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e.l.f. Cosmetics Incredi-Curl Curling & Volumizing Mascara
Summary
Highlights
e.l.f.'s Incredi-Curl Mascara is a buildable, volumizing and curling mascara that grips lashes for big, bold curl and volume that lasts. The curved, dense bristle brush catches each lash to volumize, lift and set curl for an eye-opening effect. The formula is smudge, flake, and transfer-resistant.
Benefits
- Buildable formula grips each lash for lasting curl & extreme volume
- Curved, double-sided bristle brush volumizes, lifts & sets curls
- Smudge, flake & transfer-resistant formula
- e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA
- e.l.f. is proud to partner with Fair Trade USA & manufacture products in Fair Trade Certified facilities; look for the Fair Trade Certified seal on your e.l.f. product
Research Results
- 102% improvement in curl*
- 88% saw bigger & bolder lashes**
- *In an instrumental test
- **In a consumer perception test
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
Item 2639452
- Before applying curl mascara, gently wipe excess product off the tip of the wand.
- Align the inner curve of the wand at the base of your lashes and wiggle mascara wand upwards in a zig-zag motion to coat lashes from root to tip.
- Use the outer curve of the wand to layer additional coats to curl all the way up and turn on volume.
Brown: Water (Aqua), Styrene/Acrylates Copolymer, Propylene Glycol, Synthetic Beeswax, Ricinus Communis (Castor) Seed Oil, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate, PVP, Polyamide-5, Polyacrylic Acid, Palmitic Acid, PEG-8 Caprylic/Capric Glycerides, Hydrogenated Polyisobutene, Nylon-12, PEG-100 Stearate, Acrylates Copolymer, Magnesium Aluminum Silicate, Stearic Acid, Phenoxyethanol, PEG-40 Hydrogenated Castor Oil, Aminomethyl Propanol, Ethylhexylglycerin, Polyquaternium-10, PEG-90M, Crambe Abyssinica Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Alcohol, Sodium Benzoate, Silica, Tocopherol. May Contain: Iron Oxides (CI 77499, CI 77491, CI 77492), Titanium Dioxide (CI 77891).
Ingredients may change or vary from time to time. Please refer to the packaging of the product you receive for the list of ingredients in your particular product.
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Reviews
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by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Great bang for your buck!
I didn't have high expectations for this mascara going in, although there are several Elf products I do like (I'm a high end makeup girly). I was very impressed by this mascara! The coloring is great, it lasted all day and it did very well doing several coats- it was super buildable and made my eyes...
Most Helpful Critical Review
Works
I got the product the product for free from elf in exchange for a review. It's okay, not amazing. The curl is definitely there right after applying, and the shade is super black, which I liked. It makes your lashes pop without looking too heavy. But after a few hours, I noticed the curl started to f...
894 results
Not my favorite
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
You can tell that this is a cheap quality in comparison to other mascaras that I've used. Not an all day wear and clumped on my lashes after a long day.
Long lasting mascara
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
Good long lasting mascara that holds a curl. Noticed more volume and easy to apply. Easy to take off and didn't notice any smudging. Good everyday mascara
Curling Mascara
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
e.l.f. Cosmetics Incredi-Curl Mascara in Deep Brown color lifts and curls your eyelashes. The brush is designed for also creating volume. Unfortunately, brown mascara is not for me.
Good!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
Elf's Curling Mascara in Dark Brown is good. It does a good job lifting and curling lashes. I like the mascara wand shape, too. It makes it easy to apply. The coloring of the mascara doesn't really show up as prevalent as I would have liked. It does give a more natural appearance on application and is water resistant!
Lashes volume amazing
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
There is minimal clumping and it is definitely water resistance. I love how my lashes get a boost of volume and i know that my lashes are a bit heavy but the curl it adds on lashes.