Rated 4.27 out of 5 stars
Most Helpful Positive Review New favorite concealer! Best I've used ever!
I got a sample of this because nikkietutorials raves about it, and now I see why! I'm definitely going back to purchase the full size! It covers dark circles so well and it help with your bags and wrinkles! Definitely a full coverage concealer!
Most Helpful Critical Review Great coverage BUT very little product in tube!!!!!
I really like this product. It is full coverage concealer and that is exactly what I am looking for. However, and this is a BIG however, I am very disappointed with the amount of product in the tube. Don't be fooled by the size of the tube because half of it is air! After opening my first tube, squeezing out all of the air, only half the tube had actual product in it. I thought "this must be a mistake" so I took it back to the store, received an exchange and the exact thing happened with my second tube. Both where brand new, in boxes and completely sealed. For the price I totally expected a full tube of product. The packaging is very deceiving!
Reviewed by 5500 customers Best concealer!
Roxana from Maryland
This concealer actually works! I love the formula as well it's extremely soft, easy to blend & you can apply many layers. I've tried other concealers before like Nyx yet this one actually hides my dark circles, because it blends so smoothly it can also be used as foundation. It covers up dark circles, blemishes and discoloration.
TrishbNY from New York
Not only did it cover well but I went from looking tired to awake and it lasted the entire day! Didn't settle and didn't slip. Definitely give it a go!
Not for wear alone
SraCha from Utah
I went from Tarte Shape Tape Concealer to this after having a hard time matching my tan summer skin to my shape tape. I do love the wide range of color options that IT offers for this concealer, but personally prefer Shape Tape for its matteness and coverage. This IT concealer hardly covers my under eye circles, and leaves my under eyes looking almost wet and dewy. I don't wear foundation, and maybe it performs different when applied with it, but for just under-eye coverage alone and no other makeup, this just doesn't do the job. I have to have 3 or 4 layers to even hide my dark circles, and then it starts to feel too thick. It is nice and waterproof though, and the hold is great. I have been layering it with my Shape Tape for a more matched color and a stronger hold. Overall, probably wouldn't buy again.
Acne, Creasing, Flashback
Hadley from TN
I bought this because so many friends and influencers rave about it, so I really wanted to like it! It's pretty once blended (which takes forever because it's so thick,) but I started getting acne when I blended a bit on my chin and forehead. I then realized the first ingredient is caprylic triglyceride.. aka coconut oil. Also, I'm only 20 & the creasing is insane. No other concealer creases like this & it makes it hard to set with powder. It also has terrible flashback in photos. There are so many better alternatives. I don't get the hype.
I want to love it
Tina from los angeles
It is extremely thick and is hard to blend. It picks up all my mascara residue and I end up with dark make up under my eyes. NOT COOL.
Makes me appear younger!!!
Grandma5 from kingsport tn
I have bought this several times. I like the way it covers and makes me look younger.
Near the bottom of the tube there is excess zinc oxide or something white that I don't care for.
Otherwise, I really like it better than any I have used. Only use a tiny amount and rub it between
your fingers or let it get warm on your finger so it will spread easily. (like the others say) It lasts a long time. So it is a good value.
Texmexgirl from San Antonio, Tx
I use this as a concealer but can be used all over. I'm light/medium skin w/ neutral undertones, but I bought the light natural color and it works. It brightens up the under eye area nicely.
Kirstin from Idaho
I bought this because my beat friend swore by it, I tested it out one day and had a horrible burning allergic reaction, I took it back just yesterday, and I showed them what it had done to my face, I had scabs all over from a chemical burn of some sort. I'm sure it's just my luck with the allergy but it's also great and gross, I have pretty dry skin and it made me very oily (and not in a healthy way) I would say don't waste your money on it but it could just be my extremely sensitive skin.
MUACosmo from Wichita
This only takes a tiny amount to use. I place 3 tiny dots under my eyes and use my fingers to spread. Then I use a concealer brush to blend. I don't bake but apply a small amount of ultra fine setting powder and it doesn't crease all day. It completely covers the dark color under my eyes that's genetic. I absolutely love this stuff. My first time using I applied way too much and it looked horrible and patchy when I applied setting powder. The key is to use a very small amount.
I returned it :(
Shayhazard from Bedford, tx
So I was looking for a thick cream full coverage concealer to replace mine that got discontinued, so I bought this. First of all I already have oily skin, so when I put this product on although the coverage was great it was super greasy and made my under eye area look shiny af. It looked horrible. So I took it back
BAga from TX
When they say waterproof, it is! Wore it to a funeral in the Texas heat and it didn't go anywhere. It also doesn't crease like other concealers. It is very full coverage and thick so I like to put a DAB and I do mean a small dab on one finger then touch another finger with it and then apply and it goes a long way. This tube will last me forever!
