skip to main content
ULTA
  • Home
  • / Makeup
  • / Face
  • / Foundation
  • / Born This Way Undetectable Medium-to-Full Coverage Foundation
fanFavorite_badge
Born This Way Undetectable Medium-to-Full Coverage Foundation

Too Faced

Born This Way Undetectable Medium-to-Full Coverage Foundation

(5275) REVIEWS (449) Q&A ASK A QUESTION

1.0 oz Item 2290015

Color:Porcelain (very fair w/ neutral undertones)

Find in Store-

Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation is an oil-free foundation offering medium-to-full natural coverage.

Inspired by "I woke up like this" perfection, Too Faced Co-founder and Chief Creative Officer Jerrod Blandino set out on a mission to create a foundation so undetectable you can go ahead and lie with beautifully natural coverage that will have everyone thinking you were Born This Way.

Infused with:
  • Coconut Water to aid in delicately replenishing skin's moisture levels
  • Hyaluronic Filling Spheres for a smoother, more youthful appearance

This oil-free foundation masterfully diffuses the line between makeup and skin. Coverage so undetectable, they'll think you were Born This Way.

Tip: For "I Woke Up Like This" perfection, apply from center of the face outward and blend. Build to full coverage by layering as needed.

Results:
  • 100% said this foundation blurred their imperfections
  • 100% said this foundation made their skin look absolutely perfect
  • 97% said this foundation provided natural coverage

Features/Benefits:
  • Medium-to-full, undetectable coverage
  • Hydrating
  • Long-wearing for 12 hours
  • Photo friendly/No flashback
  • Non-comedogenic
  • Oil-free
  • Coconut water helps delicately replenish skin's moisture levels without over hydrating
  • Hyaluronic filling spheres for a smoother, more youthful appearance

Find your perfect Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation.
Water (Aqua) (Eau), Cyclopentasiloxane, Glycerin, Aluminum Starch Octenylsuccinate, Isododecane, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Dimethicone, Ethylhexyl Methoxycinnamate, Magnesium Sulfate, Diphenyl Dimethicone, Tribehenin, Triethoxycaprylylsilane, Disteardimonium Hectorite, Polysilicone-11, Propylene Carbonate, Tetrahexyldecyl Ascorbate, Cocos Nucifera Water, Ethylhexyl Palmitate, Rhododendron Ferrugineum Extract, Alcohol, Silica Dimethyl Silylate, Lecithin, Pistacia Lentiscus (Mastic) Gum, Butylene Glycol, Potassium Sorbate, Sodium Hyaluronate, EDTA, Caprylyl Glycol, Phenoxyethanol. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

Details+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Too FacedBorn This Way Undetectable Medium-to-Full Coverage Foundation
 
4.2

(based on 5275 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Blends well (3522)
  • Easy to apply (3481)
  • Goes on smoothly (3439)
  • Lightweight (2954)
  • Good pigmentation (2706)

Cons

  • Pricey / poor value (580)
  • Doesn't stay on (579)
  • Too greasy (405)
  • Poor coverage (295)
  • Heavy (227)

Best Uses

  • Full coverage (2225)
  • Light to medium coverage (1887)
  • Normal skin (1414)
  • Dry skin (1113)
  • Sensitive skin (945)
    • My Beauty Routine Takes:
    • 30 minutes (236), 10 minutes (112), 1+ hour (59)
    • Reviewer Profile:
    • Brand buyer (2542), Budget shopper (1603)

Reviewed by 5275 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
2.0

Not for me

By Elly

from Orange County

About Me Brand Buyer

Pros

  • Easy To Apply

Cons

  • Cakey
  • Doesn't Stay On
  • Too Greasy

Best Uses

  • Light To Medium Coverage

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

My skin is only a little bit on the oily side but after using this foundation, areas where I typically have oil became SUPER oily. By the middle of the day, my forehead and nose would be slick from how greasy it was. Never had any problems like this until i started using this foundation so I know that this is what it causing it.

 
2.0

I wanted to love this so bad!

By Grandma Pearl

from Minnesota

About Me Brand Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Good Pigmentation
  • Lightweight
  • Noncomodegenic

Cons

  • Doesn't Stay On

Best Uses

  • Light To Medium Coverage

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

I really wanted to love this foundation as all the claims sounded amazing! I have dry skin, I'm 26 so I really do not have any wrinkles. This foundation goes on so beautiful, so easy to blend and it looks great! I love the coverage and the finish. But..... After maybe just an hour or two it finds its way into my smile lines and forehead lines. Like I said I do not have wrinkles, but this settles so bad It ages me by about 20 years. Most foundations you can work around this with different primers, spays and powders. I have tried applying this with mulitple different sponges, brushes, primers, moisturizers, powders and sprays. I have tried every combo you can think of to really give this a fair shot. Yet every time it finds its way into my lines and makes me look like a grandmother at 26. This really is not an issue I have with many foundations so I do not know what is going on but this just does not work. It does not break me out and is very easy to remove, just wish it looked better...

