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Summary
Highlights
PÜR Tone Up Niacinamide Firming Eye Serum targets dark circles and puffiness. This powerful formula visibly firms and brightens the delicate eye area.
Benefits
- Visibly firms and tightens the delicate eye area
- Reduces the appearance of dark circles and discoloration
- Minimizes puffiness and under-eye bags
- Smooths fine lines and wrinkles around the eyes
- Brightens the eye area for a more awake appearance
- Provides both immediate and long-term results
- Creates a perfect canvas for concealer application
Features
- Lightweight serum texture that absorbs quickly
- Metal rollerball applicator for cooling, massaging application
- Can be used morning and night for continuous benefits
- Ophthalmologist tested for safety around the eye area
- Works well under makeup without pilling
- Provides instant hydration and long-term firming
- Formulated without Parabens, Phthalates, Mineral Oil, Sulfates, Gluten, BPA, Fragrance, or Animal-derived ingredients
Key Ingredients
- Niacinamide (Vitamin B3) brightens dark circles and strengthens skin barrier
- Peptides help firm and tighten the eye contour
- Caffeine reduces puffiness and improves circulation
- Hyaluronic Acid hydrates and plumps fine lines
- Plant extracts soothe and reduce inflammation
- Vitamin C helps brighten and protect against free radicals
- Antioxidants defend against environmental damage
Item 2596016
Morning and evening, apply a small amount of serum to the under-eye area using the cooling metal applicator, gently rolling from the inner to outer corner; lightly tap with ring finger to help product absorb; allow to dry completely before applying eye cream or makeup; for enhanced cooling effect, store in refrigerator.
Aqua/Water/Eau, Glycerin, Caprylyl/Capryl Glucoside, Montmorillonite, Kaolin, Illite, Squalane, Pfaffia Paniculata Root Extract, Ptychopetalum Olacoides Bark/Stem Extract, Lilium Candidum Flower Extract, Sodium Hyaluronate, Allantoin, Aloe Barbadensis Leaf Juice Powder, Niacinamide, Hydrolyzed Oat Protein, Adenosine Triphosphate, Ammonium Acryloyldimethyltaurate/VP Copolymer, Xanthan Gum, Canadian Colloidal Clay, Hydrolyzed Algin, Chlorella Vulgaris Extract, Melia Azadirachta (Neem) Flower Extract, Melia Azadirachta (Neem) Leaf Extract, Coccinia Indica Fruit Extract, Solanum Melongena (Eggplant) Fruit Extract, Aloe Barbadensis Flower Extract, Ocimum Sanctum Leaf Extract, Ocimum Basilicum (Basil) Leaf Extract, Curcuma Longa (Tumeric) Root Extract, Gluconolactone, Butylene Glycol, Potassium Sorbate, Sodium Benzoate, Benzyl Alcohol, Sodium Metabisulfite, Sodium Hydroxide, Caprylyl Glycol, Phenethyl Alcohol, T-Butyl Alcohol, Disodium EDTA, Calcium Gluconate, Sodium Chloride, Phenoxyethanol.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 5 out of 6 Questions
- Q
Is this product intend more for puffiness and dark circles or for fine lines? Looking for something more for fine lines and crows feet.
- Asked by Daze
- Verified Reply - Staff ExpertWe apologize for our delayed response. Please contact gethelp@ulta.com for assistance. Thanks!Was this answer helpful to you
- Q
will the ingredients still be active if I put this product in the refrigerator?
- Asked by Devon
- Verified ReplyMany of our PUR Beauties keep their Tone Up & Miracle Mist in their fridge!Was this answer helpful to you
- Q
Will it get rid of or lighten dark circles for dark complexion?
- Asked by LaMo
- Verified ReplyTone Up addresses under eye dark circles. We recommend this product for the day and Eyedentity eye cream for the evening!Was this answer helpful to you
- Q
Is this for long term results as well?
- Asked by Beauty Buff
- Verified Reply - Staff ExpertYes, Tone Up lifts and smooths away the look of puffiness, dark circles and lines and wrinkles. • 66% increase in skin hydration after 14 days • 60% reduction in skin roughness after 56 days • 50% reduction in wrinkle depth after 28 daysWas this answer helpful to you
- Q
Is this more of an eye serum or eye cream? Do I or should I put an 'eye cream' on top of Total Fitness? Thanks.
- Asked by SunnyDiego
- Verified Reply - Staff ExpertTone Up Total Eye Fitness features a gel texture. It is hydrating and serves as an eye treatment & moisturizer in one! No need to layer on an additional eye cream.Was this answer helpful to you
Reviews
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Most Helpful Positive Review
The best Pur Hydrated moisturizer
This review was collected as part of a promotion.] I just got the PUR Beauty Tropical C Brightening Vitamin C & Peptide Moisturizer, and it has quickly become a favorite in my skincare routine. This lush moisturizer infused with Vitamin C works wonders in brightening dull and lackluster skin, leavin...