BEST concealer I have tried & well worth the $$
sarah from Arkansas
I have dark circles and always have. Concealer is a product I'm always on the search for and eventually I gave up on "big brands" and settled on drugstore ones. Then I bought this on a whim. SO glad I did. It barely takes a dot for under each eye. It really is waterproof! Not too oily or watery. It blends really well. It's opaque enough and is the only match for my dark circles. If you have the same problem, I would 10/10 recommend! I have had the same bottle for almost a year and still haven't used it up, even though I wear it everyday.
Practice makes nearly perfect!
The Redhead from Spokane WA
Most of the reviews I've read here sound like too much product is being applied! I have some small facial scars from skin cancer. I use this as a foundation. A very small amount, warmed on finger, then applied sparingly with a good brush. Blend, blend, blend. Next a damp sponge to smooth everything. Lasts all day, looks flawless and keeps my skin moisturized. LOVE this product.
Gracie sue from kansas
I really wanted to like this, but it was way to heavy and quickly settled into my textured skin andfine lines around my horrible genetic dark circles. the coverage is good, it might work better if you have smoother skin or prefer a heavier consistency.
My go to
Rachel from Nashville, TN
I love this product. It is thick but it warms up on the skin and gets thinner. I put in on my finger first, spread it around under the eye, then blend with a sponge. I'm 26 but have natural creases and fine lines as well as very blue/black toned circles. This looks the most naturally flawless and doesn't crease once I set it with powder. My under eyes have been my biggest insecurity since I can remember and this is my holy grail. I never would have expected it, but this stuff DOES WONDERS.
THICK, HARD TO BLEND
MakeupinUtahh from Ogden, Utah
Not a fan of this. This is too thick and difficult to blend. WOULD NEVER RECOMMEND.
Reese from Brighton, Colorado
Not only did this product give me great coverage for my eye bags, but it lasted a very long time. When I bought this product, I didn't expect it to last long but it lasted for a very long time! It also wasn't sticky at all. I love to use this product for my cut crease AND concealer. For my cut crease, it had a great application and wasn't sticky or heavy what so ever! I highly recommend this and I will definitely purchase again!
Goes on nice but
Claire M from Houston, TX
Looks great as when smoothing it on but it becomes super cakey as it settles in and seems to move toward troublespots. Within 5 minutes of application, it looks awful. I am 45 and developing wrinkles. The anti-aging aspect did nothing for me.
Good coverage but Thick!
E.A. from Chicago, IL.
This concealer definitely has full coverage but it snugs deep into your fine lines and creases.. it is a thick consistency, so a little goes a long way!
Creasing and not for oily skin
Mel from Michigan
If you have oily skin AND creases anywhere in your under eye, this concealer will not work for you. Trying to set it with powder is also a nightmare. The powder seems to turn a different color where this concealer was applied and the powder and concealer will separate from the rest of my foundation on my face, very strange.
Great for dark circles
Blair from New York
Full coverage for dark circles. I've found it doesn't crease or cake like others that I've tried. I keep trying others and keep coming back to this one.
Nicole D from Monticello, NY
I originally got this as a small sample from Ulta a few years ago and it was amazing! Now, the formula must've changed because it's totally AWFUL with what I purchased. It does the opposite of what it's supposed to do and pulls down on all creases of the skin, makes dark circles look weird/greenish. Heavy, feels like you're wearing vaseline. Just awful. Avoid!!!!
Laur from Ny
I love this concealer- it is perfect for the under eyes BUT the packaging is horrible it breaks every time and product comes out of the area where the plastic has ripped like on the side of the tube I have to put it in a jar bc the packaging leaks every time I squeeze it out- plz replace the packaging to a jar or something that doesn't break this formula is to thick for a squeeze tube
Lil' Liv from New York, NY
I have tried this product SO many times and so very many different ways hoping for a better result. Especially since it is so well loved. It has incredible coverage, but the formula is garbage. Within an hour of application, I already see it settling Into my VERY faint smile lines and forehead wrinkles. I'm 22 and they're unnoticeable without makeup, and under all other concealers but THIS product makes me look 30. Within 3-4 hours, on the more oily portions of my face I see separation. But the worst is the UNDER EYE results. The main reason I need concealer as full coverage as this one (genuinely is) is for my dark under eye marks. No matter how thin or thick my application, no matter how well or heavily I set the under eye, within 30-40 minutes there are noticeable creases from this products. So disappointing.
Chelsy from Ohio
I've tried several concealers and this one is my favorite. It doesn't clump up over time or separate. Provides full coverage. Doesn't feel heavy on my skin.