Rated 4.13 out of 5 stars
Most Helpful Positive Review Amazing I love this Product
I am not a big fan of Mascara but this one I fell in love with it doesn't take a lot but it has big pay off. I got this in a gift set that I got for my birthday. It makes me look like I have on fake lashes when I don't so that's a plus! What's not to love it's Too Faced! I am doing this review as part of and Influenster contest.
Most Helpful Critical Review I used to love it
I used to love this mascara, it was lengthening and waterproof but the last one I bought smudged all over and it was super clumply, I do t know if they changed the formula but is totally messy now, will be looking for another one
Reviewed by 24615 customers not good. not even a little bit.
e from pitt
this mascara is less than stellar and NEVER looks good. way overhyped for what it is. if you want good volume but don't want a drugstore mascara get the NARS climax it's AMAZING for volume and never smudges.
Savannah from Cleveland
I tired the travel size of this and I'm definitely gonna buy it again when I run out. It makes your eyelashes longer and fuller without clumping. But there is a good amount of fall out throughout the day
Little lash from West central Florida
I have fine short mostly blonde/ Lt brown lashes and the grocery store mascara was costing $10 and I didn't like any of them. I read the reviews on this one and gave it a shot.
It actually works!
Nothing special from Panama City FL
Nothing special about this ... I wanted a good mascara so I spent a little more than I would to try this one and I can't say I notice any difference or improvement from what I normally wear (maybeline purple thick tube) and the product is a lot dryer than I was expecting. I really wanted a nee holy grail mascara ... I will keep trying different ones for now
Not sure what's going on with this mascara
DonnaB from California
I been using this exact type and brand since years and it's always my favorite but since I bought 2 of them on promotion it's horrible completely different effects so I compared the one I bought a few months ago compared to the promotion ones and there completely opposite I will be returning and hoping too faced haven't changed there product
Can be clumpy, but gives beautiful results!
KLove4Beauty from Jacksonville, FL
I have always been a fan BTS mascara. I'm guessing there was a bad batch for many of the same people because it is still as good a product as when I tried it six years ago. The initial application is long and volumized lashes, although I do reapply every 8-10 hours. And it does have a tendency to clump, but you can apply 3 thin layers of it to reduce clumping. Also, pump your wand minimally. Overall, timeless product and I will be purchasing more.
Jasmyn84 from California
So clumpy! AND it smears! Will be returning.
Good, but not better than Benefit
Erica from Knoxville TN
I couldn't remember if I liked this mascara or Benefit They're Real. (I haven't worn makeup in a while, haha.) I know now, it was the other stuff. This is good mascara, but I don't like the applicator. The tube itself is nice - I know, weird "pro," but it does feel very hefty and luxe. I didn't find the mascara too clumpy and it looks nice, but I just don't like the brush. It's way too bulky and weirdly shaped. So, I will use this for a while until They're Real is on sale.
Skippy from Nashville
I really had to work hard to get it to even go on to my lashes. The formula is very clumpy. The brush handle is metal and is very heavy. It smudged a lot. By the end of the day it was all underneath my eyes. There are so much better mascaras out there, such as Monsieur Big by Lancome and They're Real Magnet by Benefit. I'm convinced the only reason why people like this is because of the name. But it's really awful.
One of my new favorites in my collection!
Jess from Bay city, Michigan
It lasts all day and it's not to bold
Don't do it
This isn't it from CO
Flakes like crazy and it's not buildable/ clumps up
possibly the worst mascara i've tried
Sofi from Miami
horrible product! it does nothing to your lashes except make them clumpy. no idea why this product was ever hyped because it's terrible! Get the smash box mascara instead because it's much better than this! would give it 0 stars if i could
It's just not that great.
BeilerBabe from Texas
I've heard about this mascara so much and I was thrilled to see it on 21 Days of Beauty, but geez I'm just not impressed. I will say it goes on with a bang and my lashes look full and curled for about five minutes and then they collapse. It lays so heavy on the lashes and doesn't seem to last long in the tube. I didn't have smudging, but I did have a good amount of fall out which required touch ups. For the price, this shouldn't be happening. The pigment is beautiful and it truly makes your lashes look wonderful, but it's so fleeting. I'm so thankful I only paid half price but I don't even think it was worth that. I would go drug store brands before I ever buy this again.
This is the best mascara EVER
Debbie from Florence ky
I use this everyday. It's very expensive but worth it.
I wanted to love it but didn't
LG1 from Vacaville, CA
I love the regular mascara, so I thought I would try this one out. I wanted the trial size, but the store had not unloaded their inventory. Tried it for a few days- too clumpy and hard to get off. It also ran a bit as I got sweaty. I am returning for something else. I really wanted to love this one, but this one was not for me.
I love this product
Mar from La Pirte, IN
I am an older person and need to highlight my eyes and this mascara does the job
Confused as to why this has decent ratings...
Hannah from Ohio
I am convinced that the only reason why people like this mascara is because it's the only one they've ever tried.. There is SO much better out there! Yeah it makes your eye lashes slightly longer/thicker because it's mascara.. that's what it's made for.. But it is not impressive, it is super chunky, very flaky, dries out in like 2 weeks, and so expensive! Everyone has different preferences, but regardless, the mascara should last longer for how expensive it is. I recommend trying anything other than this.
Goes on Well
Ms. Buttons from Fort Worth, TX
Love this mascara. My eyelashes are not very long so it really helps bring them out & my eyes look better
It's okay, clumps a bit
Fitmommy20 from Winston Salem NC
I applied it after I curled my short eye lashes. It started to clump after the third swipe. Irritated my eye.
I love this mascara.
Becky from Jeffersonville, Kentucky
The brush is the best part. I bought the travel size so I could test it out before I bought the normal size. I love it.
Sally from Eau Claire Wi
It dries up to soon and becomes comply. Only complaint.
I have bought this several times and I love it , except once
mott from colt, arkansas
I have bought this several times and loved it , except one time when i had ordered it . i must have been old because it was dried out. i am scared to order it again . I love the mascara.
Wanted to love, had to return
ksreifenberg from North Carolina
i usually wear urban decay mascara but wanted to try something new. unfortunately this didn't work out for me. the product was super clumpy on my lashes and hard to apply. thank goodness for Ulta's generous return policy.
dreamy babe from Georgia
Got this on sale, first time using this kind. The handle is heavy and awkward. It works okay but I hate the brush. I apply one coat, then use my Nyx mascara brush for a second coat and to spread out my lashes so it's not clumpy.
Love this product, my eyelashes look full and lush.
Misty from WI