Most Helpful Critical Review
Wasn't impressed!
I was actually really excited when I got this. I put a little on. It said a pea size, so that's what I did. After putting it on, it kind of felt like the sensation of alcohol around my eyes. Where it doesn't hurt but it kind of stings. You don't really want to open your eyes, it's just like fumes. I...
738 results
Tropical Drink of Water for Your Skin!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Although I received this product was received as part of an educational promotion, I genuinely think its a really great moisturizer. It feels thick and creamy when you first scoop some from the jar but once you apply it to your face, its not too heavy at all! It soaks right in with a light pleasant scent and gives off an instant subtle glow. It definitely feels very luxurious and I think the quantity and quality of the product you get is very fair in comparison to the price point. I could see this being on the shelves of expensive makeup stores with a twenty dollar mark-up. The matte translucent jar adds to the overall lush experience of the moisturizer and the light blue color of the cap relays the calming feeling of tropical waters. As someone with combination skin, I always worry about looking like a greaseball on one side and the Sahara dessert on another. However, this moisturizer creates an even and hydrating glow throughout all parts of my face. **This review was collected as part of a promotion.
good hydration, not very brightening
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I live in a dry climate, and am at the age where my skin is changing and has slower turnover. I was interested in the brightening effects of this face cream, as well as the hydrating effects. I typically look for a heavier cream that can be used both day and night. I used this both day and night for a week and I honestly didn't notice.much if a difference. It smells wonderful and is more of a gel-cream texture, which was a little unexpected. There is a strong citrus fragrance which is pleasant- but definitely noticeable. This hydrates well and lasts all day, which I liked. I didn't notice any significant brightening effects after the 7 days, and was a little disappointed in that for a product in thia price range. This would be nice for someone who likes strong citrus fragrance in a face cream, and perhaps combo to oily skin, due to the gel-cream. It want quite occlusive enough to be a hit with my combo-dry skin, but worked "okay" overall. This product was provided for promotional purposes in exchange for my honest review. **This review was collected as part of a promotion.
A Glowy, Hydrating Treat for My Skin!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I've been using the PÜR Cosmetics Tropical C Brightening Vitamin and Peptide Moisturizer for the past six days, and I'm honestly impressed with how it's been performing. From the first application, I noticed how deeply moisturizing it is—my skin immediately felt soft, hydrated, and comforted without feeling greasy or heavy.What really stands out for me is the glow it leaves behind. It gives my skin that healthy, lit-from-within radiance that makes me feel confident even without makeup. It's the kind of glow that makes you look well-rested and refreshed, and I'm definitely here for it.I also appreciate the light, tropical scent. Normally, I avoid scented moisturizers, but this one is subtle, fresh, and not overpowering at all. It actually adds a nice sensory touch to my routine without irritating my skin or overwhelming my senses.So far, this moisturizer is checking all the right boxes—hydrating, glow-boosting, and gentle with a refreshing scent. I'm excited to keep using it and see how it performs over time, but after nearly a week, I can confidently say this is becoming a standout in my skincare lineup. **This review was collected as part of a promotion.
Brightening, hydrating gel cream
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This Tropical C Brightening Vitamin C & Peptide Moisturizer has a gel texture that is so hydrating and cool to the touch. I enjoy PÜR Beauty's creative formulas and their approach to achieve natural-born beauty. Vitamin C is one of my favorite ingredients for brightening skin! This cream contains so many different extracts of tropical fruits plentiful of Vitamin C. Mango, Pineapple, Lychee, Papaya, Grapefruit. This lineup of fruits makes me almost want to eat this! The subtle peach colored tint of the moisturizer blends in with my skin very well, giving it a natural glow/I luminous effect that I love. This moisturizer also helped improve my skin complexion, as I had some dark circles under my eyes from not getting enough sleep lately. I am adding this gel cream as a to my summer daytime routine and would recommend to anyone needing the same. **This review was collected as part of a promotion.
PUR Vitamin C & Peptide Moisturizer
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I spend alot of time outdoors in the wind and sun so I'm loving the Pür Tropical Brightening Vitamin C and Peptide Moisturizer! This cream is like a tropical getaway for my skin. The vitamin C gives my complexion a gorgeous glow, while the peptides help to plump and smooth out fine lines. The formula is lightweight and non-greasy, making it perfect for everyday use. Plus, the scent is amazing - it's like a tropical paradise in a jar! Also a little goes a long way if you apply too much it does feel greasy ....but not alot is required for amazing results. My skin feels hydrated, soft, and supple, and I've noticed a significant improvement in my skin's brightness and texture. If you're looking for a moisturizer that will give you a radiant, sun-kissed glow, look no further! **This review was collected as part of a promotion.