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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
- Give Back
Let your lashes be full of themselves with Tarte's Big Ego Mascara!
Benefits
- Ultra-black, flake-free vegan mascara
- Instantly lifts, lengthens & volumizes lashes
- Delivers fully-loaded flutter for 16-hrs
- Lash lovin' formula nourishes & conditions lash hair
- ConfiDENSE booster brush mimics lashline
- Clump-free formula allows for multiple coats
- Vegan
- 16-hour flake-free
- 16-hour longwear
- Lengthens, volumizes & curls
- Ophthalmologist tested
- Safe for contact lens wearers
- Dermatologist tested
Key Ingredients
- Babassu: nourishes lashes
- Glycerin: compound found naturally in the skin to help hydrate
- Vitamin b5: has antioxidant, soothing & moisturizing properties
- Hydroxyethylcellulose & sunflower seed wax: plant-derived ingredients that thicken naturally
Research Results
- IN A CONSMER PANEL STUDY:*
- 100% said it didn't smudge after 2 weeks of use
- 97% said their lashes looked instantly bigger & more dramatic
- *Based on a clinical study of 30 subjects
Apply in a zigzag motion, starting at the base of lashes and pulling through to the tip. Apply two coats for enhanced volume and drama.
Water/Aqua/Eau, Stearic Acid, Synthetic Beeswax, Helianthus Annuus (Sunflower) Seed Wax, Glyceryl Behenate, Paraffin, Polyglyceryl-6 Distearate, Acacia Senegal Gum, VP/Eicosene Copolymer, Propanediol, Aminomethyl Propanediol, Hydrogenated Starch Hydrolysate, Phenoxyethanol, Hydroxyethylcellulose, Potassium Sorbate, Panthenol, Lauroyl Lysine, Silica, Laureth-20, Magnesium Stearate, Butylene Glycol, Orbignya Oleifera Seed Oil, 1,2-Hexanediol, Glycerin, Disodium Phosphate, Polysorbate 20, Sodium Phosphate, Tocopherol, Biotinoyl Tripeptide-1, Iron Oxides (CI 77499), black 2 (CI 77266).
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