Free standard shipping on any $35 purchase
Sale
New Arrivals
Luxury Makeup
Ulta Beauty Collection
Makeup & Nail Gifts
Travel Size & Mini
Foundation Shade Finder
Foundation Quiz
Mascara & Lash Quiz
Virtual Try-On
Makeup Obsession
Black-Owned & Founded
ILIA
New! Multi-Stick
Luxury Skin Care
Dermatologist Recommended
Skin Care Gifts
Skin Care Quiz
Skin Health Guide
The Wellness Shop
Skinfatuation
StriVectin
New! Super-C Night Vitamin C Cream & Super-C Eye Vitamin C Cream
Hair Care Gifts
Hair Quiz
Hair Goals
Hair Style Try-On
Curly Textured Hair
Hair Tools Guide
Hair Goals | Revive your hair
Restorative hair care for a healthy, age-defying look.
Luxury Fragrance
Fragrance Finder
Fragrance Crush
Fragrance Crush | Burberry
Burberry Goddess & Hero
Body Care Gifts
LUSH
Exclusive & online only! Feeling Sleepy Bodycare Discovery Kit & Best Of Bath Bombs Bath Bomb Duo
Tool & Brush Gifts
Dyson
New & exclusive! Dyson and Ulta Exclusive Airwrap multi-styler in Onyx Black and Gold
Now Trending
Gift Cards
Current Ad
Conscious Beauty
SPARKED at Ulta Beauty
Makeup & Nails
Skin Care
Hair
Tools & Brushes
Fragrance
Body Care
Men
Gifts
The brightest up and coming brands
Buy More Save More
Gifts with Purchase
Coupons
Celebrating our diverse communities
Beauty Reads
Ulta Beauty Live
Product FAQ
Hair Services
Waxing & Brows
Makeup & Lashes
Skin Services
Ear Piercing
Free Same Day Delivery
On any order thru 9.19
FREE SHIPPING on all Beauty Steals
Diamond & Platinum members only.
21 Days of Beauty Event
50% off Daily Beauty Steals.
NEW
You've never seen natural, full coverage like this.
ICONIC EYES
Waterproof all-day wear meets tattoo-bold pigment.
NEW FORMULA
Iconic all-day transfer-proof wear, evolved for extreme comfort.
$
2 colors
41 colors
Exclusive
4 colors
6 colors
5 colors
12 colors
32 colors
8 colors
Online only
3 colors
