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Summary
Wella Colorcharm Vivid Darks Permanent Cream Color achieves vibrant color on naturally dark hair. This permanent dye lifts color up to 3-4 levels, no bleach needed, and helps combat damage with a built-in metal purifier.
Benefits
- Made with 5 nourishing lipids to leave hair soft and smooth to the touch with seamlessly even tone from root to tip
- Lifts 3-4 levels with no bleach needed
- Built-in metal purifier helps to combat damage
Formulated Without
- Phthalates and Parabens
Disclaimers
- VIVID DARKS color to be used with 30 volume developer only
- This product is designed for Naturally Dark Hair ONLY (not to be used on previously colored hair)
Item 2639135
Mix 1 part Wella Colorcharm VIVID DARKS hair color with 1 part Wella Colorcharm 30 volume cream developer. Apply to the hair using a bowl and brush. Develop for 30-40 minutes, then rinse, shampoo, and condition.
Aqua/Water/Eau, Cetearyl Alcohol, Propylene Glycol, Ammonia, Dicetyl Phosphate, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Ceteth-10 Phosphate, Steareth-200, Trisodium Ethylenediamine Disuccinate, Sodium Hydroxide, Sodium Sulfate, Ammonium Sulfate, 1-Naphthol, Sodium Sulfite, 6-Methoxy-2-Methylamino- 3-Aminopyridine Hcl, Ascorbic Acid, Parfum/ Fragrance, Xanthan Gum, Disodium Edta, 2,4-Diaminophenoxyethanol Hcl, 1-Hexyl 4,5-Diamino Pyrazole Sulfate.
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Reviews
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Ratings Distribution
Hair Type
Most Helpful Positive Review
High Quality Product! Does what it claims! Will be purcha...
I did some reading into Wella ColorCharm Vivid Darks Permanent Cream Color in Crushed Copper and was really looking forward to trying out this product and doing a review! I love playing around with colors in my hair! Crushed copped looked like it would be a great compliment to my hair. I knew 1 tub...
Most Helpful Critical Review
Not Burgandy
I used this on my hubby's hair who already has bleach on it, and on my Mom's hair who doesn't have bleach, but she has gray hairs. I followed the instructions, and even then, the color came out very vibrant and more of a hot pink, not what it shows on the box, I will say it might have been my fault ...
164 results
Lifts for sure, color unexpected
Hair Type Wavy Hair
I used Glowing Garnet. Followed instructions with vol 30 developer I expected my hair to be a dark red. In some lighting it looks like a brown with ginger tones. Also a pinkish brown. It definitely lifted my hair, I have dark brown hair naturally.
Exceeded My Expectations
Hair Type Straight Hair
Worked super well on my medium brown hair. Make sure you buy the 30 vol. developer, it's $5. My roots are a little bit lighter because they weren't color treated like the rest of my hair. Make sure you mix well to get rid of any clumps in the dye.
Super cute color
Hair Type Straight Hair
My hair isnt super dark.. more of a light brown with previous highlights and im obsessed with the color. Viva violet is super pretty and I got a ton of compliments!
Whyyyyyyy
I look like the Little Mermaid and Ronald McDonald had a love child. This color is not at all what it was supposed to be. I'm laughing so I don't cry about it.
Love love it
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I love the red! It's my favorite color and this brand is amazing! I was so happy with my hair results and the texture of it. The rinse off was easy and no left over residue.