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It CosmeticsBye Bye Foundation Full Coverage Moisturizer with SPF 50+

It Cosmetics

Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

1.014 oz Item 2523624

Color:Neutral Medium (medium skin w/ neutral undertone)

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In Stores 2-25!

Bye Bye Foundation Full Coverage Moisturizer with SPF 50+ is your first-ever full coverage moisturizer from IT Cosmetics that gives you the power to say "bye bye" to traditional foundation - and hello to your most beautiful skin! Developed with plastic surgeons, your innovative problem solver is designed to help cover and improve the look of skin concerns including redness, pores, dark spots, breakouts, lines and wrinkles - all while protecting your skin with SPF 50+ broad-spectrum physical sunscreen. Created with proprietary 3D Skin Flex Technology, your hydrating color-infused moisturizer provides smooth, flexible pure color pigments that float over lines an wrinkles and feel like nothing on your skin, but cover everything without creasing or cracking. Ideal for all skin types, it also features 7 key fermented ingredients to increase the absorption and efficacy of your skincare, plus bioluminescence and diamond powder for subtle radiance without glitter or shimmer. Finally, you can experience clinically texted hydration and smoothing, skin-perfecting full coverage that makes your skin look younger!

Clinically tested results!
  • 100% of subjects showed improved skin hydration*
  • 97% said it provided full and lasting coverage*
  • 84% said it reduced the look of dark spots*
  • 97% said it reduced the look of blemishes*

*Results observed in a clinical study.

Pairs perfectly with IT Brushes for ULTA Airbrush Full Coverage Complexion Brush #77.

Find your perfect IT Cosmetics Bye Bye Foundation Full Coverage Moisturizer.

Shades:
  • Fair (ultra porcelain skin, fairest of fair skin, with warm (yellow) undertone)
  • Fair Light (fair skin, if you burn easily in the sun, with cool (pink) undertone)
  • Light (light skin with more warmth (yellow) to your skin)
  • Light Medium (light to medium skin with cool (pink) undertones)
  • Medium (medium skin with warm (yellow) undertones - this is Jamie's shade!)
  • Neutral Medium (medium skin with neutral undertone)
  • Medium Tan (medium to tan skin with warm (yellow) undertone)
  • Neutral Tan (tan skin with neutral undertone)
  • Tan (tan skin with warm (yellow) undertone)
  • Rich (tan to rich skin with warm (yellow) undertone)
  • Rich Honey (deep skin with warm (yellow) undertone)
  • Deep (deep skin with neutral undertone)

How to determine your undertone: Look at the veins on the inside of your wrist. Do they look more blue? You are cool! Do they look more green? You are warm! Can't decide? Then you are neutral!

