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Summary
Highlights
Madison Reed Color Therapy Color Depositing Hair Mask luxuriously and effortlessly refreshes tone and adds intense hydration in just 5 minutes.
Benefits
- Adds golden honey tones to brunette or blonde hair
- In-shower hair mask treatment takes just 5 minutes
- Refreshes existing color while conditioning your hair
- Powered by positively charged SmartDye Technology to deposit color where hair needs it most
- Use 2-3 times per week in place of conditioner - the more often you use it, the more color is deposited
- This shade is not intended for gray coverage
- Cruelty-free: not tested on animals
- Sustainable packaging
- Made in Italy
- Pro Tip: this shade is best used on blonde, brunette or highlighted hair to add golden honey tones
Key Ingredients
- Keratin to strengthen and fortify hair, restore elasticity, and prevent breakage
- Argan Oil restores shine and nourishes hair from root to tip
- Ginseng Root Extract softens hair and alleviates split ends
Formulated Without
- Ammonia
- Parabens
- Resorcinol
- PPD
- Phthalates
- Gluten
- SLS
- Titanium Dioxide
Item 2572869
Shampoo, rinse, and wring out excess water. Apply generously to clean, wet hair in place of conditioner. Wait 5 minutes, and rinse. Use 2-3 times per week.
Aqua (Water), Cetearyl Alcohol, Propylene Glycol, Cetrimonium Chloride, Amodimethicone, Caprylic/Capric Triglyceride, Argania Spinosa (Argan) Kernel Oil, Hydrolyzed Keratin, Panax Ginseng Root Extract, Panthenol, Butylene Glycol, Ethylhexylglycerin, Guar Hydroxypropyltrimonium Chloride, Sodium Chloride, Trideceth-12, Sodium Benzoate, Ethylhexyl Methoxycinnamate, Phenoxyethanol, Parfum (Fragrance), Potassium Sorbate, Linalool, Basic Brown 16, Basic Brown 17, Basic Blue 99, Basic Yellow 87, Basic Red 76, Basic Red 51, Acid Violet 43, Basic Yellow 57.
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Questions
Ask a QuestionQ&A
Showing 20 out of 32 Questions
- Q
I just got red calico hair highlights and want to keep that dark red in it, which color do you recommend and how much do I use within a week or two?
- Asked by Elena
- Official Answer By Madison Reed - SyndicationHello! The Rubino is great for any shade of red. You can use the Color Therapy Mask as often as you feel you need to.Was this answer helpful to you
- Q
I have light brown/dorty blonde hair I just dyed and it came out too light and copper colored and I want to warm it up with more red. Is this the best option for me?
- Asked by Jess
- Official Answer By Madison Reed - SyndicationHello! Our Color Therapy Masks are an excellent choice for enhancing your hair color and adding additional tone. The duration for which you leave the mask on will determine the intensity of the tone. If the color appears too strong, a simple shampoo can help soften it.Was this answer helpful to you
- Q
Hello! Religious MR customer since 2017, I use Lusia and have found it quite warm. Will this help tone the reddish (almost brassy) tones? Or should I try the Gloss. A little confused.
- Asked by nycgatita
- Official Answer By Madison Reed - SyndicationHi, We can recommend using our Luisa Dark Blonde, processing over only the root area for 45min. Then in a new application, we can recommend using our Crema Gloss (over clean dry hair, from roots to ends) to help minimize warmth. We can also recommend using our Perla Color Therapy Mask 1-2 times a week to help maintain more neutral tones. Another option is to go a bit darker, and use our Veneto Light Brown, formulated with cooler tones.Was this answer helpful to you
- Q
I use your permanent color, I use the shade (Sardinia). Which I absolutely LOVE... Forever, My Color! Which color do you suggest I use in this product?
- Asked by Kasey H
- Official Answer By Madison Reed - SyndicationHi! We can recommend using our Rubino Color Therapy Mask.Was this answer helpful to you
- Q
Will the cafe be appropriate over dark Smokey ash, without altering the ash?
