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IT Cosmetics Do It All Radiant Concealer
In stock and ready to ship
Usually ships out in 1-2 days
Benefits
- Creaseless concealer formula: soft-focus powders instantly smooth away skin concerns, while amino-acid coated pigments offer ease of blending to ensure no creasing or settling into fine lines
- Plumping + multivitamin serum: with hyaluronic acid, niacinamide and vitamins B5 & E to help improve skin hydration, texture & radiance
- Easy-to-use soft tip applicator: 1 click to spot conceal & 3 clicks for all-over face application
- Dermatologist & allergy tested to be suitable for sensitive skin
- Free of fragrance and parabens
Research Results
- The only clinically tested* serum concealer
- Hydrates** dry skin
- 90% said dark circles appear blurred^
- 87% said skin appears plumped^
- *Plumps and brightens based on expert grading after 8 weeks of daily use.
- **Hydration based on 24-hour results.
- ^Based on consumer perception results after one week of daily use.
Key Ingredients
- Formulated With:
- Niacinamide: Helps improve skin hydration, texture and radiance
- Hyaluronic Acid: Hydrates and plumps the look of skin
- Vitamins B5 & E: Help soothe and nourish skin
Item 2638616
On first use, twist and click for 1 minute to allow the formula to disperse.
Use 1 click of product for targeted application or to spot conceal.
Use 3 clicks of product for all-over face application.
Pairs perfectly with IT Brushes For ULTA Angled Concealer Brush #148.
Aqua / Water / Eau, Coco-Caprylate/Caprate, Hydrogenated Polyisobutene, Glycerin, Propanediol, Synthetic Fluorphlogopite, Propylene Glycol, Sorbitan Isostearate, Polyglyceryl-6 Polyricinoleate, Niacinamide, Phenoxyethanol, Magnesium Sulfate, Disodium Stearoyl Glutamate, Hydroxyacetophenone, Paraffin, Disteardimonium Hectorite, Cera Microcristallina / Microcrystalline Wax / Cire Microcristalline, Caprylyl Glycol, Silica Silylate, Butylene Glycol, Synthetic Wax, Tocopherol, Caffeine, Sodium Polyglutamate, Panthenol, Sodium Hyaluronate, Trisodium Ethylenediamine Disuccinate, Aluminum Hydroxide, Adenosine, Carbomer, Sodium Lactate, Polysorbate 20, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, [+/- May Contain / Peut Contenir CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
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Ratings Distribution
Most Helpful Positive Review
Lovely Blend
[I received this product in exchange for my honest review] I recently received the Do It All Radiant Concealer by IT Cosmetics, and I have to say, it really lives up to its name. As someone who's tested dozens of concealers over the years, I'm genuinely impressed with how well this one performs acro...
Most Helpful Critical Review
No Irritation, Not My Favorite Finish
I received the IT Cosmetics Do It All Radiant Concealer in the shade Fairest Cool 115 in exchange for my honest review. My opinion is my own and based on my initial impressions after my first use of the product. One of the major pluses for me was that it didn't cause immediate irritation to my skin....
1734 results
All in one on the go must have!
[I received this product in exchange for my honest review] This do it all concealer was pretty hard to get it the twist mechanism to dispense the product. I was very nervous to use this because it seemed much darker pigemnted than my skin tone, and I was afraid it wasn't going to be my shade. I noticed after applying the creamy textured concealer and then blending it in that it matches fairly well and indeed blended my pigment. I did not notice a scent, which is nice and light on my face. This concealed and covered my darker spots, and I was even able to use this as a contour, and it stayed put nicely. #influenster#ITCOSMETICS
This is a must have in your beauty routine!
[I received this product in exchange for my honest review] This concealer is amazing. I love how it is in a twist up tube it makes using it a breeze. The coverage is perfect and blends great. There are a variety of shades so finding the right color for your needs is super easy.
Medium coverage once you are able to get it applied
[I received this product in exchange for my honest review] This is a decent concealer as it does offer coverage and blendability, but I am not pleased with the functionality. I have had to turn, and turn, and turnnn, to get the makeup to come up. Then to get it out of the applicator and onto my face I have to press it repeatedly against my skin. I'm not sure if this is how it works in general or if I just received a defective item, but it was not a pleasant experience. Overall there was no scent and the actual concealer itself worked as expected once applied.
Great product
Great product, will buy again
Amazing especially for aging skin!
[I received this product in exchange for my honest review] I haven't wore a lot of makeup in the last 2 years so I was excited to try this as I am aging and seeing signs around my eyes. You can see some redness under my eyes and dark circles in the before pic and the after it is gone! I love how easy the product came out and how easy it was to apply. I barely used my finger to blend the little I couldn't with the awesome applicator tip. Picking shades online is nerve racking but the shade matched perfectly!! Absolutely love this product and will be wearing it often! Nongreasy and non-drying so great for older skin.