Apply 1-2 pumps to clean skin using your favorite IT Cosmetics brush or fingertips, either on top or in place of your skincare products. For best results, apply starting at the center of your face, then smooth and blend outward for complexion perfection.
Active: Titanium Dioxide 9.0%, Zinc Oxide 6.3%. Inactive: Aqua/Water/Eau, Snail Secretion Filtrate, Phenyl Trimethicone, Dimethicone, Butylene Glycol, Butylene Glycol Dicaprylate/Dicaprate, Orbignya Oleifera Seed Oil, Butyloctyl Salicylate, Cetyl PEG/PPG-10/1 Dimethicone, Cyclopentasiloxane, Cyclohexasiloxane, Magnesium Sulfate, Polyglyceryl-4 Isostearate, Dimethicone/Vinyl Dimethicone Crosspolymer, Aluminum Hydroxide, Hexyl Laurate, Stearic Acid, Calcium Stearate, Caprylyl Glycol, Triethoxycaprylylsilane, Ethylhexylglycerin, Citrus Limon (Lemon) Peel Oil, Tocopheryl Acetate, Sorbitan Isostearate, Phenoxyethanol, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, 1,2-Hexanediol, Disodium Edta, Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Aurantifolia (Lime) Oil, Niacinamide, Hydrolyzed Hyaluronic Acid, Lactobacillus/Kelp Ferment Filtrate, Saccharomyces/Rice Ferment Filtrate, Hydrolyzed Silk, Aloe Barbadensis Leaf Extract, Cholesteryl Nonanoate, Cholesteryl Isostearate, Cholesteryl Chloride, Punica Granatum Seed Oil, Lactobacillus/Pumpkin Ferment Extract, Cholesterol, Vitis Vinifera (Grape) Seed Oil, Cholesteryl Oleyl Carbonate, Persea Gratissima (Avocado) Oil, Pinus Sylvestris Leaf Oil, Polymethylsilsesquioxane, Anthemis Nobilis Flower Water, Lactobacillus/Dipteryx Odorata Seed Ferment Filtrate, Panax Ginseng Root Extract, Avena Sativa (Oat) Kernel Extract, Cocos Nucifera (Coconut) Fruit Extract, Saccharum Officinarum (Sugar Cane) Extract, Hydrolyzed Collagen, Caprylhydroxamic Acid, Tocopherol, Thiamine HCl, Riboflavin, Retinyl Palmitate, Pantothenic Acid, Niacin, Folic Acid, Carnitine HCl, Biotin, Ascorbic Acid, Bacillus/Cordyceps Sinensis/Ganoderma Lucidum/Inonotus Obliquus/Lentinus Edodes/Phellinus Linteus/Schizophyllum Commune/Tricholoma Matsutake Extract Ferment Filtrate, Phaseolus Angularis Seed Extract, Lactobacillus/Rice Ferment Filtrate, Saccharomyces/Camellia Sinensis Extract Ferment Filtrate, Lactobacillus Ferment, Lactobacillus/Centella Asiatica/Gleditsia Sinensis Thorn/Houttuynia Cordata Extract/Phellodendron Amurense Bark/Polygonum Cuspidatum Root/Prunella Vulgaris/Torilis Japonica Extract Ferment Filtrate, Eucalyptus Globulus Leaf Oil, Curcuma Longa (Turmeric) Root Extract, Magnolia Kobus Bark Extract, Lactobacillus/Honeysuckle Flower/Licorice Root/Morus Alba Root/Pueraria Lobata Root/Schizandra Chinensis Fruit/Scutellaria Baicalensis Root/Sophora Japonica Flower Extract Ferment Filtrate, Glycine Soja (Soybean) Sprout Extract, Perfluorohexane, Glycerin, Leuconostoc/Radish Root Ferment Filtrate, Camellia Sinensis Leaf Extract, Silk Extract, Perfluorodecalin, Olea Europaea (Olive) Leaf Extract, Chrysanthemum Indicum Flower Extract, Diamond Powder, Morus Alba Fruit Extract, Pueraria Lobata Root Extract, Cinnamomum Cassia Bark Extract, Artemisia Princeps Leaf Extract, Diospyros Kaki Leaf Extract, N-Hydroxysuccinimide, Palmitoyl Oligopeptide, Chrysin, Palmitoyl Tetrapeptide-7, Pentafluoropropane, Steareth-20, Citric Acid, Sodium Benzoate, Potassium Sorbate, Chlorhexidine Digluconate. May Contain: Iron Oxides (CI 77492, CI 77491, CI 77499).

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21 Questions | 21 Answers
Displaying questions 1-10Previous | Next »
  • Q:

    I am 53 and have very oily skin, not dry. Will this this product cause more oily look for me?
    Asked on 2/18/2018 by Still a Beauty from College Station, TX

    1 answer

  • Q:

    Does this has more coverage than the CC cream?
    Asked on 2/18/2018 by Kokohliz from Orlando FL

    1 answer

    • Brand Expert

      A:

      Hi there, thanks for your question! Both products offer similar full coverage. We formulate many of our products with full coverage as problem solving solutions for a variety of skin concerns. XOXO

      Answered on 2/20/2018 by Brand Expert from IT Cosmetics
  • Q:

    Do you wear cc cream with it
    Asked on 2/18/2018 by Debbie from San Clemente. CA