- Asked by Brooke
- Official Answer By Madison Reed - SyndicationHi! Our Caffe Color Therapy Mask will be perfect to use with your Torino Brown, and help to maintain cooler ash tones.Was this answer helpful to you
- Q
I'd my hair color came out too ashy and would like to add some caramel tones, which color would you recommend? I've heard dorado would be best for me
- Asked by Jessbina
- Official Answer By Madison Reed - SyndicationThe Dorato Color Therapy Mask would be a great option to add those warm tones back to the hair. This Color Therapy Mask offers buildable tones, meaning the more often it is used the more color is deposited. This gives you all the control depending on the frequency and desired results you are looking for.Was this answer helpful to you
- Q
I have brunette hair with hints of auburn red in there. I would like to bring out more of the red which one would be best?
- Asked by kkg
- Official Answer By Madison Reed - SyndicationHello, we can recommend using our Rubino Color Therapy Mask.Was this answer helpful to you
- Q
So I have locs that are ombre red violet, I got my hair done around May15th now my hair looks like a ginger which shampoo would be best for my hair type (locs) / hair color?
- Asked by LeeLee
- Official Answer By Madison Reed - SyndicationHello, we can recommend our Daily Moisture Shampoo- https://www.ulta.com/p/colorsolve-customizable-daily-moisture-shampoo-pimprod2034795?sku=2599643Was this answer helpful to you
- Q
Will the perla mask strip my brazillian blowout?
- Asked by Gg
- Official Answer By Madison Reed - SyndicationThank you for your inquiry. The Perla Mask will not strip or change the Brazilian Blowout. You are good to use the Mask to help neutralize unwanted yellow tones.Was this answer helpful to you
- Q
Does this help cover gray hair? I don't have much but I like to keep it covered with Natural Instincts.
- Asked by ShefNBama
- Official Answer By Madison Reed - SyndicationHello, Our Color Therapy Masks are not formulated for gray coverage. We can recommend using our Radiant Cream Color or Root Perfection color kits to cover the grays. Permanent color is needed for gray coverage. Madison Reed Color Therapy Masks are a 5-minute conditioning hair treatment that nourishes and strengthens hair while refreshing color-treated hair in-between colorings. Used in the bath or shower on wet hair, the formula contains rich conditioners as well as Keratin, Argan Oil, and Ginseng Root Extract to leave the hair feeling soft, shiny, and healthy-looking. Color Therapy Mask is formulated to deposit targeted direct dyes to refresh and restore color, so hair always looks freshly colored. The masks are intended to maintain color over hair that has already been color treated.Was this answer helpful to you
- Q
I have dark red garnet hair color from maddison reed and I'll like to know what color should I buy?
- Asked by Conditioners
- Official Answer By Madison Reed - SyndicationHi, we can recommend our Rubino Color Therapy Mask.Was this answer helpful to you
- Q
I have medium brown roots and dark brown dyed hair. Would this help blend my roots so I can stop dying my hair?
- Asked by AB
- Official Answer By Madison Reed - SyndicationHello! Unfortunately this product would not be the best for this. While it will tone out the lengths, it won't have an effect on the new growth.Was this answer helpful to you
- Q
What scent do you use for this? It smells really good.
- Asked by Dr. Strange
- Official Answer By Madison Reed - SyndicationHello! Our fragrance is Sage Cucumber Orange Blossom and contains a number of natural essential oils. It is a natural/synthetic blend, which helps minimize the potential for irritation. Our signature fragrance is free from phthalates, and free from cinnamate, cinnamal, and hexyl-cinnamaldehyde which are known allergensWas this answer helpful to you
- Q
I have platinum hair with purple roots. I would love some advice on which mask to use to keep my purple bright and tone down brassiness.
- Asked by SuzyQ
- Official Answer By Madison Reed - SyndicationWe would recommend the Perla Color Therapy Maski or Crema Gloss to help with brassy tones. At this time we do not have colors in purple tones.Was this answer helpful to you
- Q
I currently have black dyed hair that mixed with previous dyes and now has green undertones- I'm looking to neutralize the green tones in my black hair and keep the color true to black- would using the red shade of this line help neutralize those tones?
