Rated 4.2 out of 5 stars
Most Helpful Positive Review I love it!!
I don't even know where to start. I hated concealer when I was younger because it was streaky and would melt off. I'm turning thirty in November and I rarely ever wore concealer-- I never realized how much of a mistake I was making. I did a lot or research before trying this and I love it so much. It doesn't take much to cover my huge dark circles and it doesn't streak cake or pack into creases around my hooded eyes. I have oily, acne prone skin and this takes care of blemishes like whoa. I'm probably going to start using a little as a highlighter because of how much I love it. It feels light and smooth and not at all greasy. I set it with Maybelline Got Me loose powder. I'll include a picture of me without concealer.
Most Helpful Critical Review Poor packaging
The product itself is great, however, the tube it comes in is defective. The clicker that you turn to make the concealer come out will stop working and it's impossible to fix. I'm on my third one now. I love the product but it's completely useless if I can't even use it due to the faulty mechanism on it. Unfortunate.
Reviewed by 3311 customers Best Drugstore Concealer
TC from SoFlo
This is the best drug store concealer I have tried and I have tried a lot of concealers! I love the application sponge and I typically do two applications for my under eyes. The coverage is good for everyday makeup.
It is not full coverage but the color Tan Haler is the perfect shade for my complexion. I am the shade Marquises in the Nars foundation and use this concealer to brighten my under eyes. I wish I would have tried this one sooner. Side note: I stopped purchasing my tarte shape tape for this concealer. I think this concealer is better and you can't beat the price point.
Selena kerns from Nevada
This is one of the best concealers I've tried.Very natural
DO NOT BUY!
KK from Mass
I picked up this concealer in hopes of using it for dance competitions and even for daily use as needed. The product does close to nothing for your blemishes and only coats them with a thin layer of a dusty power-like substance. The sponge is of horrible quality and doesn't have any purpose other than to spread bacteria around on your face and cause even more pimples. The area around my nose has some redness and the concealer can't even seem to half cover-up that, so I'm disappointed, to say the least.
Age Rewind from Utah
This is a fantastic concealer! Great medium coverage. I find it to be great for everyday wear.
Amazing, perfect purchase
Mrs Luna from CA
I have dark circles under my eyes most days. I don't use much make up and thought I better step it up so I don't look so run down. I use Bare Essentials Light 08 Foundation powder. I bought the 120 light pale/ medium Instant Age Rewind Eraser. It is perfect!
Tee A from Maryland
I've been wanting to try this product for a while but was a little nervous about it. Once I tried it I was shooked! I use the shade tan just to give me a tad bit of highlight under the eyes. I don't have dark circles or anything so the coverage for me is perfect. This is definitely my new favorite go to concealer.
DON'T GET IT !!!!
Me from Ca
JUST HORRIBLE !!! IT WAS MY FIRST CONSEALER AND IT RUINED MY EXPERIENCED. AND THIS WAS RECMENDED BY THE INTERNET!!!! ASK JAMES CHARLES FOR HIS OPPINION ON THIS PRODUCT !!!!!!
Have a nice day to anybody reading this ,
makeup enthusiast from CA
I haven't used this concealer in so many years, so I decided to give it another go and I absolutely love it. I got the shade Warm Light (for reference I use shade 185 in Fenty and CN18 in Clinique) which is a perfect match and it didn't really oxidize on me. It looks so smooth and skin-like. I also really enjoy the medium coverage because I like more natural makeup. All concealers crease on me because I have deep creases and I'm oily, but this one doesn't separate which is really nice. I tried it in comparison with the Elf hydrating camo concealer and the instant age rewind definitely wins. The elf one did have more coverage but it was really patchy. Overall I'd recommend this concealer to all skin types.
Best concealer I've ever had
Caitlyn from Indiana
This concealer is hands down the best concealer I've ever tried!! It never creases and covers tiny little blemishes. It's a great everyday concealer if you're looking for something light, and blends very nicely!
Cannot recommend this enough
Laura from Los Angeles
If I was stranded on an island, this is the concealer I would bring with me. It's perfect for everyday looks and glam moments and everything in between. Many concealers crease on me due to my dry under eyes, but this formula is amazing and it feels moisturizing on me. It builds and blends well, and I can easily set this concealer and forget it. It also layers well with other products on top of it so I don't have to worry about it separating. It makes me feel confident and I don't have to worry about it creasing throughout the day. I highly recommend for dry and sensitive skin types.
Medium coverage concealer
Gisselle from Tampa,Fl
Been using this concealer for years it's great and medium coverage wouldn't say it's full coverage tho wouldn't recommend if you have really dark under eyes. Use this on my cheeks for redness and it covers well, gives the "no makeup" look. Overall if you want more of a natural look I definitely recommend this product.
Gigi from Washington
I use this under my eyes for everyday, as a spot concealer, and also as an eyeshadow primer. It really does it all and has buildable flawless coverage while being hydrating. Always keep them in stock at home
Not worth the hype
Fate from Colorado
I really don't understand the reviews for this, the coverage is meh & it's so drying.
Wanted to love this
B from Jacksonville
I really wanted to love this concealer because of all the hype, but I ended up not liking it at all. It didn't give me any coverage and the product consistency didn't allow for build up. However it was easy to apply and blend
Perfect and Easy
Rebecca from Texas
I bought this concealer months ago and have loved it ever since. I did not think I would like the sponge applicator but I found it to come quite in handy. Other than buying the wrong shade at the time, I thought it performed perfectly and was fast and easy in the mornings. Would buy again!
very good for dry skin
linda from fort worth
I have naturally dark circles under my eyes and this product erases then. Its not caky, and dosent crease for me.
Not worth the hype
Sara from Chattanooga
I'm not sure what people are raving over. One of my least favorite drug store concealers and I've tried a ton of them.
A classic favorite!
Ireland from Kentucky
This is a concealer I always find myself coming back to and falling in love with all over again! It provides perfect amount of coverage, it's such a smooth and creamy formula, never creases if I set it properly, and feels so nice on my skin! (I have very dry skin and very dark under eyes) i never have a complaint about this product, been using it for years!!
Britt B. from Loveland, CO
Love this concealer it goes on super easy and doesn't crease!!
Love this concealer!
Lms17965 from Ohio
Highly recommend this product makes your skin looks so good especially dark circles. Great job Maybelline
ali from michigan
my favorite drugstore concealer!! blends beautifully
Yani from Miami, FL
Super cheap and honestly better than any expensive concealer I've ever purchased.
sadie :) from AL
i love this! i've been using it for years. i don't like the little sponge on top but i usually just take it
off and click some up and use a brush to apply it and a beauty blender to blend.
Actually fits me
Cassie7 from New York, NY
Honestly I was really surprised to find a drugstore conceal that fits my skin tone, I'm really pale and have cool undertones and this is the first concealer I've found (drugstore or otherwise) that actually matches my skin. It covers my dark circles well but I do have to use my fingers to blend it, or else it looks strange. Definitely has to be applied on moisturized/oily skin though or else it won't blend well.
not enough coverage
eisela from pennsylvania
i only use concealer for my under eye dark circles, and with this product it takes multiple layers to cover them. the coverage is terrible and it takes up more time having to keep applying it over and over.