    1 answer

    • Brand Expert

      A:

      Hi there, thanks for your question! Since both products offer full coverage, there is no need to wear both products together. We recommend using one or the other! XOXO

      Answered on 2/20/2018 by Brand Expert from IT Cosmetics
  • Q:

    Would you recommend using a powder after the foundation? And if so, which one?
    Asked on 2/18/2018 by Jenn from Woodburn, OR

    1 answer

    • Brand Expert

      A:

      Hi there, thanks for your question! Using a powder after Bye Bye Foundation is based on your preference, but is not necessary. You can set IT with powder to help control shine. For this, we recommend using Bye Bye Pores Powder as IT is translucent and very lightweight on the skin, and is formulated to blur the appearance of pores and skin imperfections. XOXO

      https://www.ulta.com/bye-bye-pores-pressed-anti-aging-finishing-powder?productId=xlsImpprod12841021

      Answered on 2/20/2018 by Brand Expert from IT Cosmetics
  • Q:

    Is IT foundation & suggested brush cruelty free?
    Asked on 2/18/2018 by Beancounter from London KY

    1 answer

    • Brand Expert

      A:

      Hi there, thanks for your question! All IT Cosmetics products, including brushes, are cruelty free and never tested on animals. IT Cosmetics is certified by PETA, so you can use IT with confidence! XOXO

      Answered on 2/20/2018 by Brand Expert from IT Cosmetics
  • Q:

    Is this product non comedogenic and hypoallergenic? Those are the two feature my dermatologist recommends I look for in a face product. If so, I would love to try this!
    Asked on 2/18/2018 by Genifer from Edmond, Oklahoma

    1 answer

    • Brand Expert

      A:

      Hi there, thanks for your question! Bye Bye Foundation is not tested to be non-comedogenic or hypoallergenic. IT is made with good for you, skin-loving ingredients, and is made for sensitive skin. We hope you give IT a try! XOXO

      Answered on 2/20/2018 by Brand Expert from IT Cosmetics
  • Q:

    I wear fair/light in the CC Cream and I have neutral undertones. What shade should I use?
    Asked on 2/18/2018 by AlaAvril from Huntsville, AL

    1 answer

    • Brand Expert

      A:

      Hi there, thanks for your question! Based on your complexion, we recommend using Bye Bye Foundation in Fair-Light. This will be your best match to IT! XOXO

      Answered on 2/20/2018 by Brand Expert from IT Cosmetics
  • Q:

    Will there be a medium, tan with cool understones? After medium-light I only see warm and neutral .

    Love all IT products, and I've been waiting for a full coverage! Can't wait to try it!
    Asked on 2/18/2018 by IT Girl from Chicago, Illinois

    1 answer

    • Brand Expert

      A:

      Hi there, thanks for your question! At this time we do not have a cool shade in this region, however the Neutral Medium or Neutral Tan shade would be a great match for you as the neutral shades do not lean warm or cool. We recommend matching your shade to IT at your local Ulta when BBF is in-store! XOXO

      Answered on 2/20/2018 by Brand Expert from IT Cosmetics
  • Q:

    Is this foundation good for oily / acne prone skin?
    Asked on 2/18/2018 by Beth D from Oceanside, CA

    1 answer

  • Q:

    I would like a simple answer, please, not technical :
    why I should use this new Bye Bye Foundation Moisturizer vs my regular IT Foundation? The regular foundation does not crack.
    Asked on 2/18/2018 by KristyVee from Sun City West, AZ

    1 answer

    • Brand Expert

      A:

      Hi there, thanks for reaching out! Bye Bye Foundation is a full coverage moisturizer packed with intense hydration and concentrated anti-aging ingredients. If you are looking for full coverage without the feel of makeup, Bye Bye Foundation is for you! If you are loving your current IT Cosmetics foundation, absolutely continue to use IT! XOXO

      Answered on 2/20/2018 by Brand Expert from IT Cosmetics
Displaying questions 1-10Previous | Next »

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