- Asked by Ally
- Official Answer By Madison Reed - SyndicationHello! We would suggest trying the Castagna to neutralize the excess ash. The Rubino will leave more of a red hue along with neutralizing.Was this answer helpful to you
- Q
Does it cover gray hair?
- Asked by Fay
- Official Answer By Madison Reed - SyndicationHello! The Color Therapy Mask is a tinted conditioner and unable to cover gray.Was this answer helpful to you
- Q
I am a Natural dirty blonde that recently went brunette. I'm looking for something to use in between salon appointments to keep my hair from fading back to my blonde color. Will this work for a natural blonde?
- Asked by Bea
- Official Answer By Madison Reed - SyndicationMadison Reed Color Therapy Mask is a 5-minute conditioning hair treatment that nourishes and strengthens hair while refreshing color-treated hair in-between colorings. Used in the bath or shower on wet hair, the formula contains rich conditioners as well as Keratin, Argan Oil, and Ginseng Root Extract to leave the hair feeling soft, shiny, and healthy-looking. Color Therapy Mask is formulated to deposit targeted direct dyes to refresh and restore color, so hair always looks fresh in-between colorings.Was this answer helpful to you
- Q
Pura is for what hair color
- Asked by lei
- Official Answer By Madison Reed - SyndicationPura Mask is for all hair colors and types as it is free of any pigment.Was this answer helpful to you
- Q
I went to get my hair dyed light pastel pink and it came out fushia. I went back to get it fixed and now it's just a dark burgundy. I am hoping the dark cafe color could darken some of this hot pink in my hair?????
- Asked by Nicole
- Official Answer By Madison Reed - SyndicationWe can recommend our semi permanent Espresso gloss to help minimize the warmer burgundy tones. The Caffe Color Therapy is a conditioning mask that will also help to maintain cooler tones in the hair. It is not formulated to darken color.Was this answer helpful to you
- Q
I use 8.5NNA Lusia Dark Blonde (dark neutral blonde) as my hair color. Which color therapy mask goes with it?
- Asked by Julie
- Official Answer By Madison Reed - SyndicationWe can recommend the Perla Color Therapy Mask if you prefer cooler tones (helps to minimize brassy tones), or the Dorato Color Therapy Mask if you would like to add warmer golden tones.Was this answer helpful to you
Reviews
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Ratings Distribution
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Most Helpful Positive Review
Extraordinary coverage!!
Finally used the Color Therapy yesterday and I am very impressed with its performance! I have lovely silver grey along my hairline but in order to combat "ageism" in my job search (sadly this is a thing) I am choosing to cover my grey for a time. This Color Therapy is exceptional as an in-between co...
Most Helpful Critical Review
Just a purple mask
An associate at Ulta recommended this to me for my freshly bleached hair, as I didn't want to use developer or anything damaging. I have tried purple and blue shampoos and masks before and that is all this is. Like most of them, it stains your hands, and it dried my hair more than it conditioned. It...
634 results
Not red but pink/purple
Reviewed at
My hair is colored Firenze brown, was hoping to see what a redder shade would look like before going permanent. This turned my hair purple/pink. Did not expect — but not unhappy with it personally. Recommend applying with gloves as it stains nails for a few days. I would like to see some temporary fun colors in Madison Reed.
Love this stuff!
Reviewed at
Madison Reed Color Mask is wonderful. I use it 2-3 times a week to add a nice tint of brown and cover most of my gray, which suits me to a T!! My hair is soft, silky and easy to manage!
Like it
Reviewed at
Gives hair shiny boost makes it feel great
Really Amazing!
Reviewed at
This makes my blonde POP! I use it between coloring and keeps my color gorgeously
Just OK
Reviewed at
It was OK. I don't feel it deposited enough color and only lasted through one shampoo. It impart a lot of shine though