 
1.0

NO

By GinE

from WV

About Me Brand Buyer

Pros

  • Goes On Smoothly

Cons

  • Doesn't Stay On
  • Poor Coverage
  • Pricey / Poor Value

Best Uses

  • Dry Skin

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

I bought the foundation and setting powder. I have used the setting powder with other foundations and gotten good results. However, this foundation applies great but looks blotchy after just a few hours. In my oily areas the foundation looked like it had worn off and in dry areas looked cakey. I really wanted to like this foundation. :( I'll be keeping the setting powder but gotta return this.

 
2.0

VERY Cakey

By Melanie

from Indiana

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

I heard that this foundation is one of the best ever! but unfortunately, it looked extremely cakey on my skin type. I have really dry skin and I even moisturized and primed before applying. Same result.

 
5.0

best !

By mo

from lansing, mi

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

absolute best. so creamy and great coverage and blendability. still light. only foundation for my pale self.

 
5.0

Can't believe I didn't try it sooner.

By Liz

from Philly

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

This foundation is easily the best one I've tried. Looks like skin, coverage is perfect, doesn't make me too oily and doesn't dry me out or stick to dry patches

(1 of 1 customers found this review helpful)

 
5.0

Amazing

By Cathleen

from Chicago

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

I am not a huge foundation fan, I find that they are too heavy and I can feel them sitting on my skin but not this one. It's light weight, a perfect match for my skin (I got it in snow) and I don't even need concealer after using it. one pump is enough for my whole face and please note that I have acne to cover up and it does the job!!

(1 of 1 customers found this review helpful)

 
5.0

HG Foundation

By gahtram

from Texas

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

I have tried many different foundations, drug store, high end, designer brands, etc., but I always come back to this ❤️ I think this time I'm sticking to it. This is the only foundation that doesn't break me out, irritates, or sinks into my pores. I have sensitive/combination skin with visible pores, but this makes my skin look fabulous ALL DAY.

(1 of 1 customers found this review helpful)

 
5.0

I do actually enjoy this product, I would buy it again

By Eclipse

from Spring hill, TN

About Me Budget Buyer

Verified Buyer

Pros

  • Blends Well
  • Easy removing
  • Easy To Apply
  • Good Pigmentation
  • Long-Lasting
  • Matte Finish

Cons

  • Pricey / Poor Value

Best Uses

  • Combination skin

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

I use this product for cosplay or every day makeup looks.

 
5.0

Great lightweight

By Bailey

from Texas

Comments about Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation:

This is a great lightweight foundation. Not the best for oily skin types but for my normal/dry skin it's perfect for the colder months, though I still wear it in the summer I prefer a more dry foundation at that time of year. I would say it's medium coverage. The lightest shade is VERY light, so if you're super pale like me I bet this will be light enough for you.

Displaying reviews 1-10

Back to top

Previous | Next »

Q&A

Product Q&A

Ask a question

Do you have questions about this product?

Get answers from in-house experts.

449 Questions | 450 Answers
Displaying questions 1-10Previous | Next »
  • Q:

    Is this good for sensitive skin?
    Asked on 4/18/2018 by grace from West Virginia

    1 answer

    • Brand Expert

      A:

      Hi Grace... Please be advised that all of our products are safety tested. However, we cannot guarantee how your skin or eyes will react with any product. However, we do have a full list of ingredients for this product at Ulta.com. I would recommend stopping by your local Ulta for a complimentary custom consultation with an Ulta expert. Thank you :)

      Answered on 4/19/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    Is this good for dry skin
    Asked on 4/17/2018 by fatima from oregon , salem

    1 answer

    • Brand Expert

      A:

      Hi Fatima... Our Born This Way Foundation has an Oil-Free buildable coverage formula with Coconut Water to help replenish the skin, resilient Alpine Rose to brighten the skin's appearance, and Hyaluronic Acid helps balance skin for a smoother, more youthful look. Thank you :)

      Answered on 4/19/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    I usually wear a light to medium with neutral undertones. I do have a lot of redness to my skin. Would you reccomend the warm nude or light beige for me? A store is over an hour away and I'm dying to try this.
    Asked on 4/15/2018 by Kimberley from Virginia

