Product Reviews Rated 4.49 out of 5 stars
508 Reviews
Most Helpful Positive Review Love it! Zoya has become my favorite polish brand. It's ceuelty free and they are considerate of what is actually in the polish also. Secondly, they do every finish so, so well. The holo's all the way to normal creme finish polishes. They are exceptional.
Most Helpful Critical Review Pretty color but wouldn't dry I have been using Zoya for years along with OPI, Essie, China Glaze and basically all of the store bought brands. I cannot find Zoya at my local stores and decided to buy one off of here. I really love the color Rue and was looking for a pink toned nude for when I don't want much color. After waiting an initial 8 hours after painting my nails I went to bed and woke up with dents and cracks on each finger? Suffice to say, the nail polish would not dry. I am an ambient nail polish user. So, I do not like using a top and base coat every time I paint my nails and I did not use any when I did the first application. I decided to try a second time so I removed all of the dented nail polish and repainted them the second day. Again, without a base or top coat. Waited another 8+ hours, took a nap after a long day and woke up and yet again a bunch of dents and cracks. Tired of it, I grabbed my Jessica Brilliance top coat in a last ditch effort to keep my mani and applied it to the dented polish and wa laa.. the polish dried within 20 minutes completely and no more dents. This is a really good top coat but it becomes expensive to have to use a base and top coat for every manicure. I reached out to Ulta to see if I could exchange this bottle for a better Rue since I received a slightly bad batch (this is what happens when you receive a bad bottle) they said they do not do exchanges, only returns for refunds and they do not refund the total amount due to shipping and tax. Needless to say a return would make me lose money and the nail polish. They said the only way to make an exchange is to go in store with the product and the receipt that came with the package. So everyone please be warned, be careful with what you decide to purchase on here because exchanges are not an option unless you have an Ulta near you and returns will cost you.
Reviewed by 508 customers This product wears wonderfully 5
Ulta shopper from Stockton, CA
I work in a job where I use my hands with all types of materials, dirty, dusty, rusty, or whatever so it is very hard to keep nail polish on for any length of time. Really, most polishes end up coming off in a day. This one is different. Using the base coat, color and topcoat really makes a difference. I actually got to use nail polish remover to get it off this week, after 6 days!
Beautiful color 5
Bailardora from Cary,NC
Very pretty color very neutral
Beautiful iridescent neutral color. 5
Jeannine from Terrell TX
Applies easily and stays on for days without chipping.
Love zoya, not this color; been sitting on shelf for awhile 3
S from La, CA
2 coats and it still wasn't opaque. Not very shimmery like I though. Very streaky - I noticed lots of Ulta's nail polishes are old. They need to restock
really like this polish 5
OLder Lady from Florida
I really like how this polish goes on and the colors are beautiful. However there were not a lot of colors to choose from.
Beautiful 5
Jen from Jefferson City MO
This color is absolutely beautiful!! It's exactly what I was looking for!
Love this product 5
Eliz G. from Ohio
I'm not a "fuss over my nails" person, but I like them to look nice. I tried Zoya because it was less toxic. I thought it wouldn't be as tough as other polishes, but boy was I wrong. The colors are gorgeous and strong. I don't get inflammation around my nails from chemicals. Wonderful product, worth every penny!
Avid Lover! 5
Seeker from Pensacola, FL
Love Zoya's product. They are absolutely wonderful and totally beat out competitors! My nails don't feel brittle or compromised after use. I have invested in 15 of these wonderful little bottles. Easy to mix and match. Healthier choice, too, in comparison to other brands that use toxic or potentially harmful ingredients.
Barbie Neon shimmer pink 5
QueenDartistry from Bothell
I love the history behind Zoya products and that she wanted to do great things with her products….Making them actually less toxic started in the mid 80's with her fun colors love them love Made in USA too
Love how it applies 5
Cece from No
Perfect in two coats, top it with a gel top coat and it looks awesome. Also it hasn't chipped at all in 3 days, can see it lasting a week or more still looking good. Will buy a few more colors, it's that good
Love this nail polish! 5
Me Me from Dallas, TX
It's been years since I have polished my nails. My reason, polish never stays on long enough, until I discovered this brand so glad I did.
Never again 1
Susie from El Paso
I won't waste my money on this brand again.
I am impressed!!! 5
Zoya from Los Angeles, ca
The best nail polish I ever used! Stays on and doesn't chip!
Chips horribly 3
Sydney from US
This applied nicely and looked great, but started chipping in under 24 hours. I used it with Out the Door top coat, which I always use, and I've never had another brand chip so quickly
Abby is to die for! 4
Nessa from FL
I've never tried Zoya polishes before and was looking for the perfect lavender pastel polish and found the shade Abby. Im so I love with the color it is so pretty and it was fairly easy to apply. You could probably get full opacity with one layer but I did two thin layers and it was perfect. The formula of the polish itself isn't overly thick or thin and I didn't have a problem with streaking or sheerness, which is hard to come across especially with pastel shades. The only thing I didn't super love was the brush. It's a cheap thin brush and I was kind of struggling to get an even application on my thumbs since it's so thin. At the same time the smaller brush helps me with not painting over the cuticles and getting color from corner to corner but I wish it just was a bit bigger or denser, and then it would really be the perfect nail polish for me. It also dries quickly. I would love to try other shades!
Not a fan! 2
Ddte from MA
Started chipping in less than 24 hours, color looked flat and for that price I expected more. Will definitely not buy more Zoya polishes and keep buying others that do stay on and look more professionally done.
Super cute 4
Mandy from Herndon, VA
Cute, great quality similar to OPI
Great for long lasting manicure with top coat 5
JC from Cerritos, Ca
I am not great at manicures, will always mess them up within 2 days. I decided to try this because of the reviews and I am impressed. I did my nails on Tuesday and it is now Sunday without a chip or peeling. I am not delicate with my hands, working out, washing dishes etc. and it has held fast. I am hoping it lasts a week (only 2 more days) but so far, great and much cheaper than a manicure at the nail shop.
Love the color 4
Never enough polish from Washington state
Love the coverage on natural nails
It's alright 3
Dani from Florida
Good product. Pretty color. Bubbles a bit if you put on too many coats. But you have to layer if you want enough coverage.
Yes I would buy this nail polish again 5
Liz the Caregiver from Bakersfield, Ca
I bought this polish because it was vegan. Love the color also.
Easily Would Buy Again 5
Autumn31 from Port Orange, Florida
I applied the shade Hera to my nails and this color is beautiful. Went on smoothly and opaque in one coat but I always apply two to three coats of polish depending on the color and formula of the polish.
My new fave! 4
makeup enthusiast from CA
I love these nail polishes! I have River (shimmer blue) and Cece (green glitter). They dry pretty fast and they have a beautiful payoff. I normally hate painting my nails because a lot of nail polishes take forever to dry, but these dry quick. Definitely will buy more colors.
New fave 4
B from NC
Absolutely love the colors and gorgeous shine with top coat. (Definitely need the top coat to keep it from chipping and to get a better non-sticky texture but well worth it!)
Clumpy and thick 2
Violet from Bergen county , New Jersey
I love Zoya but this polish was hard to apply and looked like wall paint
