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Summary
Color Wow Raise The Root Thicken + Lift Spray for all-day root lift + volume that's never sticky or stiff.
Benefits
- Delivers major root lift without feeling stiff or sticky
- Contains proprietary elastomers that form a "spring" at the roots
- Root lifter that can be used on wet or dry hair - non-yellowing
- Never sticky or stiff for bouncy, natural styles
Key Ingredients
- Raise the Root is formulated with unique flexible, translucent polymers that act like a spring at the root of your hair, creating instant lift and volume that lasts.
Formulated Without
- Paraben
- Sulfate
- Gluten
Item 2507215
- Spray onto damp or dry hair, concentrating at the roots.
- Style as desired.
- Hit with blow-dryer heat for lasting results.
Alcohol Denat., Water (Aqua), PVP, VP/VA Copolymer, Panthenol, PEG-75 Lanolin, VP/Methacrylamide/Vinyl Imidazole Copolymer, Fragrance (Parfum), Propylene Glycol, Benzophenone-4, Hydrolyzed Keratin, Hydrolyzed Silk, Potassium Benzoate, Potassium Sorbate, Phenoxyethanol, Citric Acid.
Shipping Restrictions : This item cannot be shipped via air.
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Reviews
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Most Helpful Positive Review
I swear by this stuff
I have thick, long, wavy hair so it's hard for me to get and keep volume at my roots. This works soooo well at giving me serious, long-lasting lift when used properly. After washing my hair, I spray it along my roots in sections along the crown of my head, then blow dry my hair upside down (the upsi...
Most Helpful Critical Review
Not your typical take on "volume"
This stuff is interesting in that it takes a different approach to "volume" than most other volumizing products. Instead of making your hair seem thicker, denser, or fuller, it instead injects so much dry static electricity that hair just stands up, out, and in every direction, no matter what else y...
3171 results
Wow! Impressive
This is Wonderful for helping add volume to the top of my hair now that im in my late thirties. I'm super impressed and will continue to buy this moe that I've found it.
Love
Hair Type Straight Hair
I have very fine, thin hair that always falls flat. This gave my hair much needed volume and felt like hair. I typically have to plaster it with hairspray but with this, I use their a bit of their texture spray and the volume foam. While I understand not every product works for everyone, this one is a keeper for me.
Does not do the job
My hair is fine, but has good body. I bought this and the volumizer for extra lift but it made my hair sticky and it felt dirty- dullened the color- so disappointing. My daughter who has beautiful full body hair and she had the same results.
Disappointed and not worth the money
I have fine hair that has very good body. It is always easy to style my hair so I bought this product to lift the roots a little bit more on the top and to make it even fuller. This product did not do much for my hair. I found that it was a little sticky afterwards, and my hair felt dirty after two days. Usually, I can get away with washing my hair every every 3 to 4 days, but after using this product, you feel like you need to wash it out by the second day.
This works!
I have extremely thin, baby fine hair that lays so flat on my head that nothing helps. I refuse to tease my hair for volume, and I don't use extremely hot heating tools because I don't want to damge it or break it off, so I bought this to try. I really like it. I don't think I have the "how to use it correctly" down pat yet, but I do notice that it helps so much more than any other volumizing product I have tried. You don't need a ton of product (personally for me because of how little hair I have), so the price and amount of product you get are worth it for me. It smells good, and doesn't have a super string fragrance, which is good for me, because I am very sensitive to certain fragrances in hair products. They also have a travel size if you don't want to commit to the full size just yet. There are also a lot of videos and tutorials on ways to use it that I found very helpful.