    1 answer

    • Brand Expert

      A:

      Hi Kimberley... For our Born This Way Absolute Perfection Foundation, I would recommend trying the shade finding tool on ulta.com. It allows you to select a shade, and provides visual examples as well. I also suggest stopping by your local Ulta, for a custom color consolation from an Ulta expert. Thanks :)

      Answered on 4/16/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    Hi! I wear a 3.1 in smashbox studio foundation and 7.0 in urban decay all nighter. What would be my shade for this?
    Asked on 4/14/2018 by Angie from undisclosed

    1 answer

    • Brand Expert

      A:

      Hi Angie... Being a Too Faced expert, we aren't able to comment on products from other brands. But I am more than happy to help you find the perfect Too Faced product for you. Our Born This Way Foundation has a wide range of colors to suit many skin tones. Please see our shade finding tool on Ulta.com., or stop by your local Ulta for a custom color consultation, from an Ulta expert. Thanks :)

      Answered on 4/16/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    Does this foundation need to be set with powder? and if not, does it remain somewhat tacky?
    Asked on 4/10/2018 by adrianleah504 from alabama

    1 answer

    • Brand Expert

      A:

      Hi Adrian... I would recommend placing 1-2 pumps in the palm of your hand, and using your fingertips to apply. Working from the center of the face, and blending outward. This will allow you to adjust the coverage. For optimal wear-time, be sure to moisturize, prime, and set with a light amount of powder. Thank you!

      Answered on 4/11/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    Hi I am a light medium with a yellow undertone what color would I be
    Asked on 4/7/2018 by gabriella from US

    1 answer

    • Brand Expert

      A:

      Hello Gabriella... Our Born This Way Foundation has an Oil-Free buildable coverage formula with Coconut Water to help replenish the skin, resilient Alpine Rose to brighten the skin's appearance, and Hyaluronic Acid helps balance skin for a smoother, more youthful appearance. I highly recommend checking out our shade finding tool on Ulta.com., or stop by your local Ulta for a custom color consultation, from an Ulta expert.
      Thanks :)

      Answered on 4/11/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    Hi, I was wondering if this would cling to my dry patches. Thank you!
    Asked on 4/6/2018 by Grace from Richmond, Virginia

    1 answer

    • Brand Expert

      A:

      Hello Grace... Our Born This Way Foundation has an Oil-Free buildable coverage formula with Coconut Water to help replenish the skin, resilient Alpine Rose to brighten the skin's appearance, and Hyaluronic Acid helps balance skin for a smoother, more youthful appearance. I highly recommend checking out our shade finding tool on Ulta.com., or stop by your local Ulta for a custom color consultation, from an Ulta expert.
      Thanks :)

      Answered on 4/11/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    Hi I got recommended from the ulta lady the warm beige but it's too dark for my face almost orange looking. I have rosey undertones. What color down should I go too?
    Asked on 4/4/2018 by Cooper from Denmark Wi

    1 answer

    • Brand Expert

      A:

      Hello Cooper... Our Born This Way Foundation has an Oil-Free buildable coverage formula with Coconut Water to help replenish the skin, resilient Alpine Rose to brighten the skin's appearance, and Hyaluronic Acid helps balance skin for a smoother, more youthful appearance. I highly recommend checking out our shade finding tool on Ulta.com., or stop by your local Ulta for a custom color consultation, from an Ulta expert.
      Thanks :)

      Answered on 4/11/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    Is this a matte finish or dewy finish?
    Asked on 4/4/2018 by thali from lansing, mi

    1 answer

    • Brand Expert

      A:

      Hi Thali... The Born This Way Foundation helps to create a real skin finish with adjustable coverage. Thanks :)

      Answered on 4/4/2018 by Brand Expert from Too Faced Cosmetics
  • Q:

    Hi! I'm golden beige in wet n wild foundation what would be the perfect shade that matches my skin tone?
    Asked on 3/31/2018 by Kenia from Phoenix, Az

    1 answer

    • Brand Expert

      A:

      Hi Kenia... Being a Too Faced expert, we aren't able to comment on products from other brands. But I am more than happy to help you find the perfect Too Faced product for you. Our Born This Way Foundation has a wide range of colors to suit many skin tones. Please see our shade finding tool on Ulta.com., or stop by your local Ulta for a custom color consultation, from an Ulta expert. Thanks :)

      Answered on 4/4/2018 by Brand Expert from Too Faced Cosmetics
Displaying questions 1-10Previous | Next »

Do you have a question about this product?