and powder, and moisturizer, I would like to take the time to thank Brandi for helping me pick out the right shade indicated for my skin color, and for helping me with a few other item's as well, keep up the great work!!!
Not the look I want 1
Amy from Wirtz, VA
You can definitely tell you have makeup on. I like something not so thick. Does not apply good and looks unnatural.
Love this product! 5
Noel from Vienna, VA
This liquid concealer is light and perfect! My face didn't become oily and it matched my skin tone perfectly! Would highly recommend!
Ultra Fair 4
BurgundySpider from USA
I highly recommend getting shade matched in a store that sells Urban Decay rather than choosing your shade online. Hydromaniac is lighter than foundation but heavier than tinted moisturizer. I found it thicker and more difficult to blend than most tinted moisturizers I have used.
Best tinted moisturizer 5
Steff from El Paso, TX
I love this tinted moisturizer. It leaves skin glowing and not oily at the end of the day like some times moisturizers. Absolutely must try.
ALLERGIC REACTION 1
Kristen from South Carolina
I bought this product on recommendation from a skin guru on insta.... when I first put it on I thought it looked amazing!! I was texting my friend saying I got a bomb new foundation then about two hours after I had it on..I looked in the mirror while driving because my face was feeling warm and my neck and face were breaking out in hives. Once I got home I washed my face and took off my clothes and my whole body was blotchy red and hot. Pleaseeeee someone tell me this has happened to you too??
oily 3
les from ca
too greasy. couldn't even get my eyebrow pencil to draw on my face.
Yuck 1
KatBlue from Chicago, IL
Why would anyone discontinue ONE and DONE? It was a great product. This is useless, watery with no real coverage at all.
Hydro maniac 5
lexi b from undisclosed
My new favorite face product! The coverage of a foundation but the lightweight feeling of a tinted moisturizer! Makes me skin look dewy but not oily and works well w other products!
Where has this been all my life? 5
Nursecck from undisclosed
Hello! AMAZING! This is the real deal..does excatly what it promises..No eye shadow creases...brow make up lasts and last...NOT HARSH ON MY SKIN!!! I will never be without this! EVER!
foundation for people who don't like foundation 5
Carly from Chicago
I usually hate liquid foundations, they're too heavy and sit on my skin weird and separate on my combination skin. For the last few years I've been using a tinted primer instead of foundations but it was discontinued and I needed something new. I tried this on a whim and I LOVE IT. it blends into my skin perfectly with a light coverage and it didn't turn my fair complexion orange. 10/10 recommend
It burns your eyes just a little bit 5
Johana from Orange ca
It burns if you get it in your eyes but it's totally worth it it had pretty great coverage without looking valet
bring back one and done :( 1
ewall from undisclosed
I found this thick and greasy. I'm still devastated that One and Done was discontinued and this is a horrible replacement for it.
No, too dark. I will be returning it. 1
No thank you from TX
I tried one morning. Too dark for me.
Great for basic wear 5
Brittny from San Bruno
This is a good foundation for basic wear. Does not wear well if you plan on sweating at all like for work and it will transfer to your mask or even your fingers if you touch your face. However the coverage is perfect it really looks like skin. Just the right amount of glow! I love this for just running to get stuff done as I don't need a foundation for special occasions. I will repurchase.
Great coverage 4
Ktyna from Lakeland, Florida
It works great just seems to wear off by the end of the day even with setting powder. It lasts longer when I'm not outside during the day. Coverage is smooth and a little goes a long way,
hydrating but not shiny 5
caroline from utah
hydrating but not shiny! best foundation i've ever tried (except for lancôme teint idole but i can't always afford that stunner).
Perfect for me 5
Beth from Acworth, Georgia
I have combination skin. Some places get oily, others are dry. This foundation is perfect for my skin type. The color is great and the coverage gives me what I want.
An oily skin review! 4
Katie from Texas
I think if you have oily skin, you don't necessarily need to avoid this product. The coverage is light-medium for me, I can still see blemishes and dark spots but they're a little more concealed and my complexion is a bit more evened out. I'm not someone who needs to conceal everything, so it's fine for me if imperfections show through, as long as they're not exaggerated.
It has a natural-glowy finish. It's not meant to be smoothing, so you'll still see some pores and skin texture. Like it claims, it's very hydrating, it won't dry out your skin throughout the day. I don't find that it separates or breaks down quickly. Also, I have sensitive skin that reacts very easily to comedogenic ingredients, I can tell very quickly if a product is going to clog my pores, so I was happy to find that this did not do that, so I agree with the non-comedogenic claim.
I only apply this with a brush, and it blends very easily, it works well into the skin. One layer provides satisfactory coverage. I have not tried layering this, but that's not how I prefer to apply foundation because you can compromise the performance of a product by applying too much.
I applied this with an oil-absorbing primer (Farsali Liquid Powder Oil Balancing serum) which is usually very effective for me at controlling oils, but it didn't stand a chance with this foundation. I had to blot every 2 hours. It's not transfer-proof by any means, but that's fine because it's not one of the claims, but since a lot of people are still wearing masks, it's worth mentioning. I don't recommend touching this up with powder to combat the shininess because adding more product to this foundation will make it look heavy. Just blot with a tissue.
I also recommend setting it with powder, which may not prevent this from getting shiny throughout the day, but I think it does need to be set so it doesn't move around, rub off, or transfer as much.
It would not be my first choice if you have oily skin, and I would not pick this up again but it's not a bad product, so I'll most likely declutter it to my sister.
I think you would be really happy with this foundation if you have dry skin.
So far, it's Great!!! 5
Sammyj from North Carolina
Arrived very quickly, Yay!! Today is my first day wearing and so far it's an awesome product! Texture and consistency are light weight which is exactly what I was hoping for. I can't stand anything heavy on my skin and this feels like I have nothing on. Shade 40 light medium matched perfectly with my winter skin tone.. if it wears thru out the day like it went on this morning, and doesn't break out my sensitive skin, it will 100% be a keeper.. so far, I am very happy with this product.
Doesn't set 2
ItsJess from Michigan
I wanted so badly to love this product. It is a dewy finish and feels nice on the skin. BUT I can't get this sucker to set for the life of it. I can't use products on top (bronzer/blush/etc) because it wipes right off. Ive tried priming different ways first. Changing up other products I use with it to find a good mix - powders, liquids, creams - none worked. I've tried setting powders but they just make it cakey and I look worse than no make up 🤦🏻♀️ oh and it creases by my under eyes and since powders don't mix well with it I have to touch that up (pressing with my fingers) often through the day. no matter what it breaks up and wears off the skin very quickly. Transfers. It just won't set and that's the bottom line…Atleast that's my experience. I have normal to dry skin for reference. Disappointed but will definitely be returning this product.